Hey Docs!
Hey Docs!
Jill Allen
Welcome to the Hey Docs! Podcast – your all-in-one resource for achieving orthodontic excellence at every stage of your practice journey.Hosted by Jill Allen of Jill Allen & Associates, each episode offers practical tips, expert interviews, and inspiring stories that empower you to build, grow, and refine your practice—whether you’re just starting out, expanding your reach, or fine-tuning a well-established operation.Join us as we sit down with forward-thinking entrepreneurs and industry experts who share their insights, experiences, and actionable strategies for driving success in your practice.Tune in weekly. Episodes drop every Thursday!
Building Careers, Not Just Jobs, In Your Orthodontic Practice
“Money alone doesn’t work.” Connect With Our SponsorsSolventum - https://go.solventum.com/clarityGreyFinch - https://greyfinch.com/jillallen/A-Dec - https://www.a-dec.com/orthodonticsSmileSuite - https://getsmilesuite.com/ Summary In this episode of Hey Docs!, Jill Allen does something a little different and challenges orthodontists and office managers to consider whether their practices are building careers or just providing jobs, noting widespread retention issues and shifting employee expectations across multiple generations. She explains why salary and annual raises alone no longer drive commitment and outlines the need to balance hard motivators like clear, consistent pay structures with soft motivators like recognition, purpose, autonomy, and development. Jill emphasizes creating career ladders for every core role, linking advancement to skills rather than tenure, and proactively having career conversations to help team members visualize a future in orthodontics. She also stresses that culture and psychological safety are critical to performance and retention, citing Google’s Project Aristotle findings on team effectiveness. Connect With Our Guest Jill Allen & Associates - https://www.practiceresults.com/ Takeaways Money alone doesn’t retain employees.Salary and annual raise is an outdated retention model.Growth is the currency of retention.Hard motivators (pay, bonuses) matter, but soft motivators (recognition, autonomy) create emotional buy-in.Pay structures must be consistent and transparent.Bonuses only work fi they’re clear and achievable.Building a visible career ladder for every core role is essential. Ask your team members where they want to grow.Not everyone wants to lead, and that’s okay.Culture is behavior, not policy. Cultivating a supportive culture is essential.Psychological safety drive performance.Chapters 00:00 Introduction02:37 Why Teams Leave07:08 What Employees Want Now12:35 Money Alone Fails15:21 Hard Motivators20:20 Soft Motivators24:59 Build Career Paths31:22 Career Ladders and Pay Levels42:02 Culture and Psychological Safety48:21 Action Steps and Wrap Up Episode Credits:  Hosted by Jill AllenProduced by Jordann KillionAudio Engineering by Garrett LuceroAre you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice?Reach out to me- www.practiceresults.com.    If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.    New episodes drop every Thursday!
Jul 23
54 min
Real Estate and Practice Ownership: Lending Tips from Live Oak Bank’s Chandler Wrightenberry
"You can never have enough cash.” Connect With Our SponsorsSolventum - https://go.solventum.com/clarityGreyFinch - https://greyfinch.com/jillallen/A-Dec - https://www.a-dec.com/orthodonticsSmileSuite - https://getsmilesuite.com/ Summary In this episode of Hey Docs!, Jill chats with Chandler Wrightenberry from Live Oak Bank to discuss the intricacies of healthcare lending, particularly focusing on practice purchases and real estate investments. Chandler shares insights from his extensive experience at Live Oak Bank, emphasizing the importance of understanding costs, building a supportive team, and maintaining transparency in banking conversations. They explore the current market conditions, project timelines, and the significance of long-term investments in healthcare real estate. Jill and Chandler also touch on the complexities of construction timelines, the importance of zoning, and the necessity of having the right team when expanding an orthodontic practice. They emphasize the need for realistic expectations regarding project durations and financial preparedness, including cash management strategies. Connect With Our Guest Live Oak Bank - https://www.liveoak.bank/Chandler’s Phone Number: (828) 337-1374 Takeaways Chandler Wrightenberry has over 12 years of experience in healthcare lending.Live Oak Bank is the largest SBA lender in the country by volume.Building a