Nidhi is a multi-disciplinary creative based out of Washington, D.C. She applies design methodologies to reimagine civic infrastructure. Her value centered practice focuses on deconstructing nebulous concepts, bringing people together, and breaking down complex problems—for better and equitable services. She has spent the past four years in the local government. She has collected a range of partners, collaborators, and clients in the last few years, starting from ArtCenter College of Design, City of Los Angeles, Cedars-Sinai Cancer Research Center for Health Equity, Stanford University, Stanford Impact Labs, to Montgomery County Government. The few hours she has left in the day she uses to mentor design students through Designmatters at ArtCenter or Coding It Forward during the summer. She holds a master’s degree from ArtCenter College of Design and an undergraduate diploma in Visual Communication from the National Institute of Design. RELEVANT LINKS (Chronological) Nidhi - nidhisinghrathore.com Jawaharlal Nehru - en.wikipedia.org/wiki/Jawaharlal_Nehru Uttar Pradesh - en.wikipedia.org/wiki/Uttar_Pradesh Allahabad (Pryagraj) - en.wikipedia.org/wiki/Allahabad Triveni - en.wikipedia.org/wiki/Triveni_Sangam NID - www.nid.edu NIFT - www.nift.ac.in Art Center College of Design - www.artcenter.edu Network By Desire - https://nidhisinghrathore.com/networkbydesire Ethnography - en.wikipedia.org/wiki/Ethnography La Fabula De Las Faldas - nidhisinghrathore.com/la-fabula-de-las-faldas IAS (Indian Administrative Service) - en.wikipedia.org/wiki/Indian_Administrative_Service Designmatters at ArtCenter - designmattersatartcenter.org Los Angeles Innovation Team - losangelesinnovates.com Mayor’s Challenge - bloombergcities.jhu.edu/mayors-challenge ADUs - en.wikipedia.org/wiki/Secondary_suite LA ADU Accelerator Program - adu.lacity.org Project Page - nidhisinghrathore.com/making-housing-affordable-in-la Covid in LA - en.wikipedia.org/wiki/COVID-19_pandemic_in_California Montgomery County - en.wikipedia.org/wiki/Montgomery_County,_Maryland Federalism in the United States - en.wikipedia.org/wiki/Federalism_in_the_United_States Article I mentioned in the podcast - ‘Design thinking was supposed to fix the world. Where did it go wrong?’ - www.technologyreview.com/2023/02/09/1067821/design-thinking-retrospective-what-went-wrong/ The Takshashila Institution (I accidentally said ‘Takshashila Foundation’ in the episode, which is different organisation) - takshashila.org.in

Somnath Bhatt is a designer, artist, and writer who lives between Ahmedabad and New York City. His work has been shown at MoMA PS1, Art Week Dubai, India Art Fair, the ICA London, and Mécènes du Sud Montpellier-Sète, among other venues. Selected clients include Instagram, the New York Times, The New Yorker, Reebok, HYEIN SEO, and the musicians Nicolás Jaar and Mitski. Currently he is an Art Director at Bloomberg. He also works as a contributing editor at MOLD Magazine and AIGA Eye on Design. Somnath believes in the power of the unseen, the chaos of myth, and that labor has the right to all it creates. RELEVANT LINKS (Chronological) Somnath Bhatt - somnathbhatt.com Bloomberg - bloomberg.com Ela Bhatt - en.wikipedia.org/wiki/Ela_Bhatt Ahmedabad - /en.wikipedia.org/wiki/Ahmedabad Dashrat Patel - en.wikipedia.org/wiki/Dashrath_Patel Parimal’s Episode - soundcloud.com/designedthisway/parimal-parmar Montessori - en.wikipedia.org/wiki/Montessori_education BV Doshi - en.wikipedia.org/wiki/B._V._Doshi Rabindranath Tagore - en.wikipedia.org/wiki/Rabindranath_Tagore RISD - www.risd.edu Baul Singers - en.wikipedia.org/wiki/Baul The White Pube - thewhitepube.co.uk Mohenjodaro by Somnath - www.printedmatter.org/catalog/51003/ Walker Arts Center - http://walkerart.org November - instagram.com/nvmbr_in Steven Heller - en.wikipedia.org/wiki/Steven_Heller_(design_writer) Mold Magazine - thisismold.com AIGA Eye on Design - eyeondesign.aiga.org Hyein Seo - hyeinseo.com SSENSE - ssense.com Shesh(Naag) - en.wikipedia.org/wiki/Shesha Tyographics - 2022.typographics.com Thanks to Type@Cooper http://coopertype.org , The Herb Lubalin Study Center lubalincenter.cooper.edu and The Cooper Union cooper.edu for the Typographics conference audio section.

