Todd Allen, CEO of AxisCare, shares how a personal caregiving experience led him into the home care technology space and the transformative mindset shift that changed his leadership approach. In this conversation with David Knack, Todd unpacks what “play to win” means in home care, why AI needs cautious adoption, and how proactive health habits (for you and your caregivers) can transform outcomes. In this episode, you’ll discover: 1. Why AxisCare started as an internal tool—and how it grew into a mission-critical SaaS for agencies. 2. The hidden risk of perfectionism in business and how one CEO called Todd out for playing small. 3. Medicine 3.0 and how the caregivers you manage can be agents of proactive health for seniors. 4. How niche positioning in home care isn't limiting—it’s liberating. 5. Why culture beats skills in hiring—and what soft traits Todd prioritizes. Lesson Takeaways: 1. Lead with your chest. If you’re always playing defense, your agency’s growth will stall. 2. Caregivers can be health multipliers. Teach them biohacking basics, and you extend your clients’ healthspan. 3. Don’t DIY everything. Medicaid/VA billing is best left to experts—it’s too easy to mess up. 4. Hire for heart. A kind, empathetic team member with less experience will outperform a skilled but toxic one. Timestamps: 01:40 - Who is Todd Allen? 02:35 - The AxisCare Timeline: A Journey from Internal Tool to National SaaS 04:30 - Contrarian Approach to AI on Leveraging Home Care Opportunities 06:45 - Passion Project: Medicine 3.0 - Proactive Approach to Health  10:58 - Todd and David's Supplement Recommendations & Experiences 12:48 - Fun Fact about Grounding 14:10 - Mentality Shift on Playing to win versus Playing not to lose.  15:15 - The Pitfall of Perfection: A Mistake for Talent Leaders 17:01 - The Power of Calculated Risks 18:25 -  Pivot by Listening to the Market to Expand Client Footprint 21:55 -  Find the Best Value of Services according to your niche. 27:48 - The Political Stance on Why Home Care Is a Necessity for Seniors 29:50 - Home Care Owners' Focus on User Reviews Through CSAT and NPS Insights 31:05 - Hire for Culture, Skills Follow: Why Emotional Intelligence Matters More 33:15 - Successful Home Care Owners: Driven by Core Values 35:33 - Maintaining Focus on the North Star Metric Correlates with Business Impact 36:10 - Plug: Todd recommends Cryotherapy and how it benefits your health Quotes: 1. “I realized I was playing not to lose. Since then, I’ve been playing to win.” — Todd Allen 2. “Caregivers are an army. If we trained them on wellness, we’d radically improve senior outcomes.” — Todd Allen 3. “Hire for heart. You can train skill, but you can’t train empathy.” — Todd Allen 4. “Home care will kill you if you let it. So take ownership of your health.” — David Knack Resources: 1. AxisCare on LinkedIn: https://www.linkedin.com/company/axiscare-software/ 2. Todd Allen on LinkedIn: https://www.linkedin.com/in/todd-allen-6122806/ 3. AxisCare Website: https://axiscare.com/ 4. Connect with David Knack on LinkedIn: https://www.linkedin.com/in/david-knack/ 5. Connect with Zingage on LinkedIn: https://www.linkedin.com/company/zingage/ 6. Powered by Zingage: https://zingage.com/ 7. Watch Episode on Zingage’s YouTube: https://www.youtube.com/@Zingage

Jeremy Fuller, a digital marketing expert with 23 years of experience and founder of Grow Senior Care Marketing, shares actionable insights for home care agencies.  In this episode, you’ll discover: 1. The ChatGPT Surprise: How a client found their agency through ChatGPT—without it being a marketing goal. 2. The $500 Mistake: Why most home care agencies waste 80% of their Google Ads budget (and how to fix it). 3. Automation Pitfalls: The dangers of over-automating caregiver recruitment and how to strike the right balance. 4. SEO Myths Debunked: Why tracking rankings isn’t SEO—and what moves the needle. 5. AI’s Double-Edged Sword: How AI changes search behavior and the risks of unvetted AI-generated content. Lesson Takeaways: 1. Stop Choking Ad Spend: A $500/month Google Ads budget is often too small to be effective—either go bigger or pause entirely. 