supportive team is crucial for successful real estate projects.Transparency in financial discussions leads to better outcomes.Interest rates are currently stable and reasonable for borrowing.It's important to have early conversations with lenders about financing.Investing in real estate is a long-term commitment that can yield significant returns.Doctors often experience growth after relocating to new facilities. You should have an expectation of working with a city to get everything finalized in about six months.Ground-up construction typically takes nine to twelve months for planning and an additional 18 to 24 months for completion.Zoning issues can significantly delay project timelines, so it's crucial to ensure proper zoning before purchasing a property.Having a specialized commercial real estate agent is essential for navigating zoning and permits.Expect projects to take longer and be more expensive than initially anticipated.Financial preparedness is key; saving cash and having a safety net is crucial for large projects.A good rule of thumb is to have at least 10% of the project cost in cash reserves.Investing in liquid assets can provide quick access to cash when needed for projects.Chapters 00:00 Introduction04:35 Market Reality Check07:16 Costs and Rates Today11:25 Build Your Project Team15:04 Be Candid With Lenders19:21 Realistic Project Timelines22:23 Remodel vs Ground Up Schedule23:29 Zoning Pitfalls and Team26:08 Lease Timing and Overlap28:03 Cash Reserves and Liquidity32:00 How to Contact Chandler Episode Credits:  Hosted by Jill AllenProduced by Jordann KillionAudio Engineering by Garrett LuceroAre you ready to start a...
Jul 16
38 min
Maximizing New Patient Opportunities with LeadSigma
“We can track everything.” Connect With Our SponsorsSolventum - https://go.solventum.com/clarityGreyFinch - https://greyfinch.com/jillallen/A-Dec - https://www.a-dec.com/orthodonticsSmileSuite - https://getsmilesuite.com/ Summary In this episode of Hey Docs!, Jill sits down with Scott Hansen to discuss his journey in the orthodontic field and the creation of LeadSigma, a company focused on improving patient engagement and practice growth through innovative solutions. The discussion highlights the critical importance of managing new patient calls, leveraging AI technology for better patient interaction, and understanding patient attribution to make informed marketing decisions. The conversation emphasizes the need for collaboration between orthodontic practices and marketing agencies to achieve optimal results. Jill and Scott discuss the integration of marketing and operational systems in healthcare practices, emphasizing the importance of a feedback loop to measure marketing investments. They explore the role of AI in enhancing business efficiency, sharing insights on practical applications and the need for cohesive team collaboration. The discussion highlights the potential of technology to transform practices and improve patient engagement, while also addressing the challenges of implementation and the importance of providing value in networking. Connect With Our Guest LeadSigma - https://www.leadsigma.com/ AI Model Training Spreadsheet: https://docs.google.com/spreadsheets/d/1Pb6FFSHbguxIQwCxbC_lSYDUeKYoQhuNi3IU8u-iAjk/edit?usp=sharingTakeaways Scott Hansen went from managing an orthodontic practice to founding LeadSigma.Missed new patient calls represent a significant revenue loss for practices.LeadSigma's AI technology helps practices manage patient calls effectively.Understanding patient attribution is crucial for marketing success.Data-driven decisions empower practices to optimize their marketing strategies.Collaboration between doctors and marketing agencies enhances practice growth.Practices often overlook the importance of follow-up on missed calls.Tracking leads and conversions provides valuable insights for practices.Effective communication is key to converting leads into patients. The integration of marketing and operational systems is crucial for practice success.A feedback loop is essential for measuring marketing investments.Practical tools and systems must be in place for effective AI implementation.Team collaboration is key to leveraging AI effectively.Networking should focus on providing value to be effective.Chapters 00:00 Introduction04:38 Missed Calls and Lost Revenue10:14 CoPilot AI Receptionist13:39 Marketing Attribution and ROI21:38 Feedback Loop and Accountability24:55 Using AI Inside LeadSigma28:54 AI Call Coaching and HIPAA34:00 Context Engineering Tips34:29 How to Contact Scott and LeadSigma Episode Credits:  Hosted by Jill AllenProduced by Jordann...
