If you think you know how to get the best talent for your brand then this is the podcast for you. Years of experience of hiring can still leave you closed off from these valuable insider tips. This episode will leave you with the best tips you can receive about the talent you are wanting. Luis Tinajero, an experienced Digital Recruiter, talks about how he finds the best clients for growing brands and for companies that just cannot get a break. In this episode, Luis and I talked about good hires, poor fits, and how to use both effectively. We also talked about:  • Influencer marketing’s current place in social media  • What makes an employee valuable  • Proper salary negotiation   • How eCommerce has evolved even further  • The prospects of hiring remote workers   For the entire interview, tune in on Apple Podcasts, Spotify, or our website.

If you think that hands off is the best model for sustaining a product-based subscription service then this podcast has some news for you. Regardless of all of the streaming subscription services, there remains a large market available for hand-crafted subscriptions delivered periodically. Etty Klein, owner of Plonk Wine Club talks about how her wine box business took off, maintained integrity during the pandemic, and found herself still loving her job while doing it almost every single day. In this episode, Etty and I talked deeply on exactly what makes her brand special, and the intricacies of making yours stand out in a saturated market. We also talked about:  • The value of hands-on leadership  • Where to focus your recourses  • Best way to handle returning customers  • Affiliate Marketing’s value  • When to take brands off of your service    For the entire interview, tune in on Apple Podcasts, Spotify, or our website.

Launching a brand is hard! Launching and managing 3 successful eCommerce stores while working only 20 hours a week may seem impossible, but Joel pulls it off. Joel Reichert, founder of three 7 figure+ E-commerce companies (Copper Pearl, Maven Thread, and Woven Nook), shares the intricacies of growing his social media account followings to 100K+ followers and how he leverages influencers, Amazon, and Shopify to grow his eCommerce brands. In this episode, Joel and I talked deeply on his process for researching new products to launch. Additionally, before launching any new Shopify store, Joel details his strategies for verifying product proof of concept on Amazon. We also talked about:  • Avoiding the land mines of influencer marketing  • Joel's #1 growth channel - Email Marketing  • Where to focus your marketing in 2021  • How to balance multiple million dollar brands while still being able to spend quality family time  • How to quickly grow brand Instagram accounts to 100k+ followers   For the entire interview, tune in on Apple Podcasts, Spotify, or our website.

If you’re unaware of the intricacies of the business of cannabis then we’re about to open your mind to a new industry. Regardless of the lack of awareness the public has had in the past, business like the ones we’re discussing in this episode will prove just how applicable E-commerce is to every industry. Adam Schlett, Founder and CEO of Safe-Reach, speaks with great knowledge about the depth of his cannabis business and how anyone trying to grow locally can expand drastically. In this episode, Adam and I talked in great detail about why his business is thriving and which areas to focus on to make yours act accordingly. We also talked about:  • Where the cannabis business is heading  • Which social media platforms are supporting or allowing this industry  • The value of customer retention  • E-Commerce strategies to expand a local market  • How to recognize and use huge opportunities   For the entire interview, tune in on Apple Podcasts, Spotify, or our website.

If you think there’s no way to start a business during COVID, this is the episode for you. Even with this being the hardest time to be an entrepreneur, business still thrives and after today’s podcast, yours might too. Colin Dougherty, Founder of CAMSKNS, talks about his life changing experience of going from an employee being let go to an entrepreneur making his mark on his industry. In this episode, Colin and I spoke on the ways to make it big even when all the odds are against you in a COVID and Amazon-sized threat filled world. We also talked about:  • Email and SMS marketing tips  • How to most effectively spread your product on social media  • Instagram’s incredible value  • Amazon’s drawbacks  • How to rollout new items in your E-commerce store   For the entire interview, tune in on Apple Podcasts, Spotify, or our website.

If you think it’s too late to start in a different market than the one you’re in then don’t worry, you’re wrong. It is absolutely possible to move markets and even entire industries as long as you know the moves to grow profits after the transition. Aaron Spivak, Co-Founder of HUSH BLANKETS, Forbes 30 Under 30 member talks about how he created his business, transitioned it to different industries, and managed to increase profits at every stop. In this episode, Aaron and I spoke on the how to make the make opportunities to create additional income, even if it means leaving your market behind for something more profitable. We also talked about:  • When a market is bled dry  • How to know when you have a hit  • Where to move on after being bought out  • The main necessity to scale  • His current secret weapon: Google Display   For the entire interview, tune in on Apple Podcasts, Spotify, or our website.

If you think you’re Ecommerce brand is safe with Amazon and Walmart around then you’re about to be very surprised. The major online retailers have built themselves into becoming necessities and if you don’t hop on board the train then you-and your business-are about to be left behind. Jamin Arvig, Co-Founder of aiCommerce, mastermind of companies working to sell products on the most lucrative platforms talks about what must comes next. In this episode, Jamin and I spoke on the topics of what E-commerce professionals need to do to continue to thrive in this current emerging market. We also talked about:  • Which companies should get on Amazon  • How they control the market  • Where else you should go to get the most exposure  • The end of “Mom and Pap” Shops  • The necessity and value of going with the big players instead of fighting them  For the entire interview, tune in on Apple Podcasts, Spotify, or our website.

If you think eCommerce is just sending out emails then we’re about to open up a whole new world for you. With the growing options of social media, advanced email marketing techniques, and now especially the field of SMS, eCommerce has never had more potential. Jeremy Horritz, Founder of Messenger Mastermind, a company that has become marketing experts themselves to showcase how Facebook Groups, SMS messaging, and other new mediums are rising to be major money makers. In this episode, Jeremy and I spoke on the topics of email marketing’s strong vitality and newest evolution. We also talked about:  • How to properly follow up on customer’s business  • The type of coupons to give out to bring customer’s back    • The freedom of controlling your own markets instead of using social media  • Diversifying income outlets  • How eCommerce is still going extraordinarily strong  For the entire interview, tune in on Apple Podcasts, Spotify, or our website.

Not too long ago, many thought that eCommerce was just a fad. But nowadays, eCommerce has clearly created significant opportunities for brands across different industries. Ryan Maltbie, Founder of Owner at BBQGrills[dot]com, an online retailer of high-quality Outdoor Kitchen Equipment, BBQ Grills, Heaters and Outdoor Patio products, has been ahead of the game for 12+ years, having launched his first eCommerce company when he was 18. In this episode, I sat down with Ryan to discuss his strategies for growing his current business from $0 to $2 million in one year. We also talked about: Why he decided to spend $0 on PPC and what he’s investing money in instead. Why he relies on organic traffic instead of paid social. Which channels are most important to his brand. How COVID-19 affected his industry and how he adapted. How eCommerce has changed in the last five years, and eCommerce goals for 2021.   For the entire interview, tune in on Apple Podcasts, Spotify, or our website.

What happens when you launch a successful Kickstarter and want to turn that campaign into a well known brand? Zach Goldstein, Founder and CEO of Public Rec, an athletic apparel company set out to make comfort that looks good, was asking himself the same question when thinking about making the jump from Kickstarter to shopify and becoming a full time business owner. We discussed: Public Recs origin story on Kickstarter As demand grew moving from Kickstarter to a Shopify store How Zach used agencies to help scale his business What it’s like to be an apparel entrepreneur How email strategy played a key role early on for Public Rec Their discounting policy and why it’s unique For the entire interview, tune in on Apple Podcasts, Spotify, or our website.