Parimal is an Indian Type and Graphic Designer. Parimal has designed some retail typefaces with ITF i.e Indian Type Foundry and Typotheque. Some of the notable typefaces he has designed are ITF Gujarati, Lava Devanagari and Katana. Katana is one of my favourite typefaces. He is also working on a typeface for Sharda Script. Sharda is a script native to the Kashmir region. RELEVANT LINKS (Chronological) Parimal’s WebSite - parimalparmar.in Stefan Sagmeister - en.wikipedia.org/wiki/Stefan_Sagmeister Swastika - en.wikipedia.org/wiki/Swastika Surat - en.wikipedia.org/wiki/Surat Gujarati (Language) - en.wikipedia.org/wiki/Gujarati_language DJ Academy of Design - djad.in NID - www.nid.edu/home Professor Balaram’s Podcast - soundcloud.com/designedthisway/singanapallibalaram Indian Type Foundry - https://www.indiantypefoundry.com White Crow Design - whitecrow.in Ek Type Foundry - ektype.in Devanagari - en.wikipedia.org/wiki/Devanagari CJK characters - en.wikipedia.org/wiki/CJK_characters Codesign - codesign.in Rajesh Dahiya’s Podcast - soundcloud.com/designedthisway/rajesh-dahiya Unbox Festival - http://unboxfestival.com Design Habit - designhabit.com Satya Rajpurohit - www.indiantypefoundry.com/about ITF Devanagari - indiantypefoundry.com/fonts/itf-devanagari Akhand - indiantypefoundry.com/fonts?search-term-submit=&term=Akhand Katana - indiantypefoundry.com/fonts/katana ITF Gujarati - www.indiantypefoundry.com/fonts/itf-gujarati Rocky (Hitesh Malaviya) - www.instagram.com/rocky_sandboa Peter Biľak - peterbilak.com Kohinoor Devanagari - indiantypefoundry.com/fonts/kohinoor-devanagari Lava Devanagari - typotheque.com/fonts/lava/devanagari Glyphs App - glyphsapp.com Ramakrishna Saiteja - typotheque.com/authors/ramakrishna_saiteja Sharda Script - en.wikipedia.org/wiki/Sharada_script Kashmiri Pandits - en.wikipedia.org/wiki/Kashmiri_Pandits Our Moon has blood clots - en.wikipedia.org/wiki/Our_Moon_Has_Blood_Clots Brahmi Script - en.wikipedia.org/wiki/Brahmic_scripts Siddhaṃ script - en.wikipedia.org/wiki/Siddhaṃ_script Gurmukhi Script - en.wikipedia.org/wiki/Gurmukhi Takri script - en.wikipedia.org/wiki/Takri_script Sharada Peeth - en.wikipedia.org/wiki/Sharada_Peeth Anshuman Pandey - pandey.github.io ANRT - anrt-nancy.fr Article 370 - en.wikipedia.org/wiki/Article_370_of_the_Constitution_of_India Ladakh - en.wikipedia.org/wiki/Ladakh Dogri - en.wikipedia.org/wiki/Dogri_language Economic, social and cultural rights - en.wikipedia.org/wiki/Economic,_social_and_cultural_rights eGangotri - egangotri.wordpress.com Delhi :* - en.wikipedia.org/wiki/Delhi

Anurag is a product designer based out of Bengaluru. He worked at Uber India as a Senior Product designer for over 5 years. He is known for his work on Uber Lite, Uber Bus and Phone call to ride. Before Uber, he worked briefly at Twitter and Microsoft. Now, he’s a co-founder of an on-demand interviewing platform called Intervue. Besides Design, Anurag also has a strong passion for Food. His love for food landed him at Le Cordon Bleu in London, where he pursued a professional culinary course. And he has also worked briefly in professional kitchens and Michelin Star restaurants. On this episode, we talk about Anurag’s interest in design and food, and about how he balances them both. SECTION TIME STAMPS Old Delhi Food Crawl : 00:02:00 - 00:19:30 Childhood, School and Design Education : 00:19:30 - 01:06:00 Internship at Microsoft | Work at Twitter : 01:06:00 - 01:20:00 Work at Uber : 01:20:00 - 02:06:00 Culinary Arts | Le Courdon Bleu | Food (Basically) - 02:06:00 onwards RELEVANT LINKS (Chronological) Anurag’s Site - anuragarora.com Le Courdon Bleu - cordonbleu.edu/home/en Old Delhi - en.wikipedia.org/wiki/Old_Delhi Nihari - en.wikipedia.org/wiki/Nihari Offal - en.wikipedia.org/wiki/Offal Kulfi - en.wikipedia.org/wiki/Kulfi Harees - en.wikipedia.org/wiki/Harees Punjab - en.wikipedia.org/wiki/Punjab Tadka - en.wikipedia.org/wiki/Tempering_(spices) Kashmiri Wazwan - en.wikipedia.org/wiki/Wazwan Moga - en.wikipedia.org/wiki/Moga,_Punjab Sikhism - en.wikipedia.org/wiki/Sikhism Langar - en.wikipedia.org/wiki/Langar_(Sikhism) Jalandhar - en.wikipedia.org/wiki/Jalandhar NID - nid.edu IDC - idc.iitb.ac.in DoD, IIT - design.iitd.ac.in OCAD, Canada - continuingstudies.ocadu.ca Travis Kalanick (Uber) - en.wikipedia.org/wiki/Travis_Kalanick Uber Lite - www.uber.com/in/en/u/uber-lite-app/ Uber Transit (Bus) - www.uber.com/us/en/transit/ Uber Rebrand - wolffolins.com/case-study/uber Wolff Ollins - wolffolins.com Brand New Conference - bnconf.com Neapolitan pizza - en.wikipedia.org/wiki/Neapolitan_pizza Punjabis making cheese in Italy - www.bbc.com/news/magazine-33149580 & www.sikhiwiki.org/index.php/Cheese_makers_of_Italy Ciabata - en.wikipedia.org/wiki/Ciabatta Balsamic Vinegar - en.wikipedia.org/wiki/Balsamic_vinegar Cuisine of Sardinia - en.wikipedia.org/wiki/Cuisine_of_Sardinia Risotto - en.wikipedia.org/wiki/Risotto Honeycomb toffee - en.wikipedia.org/wiki/Honeycomb_toffee Anthony Bourdain - en.wikipedia.org/wiki/Anthony_Bourdain Atul Kochhar - en.wikipedia.org/wiki/Atul_Kochhar Kricket, London - kricket.co.uk Pidgin, London - pidginlondon.com Burrata - en.wikipedia.org/wiki/Burrata The Soul Company, Bangalore - thesoulcompany.in Miso - en.wikipedia.org/wiki/Miso Intervue - intervue.io

Khyati graduated from the National Institute of Design, Ahmedabad and has since, gone on to work across disciplines, often exploring the edges of all things visual for clients including Instagram, Snapchat, New Yorker Magazine, the New York Times, Samsung, PRINT, Wework, Adobe and Apple. Her work is playful, emotive and dimensional and has been featured in publications such as WIRED, Vice, Communication Arts, Fast Company, Creative Review, It’s Nice That and Wepresent among others. Khyati was one of Print Magazine's 15 New Visual Artists under 30 in 2017, was chosen as the Artistry Creator of the Year at Adweek’s Creator Visionary Awards, and is a Young Guns 19 Winner. On today’s episode, we talk about her journey as a designer & visual artist, about her idea of curating her career to pick as many skill sets as possible, we try to peek into her design process and how she thinks. RELEVANT LINKS (Chronological) Khyati’s Site - khyatitrehan.com Mirambika - mirambika.org ISRO - isro.gov.in Sri Aurobindo - en.wikipedia.org/wiki/Sri_Aurobindo NID - www.nid.edu Episode with Professor S. Balaram - soundcloud.com/designedthisway/singanapallibalaram Beauty of Science Diagram - khyatitrehan.com/The-Beauty-of-Scientific-Diagrams William Harvey - en.wikipedia.org/wiki/William_Harvey Indian Type Foundry - indiantypefoundry.com Satya - www.indiantypefoundry.com/designers/satya-rajpurohit Tarsus - www.indiantypefoundry.com/fonts/tarsus Bézier curve - en.wikipedia.org/wiki/Bézier_curve Pranav Mistry - en.wikipedia.org/wiki/Pranav_Mistry Codesign - http://codesign.in Sanchit Sawaria - sawariasanchit.com Prateek Upreti - www.upretiprateek.com Zalando - www.zalando.com IDEO - ideo.com Akshan Ish - akshan.in Cinema 4D - maxon.net/en/cinema-4d Spline - en.wikipedia.org/wiki/Spline_(mathematics) Grey Scale Gorilla - greyscalegorilla.com Collins - wearecollins.com Karin Fyhrie - karinfyhrie.com Khyati’s Editorial Design Work - khyatitrehan.com/Editorial-Illustrations Kavya Trehan - www.instagram.com/kavyatrehan/ AndWalsh - andwalsh.com Snapchat Spectacles AR Project - khyatitrehan.com/Snap NFT - en.wikipedia.org/wiki/Non-fungible_token Blockchain - en.wikipedia.org/wiki/Blockchain Web3 - en.wikipedia.org/wiki/Web3 Tezos - en.wikipedia.org/wiki/Tezos Ethereum - en.wikipedia.org/wiki/Ethereum Libertarianism - en.wikipedia.org/wiki/Libertarianism Eric Hu - erichu.info Sovereign Objects - sovereignobjects.com

