Show notes
“It’s not always about how are we going to do it, but who.” Connect With Our SponsorsSolventum - https://go.solventum.com/clarityGreyFinch - https://greyfinch.com/jillallen/A-Dec - https://www.a-dec.com/orthodonticsSmileSuite - https://getsmilesuite.com/ Summary In this episode of Hey Docs!, Jill Allen presents on the “Who Not How” mindset, urging orthodontic practice owners and managers to stop centering themselves in goal achievement and instead identify the right “whos” (team members, third-party partners, coaches, and tools) to execute. She critiques arbitrary, repetitive goal-setting without plans or resources, and warns against Superman/Superwoman syndrome driven by ego, control, or reluctance to spend. Jill explains the multiplier effect of working with capable people and outlines a hierarchy of business needs—from solid daily operations and systems, to financial stability, market presence and patient experience, innovation and growth, and ultimately freedom. She highlights practical AI “whos,” demonstrating how ChatGPT can rapidly create social media strategy, messaging, and calendars, and how Canva can produce branded templates, bulk posts, and AI avatar videos for tasks like patient instructions. Connect With Our Guest Jill Allen & Associates - https://www.practiceresults.com/ Takeaways Stop asking how and start asking who. The right people get you to your goals faster than any plan.Every successful person has a coach or a "who" helping them level up.Make sure your goals are achievable and backed by a real plan.Superman/Superwoman syndrome is real. Ego and control can keep you stuck.Delegation isn’t a weakness. Trust your team to help you get things done.Building your practice on a solid foundation is essential: daily operations, systems, and the right team members.Give your team members a career path.Your market presence matters. Patients are researching you before they ever walk in the door.ChatGPT can handle social media strategy, SOPs, job ads, blogs, and more in minutes.Canva makes professional, on-brand content creation fast and affordable for any team member.Chapters 00:00 Introduction05:18 Goal Setting Fallacy08:07 Superhero Syndrome Mindset15:44 Multiplier Effect and Picking Whos20:59 Business Needs Pyramid26:49 Whos for Ops Finance and Marketing31:31 Freedom Through Growth34:55 AI as Your Who36:45 ChatGPT for Social Media46:08 Canva Templates and Avatars52:29 Final Takeaways and Next Steps Episode Credits: Hosted by Jill AllenProduced by Jordann KillionAudio Engineering by Garrett LuceroAre you ready to start a practice of your own? Do you need a fresh set of eyes or some advice in your existing practice?Reach out to me- www.practiceresults.com. If you like what we are doing here on Hey Docs! and want to hear more of this awesome content, give us a 5-star Rating on your preferred listening platform and subscribe to our show so you never miss an episode. New episodes drop every...