2. Humanize Automation: Use tech to streamline processes (like caregiver nurturing), but keep critical touchpoints personal. 3. Reviews Matter: Agencies with 100+ Google reviews dominate local search—aim higher than the industry average of 40. 4. AI Proof Your Content: Always review AI-generated material for compliance risks (e.g., "fall prevention" vs. "fall assistance"). Timestamps: 00:00 - Introduction 01:20 - Guest Introduction 01:23 - The unexpected ChatGPT client discovery story 02:47 - AHA! Moments, Learnings and Opportunities from Checking Business Processes in Home Care Agencies 03:17 - Jeremy’s partnership to launch a home care agency in Tulsa 03:45 - Compliance challenges and automation opportunities in home care 05:00 - The problem with sending caregivers back to Indeed 06:55 - Jeremy’s unique approach: Offering prayer during marketing audits 07:45 - The big mistake: Over-automating caregiver communication 09:10 - How to automate wisely (without losing the human touch) 11:06 - The most underrated SEO tactic: Google reviews 12:12 - What SEO actually is (and isn’t) 14:27 - Mistakes Home Care Makes: Choking Google Ads Spend 16:43 - Why small Google Ads budgets fail—and how to optimize keywords 18:17 - Jeremy’s recent SEO breakthrough (the "quarter pickup" strategy) 20:00 - AI’s impact: ChatGPT as a search alternative and compliance risks 23:22 - The danger of AI "slop" and how to avoid it Quotes 1. "80% of Google Ad budgets are wasted on the wrong places. If you’re spending $500/month, you might as well not run ads at all."  — Jeremy 2. "SEO isn’t tracking rankings—it’s taking actions to send Google the right signals. Reviews are part of that, but not the whole story." — Jeremy 3. "AI is like the early days of Google. It’s not replacing search yet, but it’s starting to uptick—and home care needs to pay attention." — Jeremy Resources: 1. Grow Senior Care Marketing: https://growseniorcaremarketing.com/ 2. Jeremy Fuller on LinkedIn: https://www.linkedin.com/in/jeremy-fuller-marketing/ 3. Ultimate Home Care Marketing Session: https://growseniorcaremarketing.com/grow-my-agency/ 4. Connect with David Knack on LinkedIn: https://www.linkedin.com/in/david-knack/ 5. Connect with Zingage on LinkedIn: https://www.linkedin.com/company/zingage/ 6. Powered by Zingage: https://zingage.com/ 7. Watch Episode on Zingage’s YouTube: https://www.youtube.com/@Zingage

Krystal Wilkinson, owner of a 4-location home care agency in Arizona, shares hard-won lessons from 13 years in the trenches. In this episode, you’ll discover: 1. The $250,000 Mistake: How holding onto toxic employees cost her top performers (and how to spot the red flags earlier) 2. The "Golf Cart Law" Effect: How advocating for seniors’ safety became a unexpected business growth lever 3. Caregiver Shout-Outs That Stick: The Wednesday ritual that boosted retention (including a 17-year employee) 4. From Theater Major to Home Care CEO: Why her Broadway background makes her a better leader Lesson Takeaways: 1. Fire Fast, Hire Slow: Bad hires drain culture faster than they drain revenue 2. Core Values as a Filter: Her 3 non-negotiables for hiring (and how to test for them in interviews) 3. Appreciation ≠ Pizza Parties: Why automated birthday videos outperform one-time bonuses 4. The McDonald’s Rule: Why process consistency beats “winging it” when scaling Timestamps: 00:00 - Seeing caregivers as people, not commodities 01:15 - Introduction to the episode and guest, Krystal Wilkinson 02:30 - Krystal’s background and journey from outreach work to home care 03:00 - Her husband's cancer diagnosis and impact on their lives 04:30 - How her husband's illness led to her joining the family home care business 06:10 - Transitioning from part-time helper to full-time home care owner 08:00 - Learning the business and the importance of trusting your team 09:45 - Building systems to empower team members 11:30 - The challenge of scaling while