Not too long ago, many thought that eCommerce was just a fad.

But nowadays, eCommerce has clearly created significant opportunities for brands across different industries.

Ryan Maltbie, Founder of Owner at BBQGrills[dot]com, an online retailer of high-quality Outdoor Kitchen Equipment, BBQ Grills, Heaters and Outdoor Patio products, has been ahead of the game for 12+ years, having launched his first eCommerce company when he was 18.

In this episode, I sat down with Ryan to discuss his strategies for growing his current business from $0 to $2 million in one year.

We also talked about:

• Why he decided to spend $0 on PPC and what he’s investing money in instead.
• Why he relies on organic traffic instead of paid social.
• Which channels are most important to his brand.
• How COVID-19 affected his industry and how he adapted.
• How eCommerce has changed in the last five years, and eCommerce goals for 2021.

For the entire interview, tune in on Apple Podcasts, Spotify, or our website.