Jul 9
39 min
Building Strong IT Foundations with Jack Wiley from Legend Networking
"Don't wait for IT issues to arise." Connect With Our SponsorsSolventum - https://go.solventum.com/clarityGreyFinch - https://greyfinch.com/jillallen/A-Dec - https://www.a-dec.com/orthodonticsSmileSuite - https://getsmilesuite.com/ Summary In this episode of Hey Docs!, Jill interviews Jack Wiley from Legend Networking about the critical role of IT in orthodontic and dental practices. They discuss the importance of maintaining updated technology, especially for established practices, and the risks associated with outdated systems. Jack emphasizes the need for younger doctors to consider technology when acquiring practices and provides insights on building a strong technology foundation for startups. The conversation also touches on the challenges of HIPAA compliance and the necessity of ongoing employee training in cybersecurity. Jill and Jack also discuss the critical aspects of cybersecurity, backup strategies, and the differences between Mac and PC usage in healthcare settings. The discussion also touches on the distinctions between managed services and static IT, highlighting the benefits of a proactive IT strategy.  Connect With Our Guest Legend Networking - https://www.legendnt.com/https://www.cyber.mil/cyber-awareness-challenge Takeaways Jack Wiley works at Legend Networking, a dental-specific IT provider.IT infrastructure is crucial for the growth of practices.Many established practices operate on outdated technology, risking patient data.Younger doctors often overlook technology when acquiring practices.Evaluating the age of computers and network equipment is essential during acquisitions.Startups should prioritize hardwired connections over wireless for reliability.Planning for future growth in technology is vital for new practices.HIPAA compliance is an ongoing challenge for orthodontic practices.Regular technology evaluations can prevent costly upgrades later. Employee training is often the cause of network vulnerabilities.Backups should be incremental and frequent for quick recovery.Macs can be secure but require specific considerations.Proactive IT management prevents costly downtime.Regular checkups on IT systems can reveal vulnerabilities.Chapters 00:00 Introduction04:55 Aging Hardware Risks08:31 Acquisition IT Checklist14:45 Startup Tech Foundation23:30 Security and HIPAA Basics26:32 Backups and Access Control28:15 Mac vs PC in Ortho31:43 WiFi Segmentation Story33:35 Managed IT Explained36:23 How to Contact Legend Networking Episode Credits:  Hosted by Jill AllenProduced by Jordann KillionAudio Engineering by Garrett LuceroAre you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice?Reach out to me- www.practiceresults.com.    If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening...
Jul 2
42 min
Advocacy in Action: Supporting Orthodontists with AAO’s Adam Braundmeier
"Being engaged is the best thing you can do." Connect With Our SponsorsSolventum - https://go.solventum.com/clarityGreyFinch - https://greyfinch.com/jillallen/A-Dec - https://www.a-dec.com/orthodonticsSmileSuite - https://getsmilesuite.com/ Summary In this episode of Hey Docs!, Adam Braundmeier, the General Counsel of the AAO, discusses his journey into the orthodontic field and the vital role of advocacy in supporting orthodontists. He explains the dual role he plays in managing legal compliance and engaging with members to address regulatory issues. The conversation covers current challenges such as specialty advertising regulations, direct-to-consumer models, and student loan burdens for new orthodontists. Adam emphasizes the importance of member involvement in advocacy efforts and highlights the resources available through the AAO, including legal guidance and support for navigating the complexities of the orthodontic profession. Jill and Adam also explore future trends in technology and patient care, emphasizing the need for orthodontists to maintain clinical discretion amidst rapid advancements. Connect With Our Guest American Association of Orthodontists - https://www2.aaoinfo.org [email protected] Takeaways Adam Braundmeier joined the AAO as General Counsel in 2023.The AAO's advocacy team works closely with orthodontists to address regulatory issues.Member engagement is crucial for effective advocacy efforts.Specialty advertising regulations are a current focus for the AAO.Direct-to-consumer models pose challenges for patient safety in orthodontics.The AAO supports innovation while ensuring quality care remains a priority.Legal guidance is available through the AAO's Legal Resource Center.Staying informed about advocacy efforts is essential for orthodontists. Insurance coding and billing changes are on the horizon.Doctors should stay informed through newsletters and resources.Maintaining clinical discretion is essential in patient care.Legal accuracy must be communicated effectively to be useful.Members should report trends affecting patient safety.Chapters 00:00 Introduction02:53 Meet Adam Braundmeier05:04 AAO Advocacy Explained07:28 Specialty Advertising Fight09:59 Teledentistry and DTC Risks13:19 Model Laws and Patient Safety15:43 Student Loans and Policy19:16 Member Resources and Legal Center22:04 New Forms HIPAA and Coding Updates25:02 Staying Informed and Getting Involved28:37 Future Focus Tech and AI29:25 How to Contact AAO Episode Credits:  Hosted by Jill AllenProduced by Jordann KillionAudio Engineering by Garrett LuceroAre you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice?Reach out to me- www.practiceresults.com.    If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.   <br...