maintaining company culture 13:15 - How caregiver appreciation impacts retention 15:00 - Krystal’s philosophy: "People over profits" 16:45 - Advice for owners on stepping back and developing leaders 18:30 - Mistakes made and lessons learned about over-functioning 20:00 - The value of outside mentorship and fresh eyes 22:15 - How caregiver feedback shaped operational improvements 24:00 - A unique office culture that feels like family 26:00 - Final takeaways: respect caregivers, build systems, stay human Quotes 1. "I don't think we appreciate Caregivers enough. And so, I often see that as being kind of the place that we kind of fail sometimes. As home care owners, we just forget to see them as people."  — Krystal 2. "When you make a bad hire, fire fast and don't hang on to 'em." — Krystal Resources: 1. Adultcare Assistance: https://adultcareassistance.com/ 2. Krystal Wilkinson on LinkedIn: https://www.linkedin.com/in/krystal-wilkinson-72795b50/ 3. Connect with David Knack on LinkedIn: https://www.linkedin.com/in/david-knack/ 4. Connect with Zingage on LinkedIn: https://www.linkedin.com/company/zingage/ 5. Powered by Zingage: https://zingage.com/ 6. Watch Episode on Zingage’s YouTube: https://www.youtube.com/@Zingage

Christina Chartrand, SVP of Training at Senior Helpers, reveals why companionship is the unspoken "glue" of home care—even if no one pays for it directly. In this episode, she shares: 1. The sugarcoating mistake that backfired with new franchisees (and how brutal honesty builds better owners) 2. Why puppetry skills translate to dementia care (plus her past life as a professional puppeteer) 3. The 3-year rollercoaster rule—why early chaos is normal (and when it stabilizes) 4. Age-Friendly Care certification—how Senior Helpers is redefining senior independence Lesson Takeaways: 1. Companionship > Tasks: Clients remember Dollar Store trips more than shower assistance. 2. Train ugly truths: Franchisees need reality checks about 3 AM caregiver calls upfront. 3. Delegate or stagnate: Micromanaging owners cap their growth at 20 clients. 4. "What matters most?" Age-Friendly Care flips the script from deficits to purpose. Timestamps: 00:00 - The companionship paradox ("Nobody pays for $35/hr chats") 02:15 - From kindergarten teacher to puppeteer to senior care leader 05:30 - The franchise training fail: Glossing over the 3 AM emergencies 09:45 - Why the first 3 years feel like "Pong" (client/caregiver whiplash) 13:20 - Fixing cynicism: Scream in your car, then lead with positivity 17:00 - The industry’s image problem ("Stop depicting seniors as helpless") 21:30 - Life Profile: Predicting hospitalizations with 20 years of data 25:10 - Center of Excellence hack: Training in clutter-filled "apartments" 29:45 - Age-Friendly Care certification explained ("Medications + what matters") 33:20 - Plug: Senior Helpers’ risk-assessment apartments (floral couch included) Quotes 1. "Nobody pays $35/hour for companionship—but it’s the glue of the relationship." — Christina 2. "If you’re the last to know a client’s moving to assisted living, shame on you." — Christina 3. "Delegate like your business depends on it (because it does)." — Christina Resources: 1. Senior Helpers: https://www.seniorhelpers.com 2. Age-Friendly Health Systems: https://www.ihi.org/agefriendly 3. Connect with Christina Chartrand on LinkedIn: https://www.linkedin.com/in/christina-chartrand-07b3587/ 4. Connect with David Knack on LinkedIn: https://www.linkedin.com/in/david-knack/ 5. Connect with Zingage on LinkedIn: https://www.linkedin.com/company/zingage/ 6. Powered by Zingage: https://zingage.com/ 7. Watch Episode on Zingage’s YouTube: https://www.youtube.com/@Zingage

