As an event marketer, you have a lot of responsibility on your plate and a whole company counting on you, but you can only do so much!  That's why everything from working across complicated company matrixes to getting executives to engage in your event program are crucial to your success.  So we’ve gathered a panel of past superstars from the show who have years of success under their belts: Nancy Touhill (Director, Global Event Marketing at LexisNexis Risk Solutions), Brittany Lindquist (Dir...

Ep 116 | If Your Company Doesn't "Get" Events, Do This

Welcome to the go-to resource for event marketers. With each episode, we dive deep into the world of event marketing, bringing in industry leaders to discuss trends, strategies, and success stories. We're not just talking about creating trade show booths; we're exploring how to craft success stories that drive tangible results.We believe trade shows and events are not just a cost of doing business but an essential sales and marketing strategy, and have the potential to propel your brand growth and significantly impact your bottom line.We understand the industry can be complex, with challenges around under-resourced staff, budget allocation, and much more. That's why we're here—to provide guidance and expertise so you can do better, be better, and expand your career.Join us on this journey to get results, grow your brand, and experience the revolution of event marketing!“Event Marketing: Redefined'' is hosted by trade show and event marketing expert, Matt Kleinrock, CEO of Rockway Exhibits + Events.&nbsp;