Jun 25
33 min
Navigating Practice Acquisition: Dr. Richard Clabaugh’s Journey
"Listen to your gut instinct.” Connect With Our SponsorsSolventum - https://go.solventum.com/clarityGreyFinch - https://greyfinch.com/jillallen/A-Dec - https://www.a-dec.com/orthodonticsSmileSuite - https://getsmilesuite.com/ Summary In this episode of Hey Docs!, Dr. Richard Clabaugh shares his journey from being a general dentist to acquiring and running his own orthodontic practice. He discusses the challenges he faced during the transition, including team dynamics, employee turnover, and the importance of leadership. Richard reflects on his growth as a leader and the lessons learned over the past ten years, emphasizing the significance of building a strong team culture and the need for adaptability in the face of change. Dr. Clabaugh also reflects on the significance of purpose beyond profit, encouraging aspiring practice owners to prioritize their values and family time while navigating the complexities of ownership. Connect With Our Guest Dr. Richard Clabaugh - https://clabaughorthodontics.com/[email protected] Takeaways Richard's journey from general dentistry to orthodontics was driven by a desire for ownership.Acquiring a practice involves navigating complex challenges, including team dynamics.Leadership requires a balance of authority and responsibility.Employee turnover is a common challenge during ownership transitions.Building a strong team culture is essential for practice success.It's important to prioritize team health alongside patient care.Leadership can be lonely, and support from peers is invaluable.Recognizing the value of team members is key to retention.Open communication with staff can help navigate changes effectively.Building genuine relationships within the team enhances collaboration.Core values should be recited regularly to maintain focus.Team members should be involved in the hiring process for better fit.Prioritize family and personal time amidst the demands of practice ownership.Chapters 00:00 Introduction06:32 Why Choose Acquisition08:58 Due Diligence Mindset13:37 Lessons After Purchase17:30 Leadership Energy On Stage19:18 Early Ownership Challenges21:38 Team Turnover Reality30:52 Hiring the Right Team35:02 Leading With Humility39:35 Team Recognition Culture41:49 Hiring and Letting Go46:54 Faith and Leadership Reality48:43 Acquisition Advice50:26 Meaning Beyond Money55:40 Contact Info Episode Credits:  Hosted by Jill AllenProduced by Jordann KillionAudio Engineering by Garrett LuceroAre you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice?Reach out to me- www.practiceresults.com.    If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.    New episodes drop every Thursday!