John Lariccia, CEO of Welcome Home Software, almost derailed his company by chasing growth at all costs—until he hit the brakes. In this episode, he shares: 1. The moment he stopped sales to fix client experience (and why it saved his company) 2. How to dress for referral success (why clinicians need a different pitch than clergy) 3. The "redline" warning sign every home care owner misses before burnout 4. Why his 1956 MG hobby mirrors his business philosophy Lesson Takeaways: 1. Growth ≠ success. Adding clients too fast can degrade service quality and team morale. 2. Referrals require role-play. Match your attire and messaging to your audience (clinicians vs. families). 3. Your North Star: "Be the only agency your client’s family ever needs." 4. Complexity kills small businesses. Focus beats flexibility in home care. Timestamps: 00:00 - Introduction 02:30 - From attorney to home care tech founder 05:45 - The "stop selling" order that saved the company 09:10 - Why home care CRMs failed before Welcome Home 12:50 - Dressing like a clinician (and other referral hacks) 16:20 - The 1956 MG electrification project (and business parallels) 20:00 - "We’re not just chasing a bag" – Mission vs. money 23:45 - The #1 mistake: Taking every client "to pay the bills" 27:30 - How specificity wins referrals ("Mrs. Jones with hip surgery") 31:00 - Office move milestone: Scaling with culture intact Quotes 1. "I told my sales team: ‘Stop. Tell people no.’ And that decision rebuilt our culture." — John 2. "If you’d sell it to your neighbor, sell it to a stranger. If not, why are you doing it?" — John 3. "Complexity is the sand in the engine of small businesses." — John Resources: 1. Welcome Home Software: https://www.welcomehomesoftware.com/ 2. John Lariccia on LinkedIn: https://www.linkedin.com/in/john-lariccia-0700121/ 3. Connect with David Knack on LinkedIn: https://www.linkedin.com/in/david-knack/ 4. Connect with Zingage on LinkedIn: https://www.linkedin.com/company/zingage/ 5. Powered by Zingage: https://zingage.com/ 6. Watch Episode on Zingage’s YouTube: https://www.youtube.com/@Zingage

Andrew Dubler thought he'd solved his agency's dementia care problem with a $5,000 training program—until Gary Skole showed him why it was failing. In this raw conversation, they reveal: The shocking gap in most dementia training (and why caregivers forget 80% of it) How a 90-second video fixed an overnight staffing crisis The "dementia coach" role that slashed turnover Andrew's wake-up call when his blood pressure spiked at a county fair Lesson Takeaways: Long trainings = wasted money. TED-style micro-lessons outperform 4-hour lectures. Dementia care is your hidden profit center. Specializing lets you charge 20-30% more. Caregivers need wins fast. A 7-minute video can save a shift (and a client relationship). Burnout starts at the top. Andrew's meditation habit now saves him 10 stressful hours/week. Timestamps: 00:00 - Introduction 03:15 - The DVD that exposed home care's dementia knowledge gap 06:40 - Live example: How a 1:47 video stopped a client's aggression 09:22 - Why dementia skills work for ALL high-needs clients 12:10 - The 76-hour/week caregiver retention secret 15:30 - Bringing an Atlantic City pianist back to life 18:45 - "Our referral source fired us over a shopping addiction." 22:00 - How merging agencies created Alls Better 25:15 - Andrew's blood pressure wake-up call at the fair Quotes "Doctors don't know dementia. Managed care doesn't know dementia. Most agencies? Clueless." — Gary "That 90-second video paid for a kid's class trip." — Andrew "If your training doesn't work by 3PM on referral day, you're gambling." — David Resources: AlzBetter: https://alzbetter.com/ AlzBetter on LinkedIn: https://www.linkedin.com/company/alzbetter/ Connect with Gary Skole on LinkedIn: https://www.linkedin.com/in/gary-skole-a01a247/ Connect with Andrew Dubler on LinkedIn: https://www.linkedin.com/in/andrew-dubler-484093143/ Connect with David Knack on LinkedIn: https://www.linkedin.com/in/david-knack/ Connect with Zingage on LinkedIn: https://www.linkedin.com/company/zingage/ Powered by Zingage: https://zingage.com/ Watch Episode on Zingage’s YouTube: https://www.youtube.com/@Zingage