Aarman Roy is a young visual artists and graphic designer from New Delhi, India. He is currently pursuing a BFA in Design from School of Visual Arts, New York. Along with his partner Charu, Aarman Co-founded Akademi Magazine, a leftist print and web publication dedicated to politics, art, culture and society. Aarman overlooks Creative Direction at Akademi. With the tools of graphic design, Aarman liked to create work that’s diverse and beautiful, and the kind of work that pushes aesthetic boundaries. On this episode we talk about how he was about to become an engineer and then how he found his true calling in Design. We talk about the design education he’s pursuing right now, about his work experiences, we deep dive into his process of creating the amazing work he does for Akademi magazine. RELEVANT LINKS (Chronological) Aarman Roy - aarmanroy.com Akademi Magazine - akademimag.com Akademi’s Instagram - www.instagram.com/akademimag/ Charu - www.linkedin.com/in/charu-pragya-755956133/ Tripura - en.wikipedia.org/wiki/Tripura Bangladesh (War of Independence) - en.wikipedia.org/wiki/Bangladesh#War_of_Independence Comilla - en.wikipedia.org/wiki/Comilla Aarman’s presentation at Exun - www.youtube.com/watch?v=c_Q98_pshNs Delhi Technical University - http://dtu.ac.in NID - nid.edu Cinema 4D - www.maxon.net/en/cinema-4d Panini Pandey - paninipandey.com SVA - sva.edu Paul Rand - en.wikipedia.org/wiki/Paul_Rand New York Times Behind the Cover - www.nytimes.com/series/behind-the-cover Zipeng Zhu - http://zz-is.it Wix - wix.com DIA - dia.tv Louise Fili - louisefili.com Adobe After Effects - en.wikipedia.org/wiki/Adobe_After_Effects CAA (India) - en.wikipedia.org/wiki/Citizenship_(Amendment)_Act,_2019 Citizenship Amendment Act protests - en.wikipedia.org/wiki/Citizenship_Amendment_Act_protests Columbia University - columbia.edu John Dewey - en.wikipedia.org/wiki/John_Dewey B. R. Ambedkar - en.wikipedia.org/wiki/B._R._Ambedkar Caste - en.wikipedia.org/wiki/Caste Suraj Yengde - scholar.harvard.edu/surajyengde/about Article 370 of the Constitution of India - en.wikipedia.org/wiki/Article_370_of_the_Constitution_of_India Attack on Caravan Journalists - thewire.in/media/caravan-reporters-attacked-north-east-delhi Time :) - en.wikipedia.org/wiki/Time

Lisa joined Itu Chaudhuri Design (ICD) soon after her graduation in 1997 from the National Institute of Design (NID), where she studied Visual Communication, and has been a principal at Itu Chaudhri’s Design for over a decade. Lisa leads their UI/UX projects, both ERP and editorial, maintaining a keen, yet skeptical eye on novel developments. Lisa has taught and judged at the NID and and has been a jury member, moderator speaker at UX events. On this episode, we talk about the series of events that led to Lisa becoming a designer, her experience at NID, how she joined ICD as an intern and then worked there for more than two decades. We talk about some projects Lisa has led, her concerns about the world of UX and about the new challenges a design agency like ICD faces in the 2020s and much more. PROJECTS LINKS The Hindu - icdindia.com/projects/energising-the-online-presence-of-indias-most-trusted-daily-newspaper/ Re:Reader - Ministry of Utmost Happiness - www.theministryofutmosthappiness.com Quint - icdindia.com/projects/bringing-vibrancy-to-the-quint-website/ RELEVANT LINKS (Chronological) ICD - icdindia.com Itu Chaudhuri’s Podcast - soundcloud.com/designedthisway/itu-chaudhuri Ambassador Car - en.wikipedia.org/wiki/Hindustan_Ambassador Satyajit Ray - en.wikipedia.org/wiki/Satyajit_Ray NID - nid.edu CEPT - en.wikipedia.org/wiki/CEPT_University S Balaram’s Podcast - soundcloud.com/designedthisway/singanapallibalaram