Most booths blend in, not stand out. Companies spend months preparing for trade shows but still end up with booths that fail to engage, generate leads, or create memorable experiences. You don’t need a bigger budget—you need a better strategy. The difference between a forgettable booth and one that attracts the right people, holds attention, and drives ROI? Smart design choices. And the best way to learn them? Seeing what works in action. In this episode, Matt Kleinrock and Coty Adams will ...