In this episode of Home Care Hindsight, host David Knack sits down with Welton Hong, CEO of Ring Ring Marketing and Senior Care Marketing Max, to tackle two critical pain points home care owners face: 1. Your online reputation is costing you clients—even if your care is exceptional. 2. You’re drowning in tasks because you refuse to delegate (and it’s hurting your growth). Welton shares hard-hitting insights on why families Google you before calling, how to respond to negative reviews (without sounding defensive), and why hiring an assistant was the game-changer that saved his sanity. Plus, we go live with ChatGPT to craft the perfect email sequence for nurturing leads—and expose the pitfalls of lazy AI use. Lesson Takeaways: 1. Caregiver burnout is real and needs more attention. Supporting both caregivers and clients is essential for resolving conflicts and maintaining quality care. 2. Honor the systems that work. Avoid reinventing the wheel when taking over an established business—build on what’s already successful. 3. Customer service is a two-way street. It’s not just about pleasing clients; it’s about balancing their needs with the well-being of your caregivers. 4. Invest in your team. From onboarding to celebrations, showing appreciation for caregivers fosters loyalty and trust. 5. Done is better than perfect. Letting go of perfectionism and micromanaging empowers your team and frees you to focus on growth. Timestamps: 00:00 - Introduction 01:02 – Why families Google you before calling—even with a referral. 03:13 – The minimum reviews you need to compete (hint: 2x your competitors). 06:40 – Welton’s delegation wake-up call: "I was working 60 hours and still the bottleneck." 09:00 – How an executive assistant (Audrey) freed him to focus on growth. 11:11 – Live ChatGPT demo: We generate—then trash—a generic lead-nurturing email. 14:02 – Fixing AI slop: Rewrite emails to lead with pain, not fluff. 17:05 – The 3-step process to respond to negative reviews (without losing your cool). 22:25 – Why 92% of leads need nurturing (and how to automate it). 26:00 – Worst phone call mistake: Answering "How much?" without building trust. 30:10 – Free resource: Welton’s Home Care Marketing 2.0 book (link under ‘Resources’). Quotes 1. Welton Hong: "Your online reputation isn’t just Google reviews—it’s Yelp, Facebook, even spam sites. Families check them ALL." 2. Welton Hong: "Hiring an assistant felt selfish… until I realized I was paying 10/hour to regain 500/hour of my time." 3. Welton Hong: "ChatGPT won’t write your emails for you. It’s a bad intern—edit like your business depends on it." 4. David Knack: "If you’re the only one who can book travel, you’re not a CEO—you’re a secretary with a fancy title." Resources: Home Care Marketing 2.0" by Welton Hong – Get the free book at: https://www.seniorcaremarketingmax.com/learning-center/ Senior Care Marketing Max on LinkedIn: https://www.linkedin.com/company/senior-care-marketing-max/ Connect with Welton Hong on LinkedIn: https://www.linkedin.com/in/welton-hong/ Connect with David Knack on LinkedIn: https://www.linkedin.com/in/david-knack/ Connect with Zingage on LinkedIn: https://www.linkedin.com/company/zingage/ Powered by Zingage: https://zingage.com/ Watch Episode on Zingage’s YouTube: https://www.youtube.com/@Zingage

In this episode of Home Care Hindsight, David Knack sits down with Betsy Milne, owner and CEO of Home Helpers of San Mateo County. Betsy shares her journey from caregiver burnout during her father’s hospice care to taking over her sister’s home care business. She discusses the delicate balance of running a mission-driven business while treating it as a long-term asset, the importance of supporting caregivers, and why customer service is both underrated and overrated in home care. Whether you’re navigating family business transitions or looking to improve caregiver retention, Betsy’s insights offer practical wisdom for home care leaders. Lesson Takeaways: Caregiver burnout is real and needs more attention. Supporting both caregivers and clients is essential for resolving conflicts and maintaining quality care. Honor the systems that work. Avoid reinventing the wheel when taking over an established business—build