Jun 18
1 hr 1 min
Building Trust in a Digital Age: Tips for Orthodontists with Gal Borenstein
"Quality, not quantity, is what matters in reviews." Connect With Our SponsorsSolventum - https://go.solventum.com/clarityGreyFinch - https://greyfinch.com/jillallen/A-Dec - https://www.a-dec.com/orthodonticsSmileSuite - https://getsmilesuite.com/ Summary In this episode of Hey Docs!, Gal Borenstein discusses the evolving landscape of trust in branding, particularly in the context of digital interactions. He emphasizes the importance of authenticity, customer experience, and adapting to generational communication changes. Gal provides practical advice for enhancing trust and navigating the complexities of digital marketing, especially for orthodontists. He highlights the need for businesses to focus on quality over quantity in reviews and to create a strong digital footprint that resonates with today's consumers. Connect With Our Guest The Borenstein Group - https://www.borensteingroup.com Takeaways Trust has changed dramatically in branding and advertising.Digital trust is now more important than ever for businesses.Customer experience has evolved, especially post-COVID.Authenticity in reviews is crucial for building trust.Businesses must adapt to generational communication preferences.Quality of reviews matters more than quantity.Creating a strong digital footprint is essential for success.Practices should regularly evaluate their online presence.Engaging with customers authentically can enhance trust.Negative influences can hinder business growth and optimism.Chapters 00:00 Introduction02:29 Gal’s Background and Branding04:28 COVID Shift to Digital Trust10:41 Reviews and Authenticity16:10 AI Search and Origin Story23:08 Gen Z Communication and UX28:34 Trust Killers in Practice33:34 Practical Steps Inside vs Outside36:04 Contact Info Episode Credits:  Hosted by Jill AllenProduced by Jordann KillionAudio Engineering by Garrett LuceroAre you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice?Reach out to me- www.practiceresults.com.    If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.    New episodes drop every Thursday!
Jun 11
42 min
Strategic Startups: Empowering Practices with Renew Digital
"It's a one stop shop for all your needs." Connect With Our SponsorsSolventum - https://go.solventum.com/clarityGreyFinch - https://greyfinch.com/jillallen/A-Dec - https://www.a-dec.com/orthodonticsSmileSuite - https://getsmilesuite.com/ Summary In this episode of Hey Docs!, Jill Allen and Nathan Hudson discuss the intricacies of starting and managing a practice, focusing on the importance of understanding both clinical and business aspects. They explore the 'Five B's' framework, which includes banker, broker, bean counter, broadcaster, and builder, emphasizing the need for a well-rounded approach to practice management. The discussion also highlights the distinction between tools and toys in equipment purchasing, the significance of budgeting for marketing and branding, and identifying efficiency gaps in practice operations. Nate also touches on various challenges practices face, particularly startups, in navigating equipment choices and emphasizes the need for informed decision-making. Connect With Our Guest Renew Digital - https://www.renewdigital.com/ Takeaways Nate Hudson has a background in engineering and dental sales.The Five B's framework is essential for practice owners.Understanding the difference between tools and “toys” is crucial.Budgeting effectively can lead to greater success in startups.Efficiency gaps often arise from lack of communication within teams.Training is vital when purchasing new technology.Doctors should focus on their long-term goals when making purchases.Not all equipment needs to be brand new to be effective.Team cohesion is necessary for a successful practice. Efficiency in imaging can significantly impact patient flow.The merger of Renew Digital and Voxel Dental creates a comprehensive service offering.Startups should consider future needs when designing their practices.Choosing the right equipment can save significant costs in the long run.Having multiple specialists can ease the burden of equipment selection.Chapters 00:00 Introduction02:54 Nathan Hudson’s Background05:32 The “Five B’s” Framework11:46 Tools Versus Toys15:05 Budgeting and Hidden Costs20:20 Spotting Efficiency Gaps26:40 Voxel Partnership and Labs32:58 One Rep or Many Vendors38:24 How to Contact Renew Digital Episode Credits:  Hosted by Jill AllenProduced by Jordann KillionAudio Engineering by Garrett LuceroAre you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice?Reach out to me- www.practiceresults.com.    If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.    New episodes drop every Thursday!
