Nearly every practice Alisa talks to already suspects their technology doesn't talk to itself; they just assumed another subscription would fix it. In this episode, Alisa Conner breaks down why the technology leak is almost never a software problem, using a real example of a referral getting lost between two systems, the math behind why that gap can run over $1.1 million per physician, a 2024 physician time-use study, and a look at where online scheduling quietly loses the most patients. She closes with the three-step audit you can run on your own practice this week, no new software required.
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Why Your Most Loyal Patients Are One Referral From Leaving

Turning patient and client experience into your most powerful growth strategy.
Every week, Alisa Conner breaks down the acquisition, retention, and referral strategies that actually work for specialty medical practices and professional services firms. No fluff. No marketing jargon. Just the tactical, practical game plan for building growth that sustains itself.
Built on the principle of Purposeful Hospitality — the idea that the experience you design for patients and clients isn't a nice-to-have, it's your most profitable differentiator.
Whether you're a physician owner competing against PE-backed groups, a practice administrator trying to fill calendars, or a managing partner building a client pipeline that doesn't depend on your personal network — this show is your weekly playbook.
🔗 Free practice/firm assessment: alisaconner.com/assessment 🌐 Website: alisaconner.com 📩 Connect on LinkedIn: linkedin.com/in/alisamconner
New episodes drop weekly. 