on what’s already successful. Customer service is a two-way street. It’s not just about pleasing clients; it’s about balancing their needs with the well-being of your caregivers. Invest in your team. From onboarding to celebrations, showing appreciation for caregivers fosters loyalty and trust. Done is better than perfect. Letting go of perfectionism and micromanaging empowers your team and frees you to focus on growth. Timestamps: 00:00 - Introduction 01:02 - Betsy’s personal story: Caregiving for her father and transitioning into home care. 03:13 - The generational transfer of Home Helpers and Betsy’s 10-year plan for the business. 06:40 - The tension between mission-driven work and building a profitable asset. 09:00 - Betsy’s entrepreneurial background and why KPIs keep her grounded. 11:11 - The “woo-woo” side of Betsy: Astrology, lunar cycles, and business success. 14:02 - The big mistake: Trying to reinvent the wheel in an established business. 17:05 - Why customer service is both underrated and overrated in home care. 22:25 - Handling emotional client conversations with empathy and boundaries. 26:00 - How Betsy supports her caregivers through celebrations, training, and field visits. 30:10 - The importance of investing in employees, even if they might leave. 35:50 - A small mistake home care owners make: Micromanaging instead of empowering. 37:56 - Betsy’s recent win: A heartfelt home assessment that reminded her of the “why” behind her work. Quotes Betsy Milne: "Caregiver burnout is something that’s so real—and something I don’t think gets talked about enough." Betsy Milne: "Customer service isn’t just about the client; it’s about serving both sides—the caregiver and the family." Betsy Milne: "Done is better than perfect. As a recovering perfectionist, I can say that’s been a game-changer." Betsy Milne: "If you’re constantly closing loops for others, you’re not empowering them—or yourself." Resources: Home Helpers of San Mateo County: https://homehelpershomecare.com/san-mateo/ Betsy Milne on LinkedIn: https://www.linkedin.com/in/betsy-milne/ Connect with David Knack on LinkedIn: https://www.linkedin.com/in/david-knack/ Connect with Zingage on LinkedIn: https://www.linkedin.com/company/zingage/ Powered by Zingage: https://zingage.com/ Subscribe on Zingage’s YouTube: https://www.youtube.com/@Zingage

In this episode of the Home Care Hindsight, David Knack interviews Steve "The Hurricane" Weiss, founder of Hurricane Marketing Enterprises. Steve shares his journey from burnout to building a multi-million dollar home care empire, emphasizing the importance of work-life balance, prioritizing high-need patients, and avoiding common mistakes like expanding too soon. He also offers practical advice on building trust with referral sources and standing out in a competitive market. Whether you're new to the industry or a seasoned pro, this episode will help you grow your business while keeping your personal life intact. Lesson Takeaways: Don’t burn out before you break through. Prioritizing work-life balance is essential. Setting boundaries, focusing on family, and taking care of yourself can prevent burnout and lead to long-term success. High-need patients are the key to scaling. Focusing on high-need patients is the secret to scaling your business. Positioning your agency to attract these clients can drive significant revenue growth. Don’t expand too soon. Opening a second location too early can backfire. It’s crucial to master your first location and ensure your team is ready before expanding. Build trust with referral sources. Standing out in a competitive market requires building lasting relationships with referral sources. Authenticity and consistency are key to earning their trust. Morning routines matter! A daily routine that includes gratitude, family time, and self-care can transform both your business and personal life, helping you stay focused and fulfilled. Timestamps: 00:00 - Introduction 01:15 - Meet Steve Weiss and his role at Hurricane Marketing Enterprises. 