Jun 4
43 min
The Blueprint to Practice Design with Blue Frog’s Shawn Rainey
"It's a matter of trusting the people you hire." Connect With Our SponsorsSolventum - https://go.solventum.com/clarityGreyFinch - https://greyfinch.com/jillallen/A-Dec - https://www.a-dec.com/orthodonticsSmileSuite - https://getsmilesuite.com/ Summary In this episode of Hey Docs!, Jill Allen interviews Shawn Rainey, the director of the design department at Blue Frog, about the intricacies of orthodontic practice design and construction. Shawn shares his extensive background in the field, discussing the transition from traditional bidding processes to a more integrated design-build approach. He emphasizes the importance of functionality in design, the need for collaboration among various stakeholders, and the challenges faced when working with equipment specialists. The conversation highlights the significance of having an in-house design team to streamline processes, control budgets, and ultimately create efficient and practical dental practices. Jill and Shawn also delve into hidden costs that can arise during construction projects, highlighting the need for thorough inspections and contingency planning. Connect With Our Guest Blue Frog - https://www.bfrog.net/ Takeaways Shawn Rainey has extensive experience in orthodontic office design and construction.The design-build process offers more control over budget and efficiency.In-house design teams can provide real-time budget estimates.Collaboration among architects, engineers, and contractors is essential.Choosing the right space is critical for startup practices.Design should prioritize workflow and practical use over aesthetics.Equipment specialists may not fully understand the needs of practices.Lost time often occurs on the front end of projects.It's crucial to involve design teams early in the process.Hidden costs can arise from unexpected issues in construction.Contingency planning is essential for any project.Permitting requirements can vary significantly by location.Chapters 00:00 Introduction05:04 Startup Construction Fears06:39 Bid-Build vs Design-Build Explained10:23 Design Build Benefits16:58 Workflow Over Aesthetics21:37 Choosing Space and Team27:34 Equipment Specialist Debate29:47 Design Team First33:11 Ego Free Collaboration34:13 Hidden Costs Exposed38:17 Lease And Site Surprises40:24 Permits Zoning Feasibility45:04 Trust The Build Team47:45 Contact Info Episode Credits:  Hosted by Jill AllenProduced by Jordann KillionAudio Engineering by Garrett LuceroAre you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice?Reach out to me- www.practiceresults.com.    If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode.    New episodes drop every Thursday!
May 28
51 min
Adapting to the Digital-First Era with Bidview Marketing Founder Cameron LiButti
"Get comfortable asking for reviews." Connect With Our SponsorsSolventum - https://go.solventum.com/clarityGreyFinch - https://greyfinch.com/jillallen/A-Dec - https://www.a-dec.com/orthodonticsSmileSuite - https://getsmilesuite.com/ Summary In this episode of Hey Docs!, Cameron LiButti of Bidview Marketing shares his unique journey from engineering to marketing, emphasizing the importance of market positioning, pricing strategies, and the evolving role of AI in marketing. He discusses how transparency in pricing is becoming crucial for patient engagement and the need for healthcare practices to adapt to competition. The conversation also delves into the significance of operations in marketing success and the future implications of AI on search and marketing strategies. Jill and Cameron also discuss effective strategies for attracting patients to new medical practices, the importance of understanding generational differences in marketing, budgeting for marketing efforts, and the significance of personal branding in healthcare. They emphasize the need for a robust online presence, effective review strategies, and the use of social media to connect with potential patients. Connect With Our Guest Bidview Marketing - https://www.bidviewmarketing.com/ Takeaways Cameron's unique background as an engineer informs his marketing strategies.Transparency in pricing is becoming increasingly important for patient engagement.Understanding your competition is key to developing effective marketing strategies.AI is reshaping the landscape of marketing and search optimization.Businesses should focus on good PR and community involvement to enhance visibility.Traditional SEO practices remain relevant despite the rise of AI.Understanding generational differences is crucial for effective marketing.A robust online presence is essential for new practices.Review strategies should be consistent and well-planned.Investing in quality photography can significantly enhance a practice's brand.Marketing budgets should be tailored to the specific goals of the practice.Data-driven marketing strategies are essential for success.Social media can be a powerful tool for personal branding in healthcare.Humanizing the doctor-patient relationship can improve patient engagement.Chapters 00:00 Introduction06:20 Pricing Transparency Debate13:53 Calls and Conversion Systems15:19 AI Search and SEO Reality25:09 Personalized AI Results28:22 Beating Competition Basics32:52 Reviews Strategy That Works35:23 Marketing Across Generations36:47 AI Search And Lead Sources40:39 Budgeting Marketing Spend45:07 Paid Ads Market Share Math48:08 Contact Info Episode Credits:  Hosted by Jill AllenProduced by Jordann KillionAudio Engineering by Garrett LuceroAre you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice?Reach out to me- www.practiceresults.com.    If you like what we are doing here...
May 21
52 min
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