One of the biggest reasons we heard event marketers were coming to ExhibitorLIVE is the CTSM program they offer to level up your career. Marsha Bivins was one of those vent marketers, and she joined us to share a bunch of really practical takeaways from what she’s learning, and what she’s planning to implement. Connect with show host Matt: <a href='https://www.linkedin.com/in/matt-kleinrock-9613b22b/'>On LinkedIn</a> Connect with Marsha: <a href='https://www.linkedin.com/in/marsha-bivins-509b305b/'>On LinkedIn</a>

Ep 45 | Implementing B2C Creative Brand Strategies In B2B Event Marketing with Rob Drury

Welcome to the go-to resource for event marketers. With each episode, we dive deep into the world of event marketing, bringing in industry leaders to discuss trends, strategies, and success stories. We're not just talking about creating trade show booths; we're exploring how to craft success stories that drive tangible results.We believe trade shows and events are not just a cost of doing business but an essential sales and marketing strategy, and have the potential to propel your brand growth and significantly impact your bottom line.We understand the industry can be complex, with challenges around under-resourced staff, budget allocation, and much more. That's why we're here—to provide guidance and expertise so you can do better, be better, and expand your career.Join us on this journey to get results, grow your brand, and experience the revolution of event marketing!“Event Marketing: Redefined'' is hosted by trade show and event marketing expert, Matt Kleinrock, CEO of Rockway Exhibits + Events.&nbsp;