02:30 - Steve shares his early struggles with burnout and neglecting his family. 05:45 - The moment Steve realized he needed to change his priorities and how it transformed his business. 10:20 - Steve’s morning routine and how it helps him stay focused and fulfilled. 15:35 - The underrated secret to scaling a home care business: high-need patients. 20:50 - Common mistakes home care owners make, including expanding too soon. 25:15 - How to build trust with referral sources and stand out in a competitive market. 30:40 - Steve’s advice for new home care agency owners: focus on sales, not just compliance. 35:55 - What’s next for Steve: his record-breaking bootcamps and new ventures. Quotes Steve Weiss: "You weren’t born to work. You work so you can live. That’s the difference." Steve Weiss: "If you burn out, what good are you to anybody?" Steve Weiss: "High-need patients are the key to scaling your business. Focus on them, and the revenue will follow." Steve Weiss: "Don’t expand too soon. Master your first location before opening a second." Resources: Home Care Evolution Steve’s Book: One Habit for Entrepreneurial Success Steve Weiss on LinkedIn Connect with David Knack on LinkedIn Connect with Zingage on LinkedIn Powered by Zingage Subscribe on Zingage’s YouTube  

In this episode of Home Care Hindsight, David Knack interviews Adam Berry, CEO of As Close As Family, a home care agency based in Alabama. Adam shares insights on leadership, the importance of consistency in business, and how to effectively manage and grow a home care agency. He discusses the challenges of employee management, the need for regulation in the home care industry, and the strategies that have driven his company's success. Adam also opens up about his personal leadership style, mistakes he's made, and how he’s learned to delegate effectively while maintaining accountability. Lesson Takeaways: Adam emphasizes the importance of staying consistent with business strategies and not jumping from one "flavor of the month" idea to another. This approach has led to significant growth for his agency. Different employees require different management styles—some need encouragement, while others need clear boundaries. Understanding what drives each employee is crucial for effective leadership. Delegating tasks is essential, but it’s important to stay involved and support employees rather than simply handing off responsibilities and walking away. Adam advocates for balanced regulation in the home care industry to ensure client and caregiver safety, while avoiding overregulation that could stifle business growth. Adam admits to his own impatience and the importance of surrounding himself with a team that can hold him accountable and implement his vision. Timestamps: 00:00 - Introduction 01:15 - Adam Berry and his role at As Close As Family. 02:00 - Discussion on the need for regulation in the home care industry. 03:35 - Adam shares his secret character flaw—impatience—and how it impacts his leadership. 04:35 - Adam reflects on his biggest career mistake: not sticking to a plan and changing strategies too frequently. 06:45 - The importance of following through with strategic plans, leading to 30% growth in 2024. 11:55 - Adam discusses the importance of problem-solving employees and not just complaining. 17:40 - Creative recruitment tactics, such as paying employees' power bills, to improve retention. 19:05 - The difference between delegation and abdication in leadership. 26:25 - Adam shares a recent success story of his team pulling together during unexpected winter weather. Quotes Adam Berry: "Rome wasn’t built in a day, and I expect too many things to happen at one time." Adam Berry: "Anyone can steer the ship, but it takes a leader to chart the course." Adam Berry: "Don’t come to me complaining, come to me problem-solving." Resources: As Close As Family HCOA Advocacy Day: April 8th and 9th in Washington, D.C. Connect with David Knack on LinkedIn Connect with Zingage on LinkedIn Powered by Zingage Subscribe on Zingage’s YouTube