Elephant Design - elephantdesign.com CD ROM (For Gen Z) - en.wikipedia.org/wiki/CD-ROM Rohtang Pass - en.wikipedia.org/wiki/Rohtang_Pass Rajesh Dahiya’s Podcast - soundcloud.com/designedthisway/rajesh-dahiya Indigo Restaurant - icdindia.com/projects/putting-a-face-to-nouvelle-cuisine/ Open Magazine - openthemagazine.com InDesign - en.wikipedia.org/wiki/Adobe_InDesign SEO - en.wikipedia.org/wiki/Search_engine_optimization Srijan (Drupal Developer) - www.srijan.net SENSEX (For non-Indians) - en.wikipedia.org/wiki/BSE_SENSEX Witness (Exhibition) - icdindia.com/projects/giving-witness-a-room/ The Guardian - theguardian.com IAS - en.wikipedia.org/wiki/Indian_Administrative_Service The Hindu - www.thehindu.com Responsiveness - en.wikipedia.org/wiki/Responsive_web_design Ministry of Utmost Happiness - en.wikipedia.org/wiki/The_Ministry_of_Utmost_Happiness Arundhati Roy - en.wikipedia.org/wiki/Arundhati_Roy God of Small Things - en.wikipedia.org/wiki/The_God_of_Small_Things After Effects - en.wikipedia.org/wiki/Adobe_After_Effects CSS - en.wikipedia.org/wiki/CSS Bahaus - en.wikipedia.org/wiki/Bauhaus 2002 Gujarat riots - en.wikipedia.org/wiki/2002_Gujarat_riots Quint Magazine - www.thequint.com Ritu (Quint) - en.wikipedia.org/wiki/Ritu_Kapur Raghav (Quint) - en.wikipedia.org/wiki/Raghav_Bahl Ayodhya Dispute - en.wikipedia.org/wiki/Ayodhya_dispute Confirmation Bias - en.wikipedia.org/wiki/Confirmation_bias First-mover advantage - en.wikipedia.org/wiki/First-mover_advantage Zamindar - en.wikipedia.org/wiki/Zamindar Richa Bharghava - www.richabhargava.com

Balaram is a veteran industrial designer and educator. He was among the first batch of trainees at the National Institute of design. Later he served as a senior faculty and Chairman of Education at the NID. After retiring from NID, he served as a Dean at DJ Academy of Design, Coimbatore. He also helped in the formation of the Craft Development Institute in J&K. Currently, he is the Director of SASI Creative Colleges, Coimbatore. Apart from his contribution to design education in India, he has practiced industrial design for objects/products critical to Indian masses - like a Bicycle, Bullock Cart, Stone-top, Bamboo Duster, Tongue Cleaner etc. He has also published a book compiling his thoughts and academic papers named ‘Thinking Design’. On this episode, we talk about his surreal childhood, the history of Design in India and his love for designing critical ordinary objects that affect the masses. RELEVANT LINKS & INFO S. Balaram’s blog - balaram43.blogspot.com NID - nid.edu DJAD - djad.in J&K Craft Development Institute - cdisgr.org Sasi Creative Inst. of Design - scid.ac.in Kashayam - Crushed Mixture in Ayurveda Gunnathotavalasa & Bobili - https://goo.gl/maps/NfVR58STgyqFcTUi8 Visakhapatnam - en.wikipedia.org/wiki/Visakhapatnam Kolam - en.wikipedia.org/wiki/Kolam Datun (Balaram used it to make brush) - en.wikipedia.org/wiki/Teeth-cleaning_twig Tholu bommalata - en.wikipedia.org/wiki/Tholu_bommalata Sari - en.wikipedia.org/wiki/Sari Telugu - en.wikipedia.org/wiki/Telugu Projector Slides - en.wikipedia.org/wiki/Slide_projector Bapu - en.wikipedia.org/wiki/Bapu_(director) Rabindranath Tagore - en.wikipedia.org/wiki/Rabindranath_Tagore Sarat Chandra Chattopadhyay - en.wikipedia.org/wiki/Sarat_Chandra_Chattopadhyay Premchand - en.wikipedia.org/wiki/Premchand Sardarji (Sikh Man) - en.wikipedia.org/wiki/Sikhism Shantiniketan - en.wikipedia.org/wiki/Shantiniketan Kumar Vyas - indianexpress.com/article/india/design-fraternity-mourns-demise-of-nid-faculty-h-kumar-vyas-4585703/ Dashrat Patel - en.wikipedia.org/wiki/Dashrath_Patel Jawaharlal Nehru - en.wikipedia.org/wiki/Jawaharlal_Nehru Sarabhai family - en.wikipedia.org/wiki/Sarabhai_family Charles Eames - en.wikipedia.org/wiki/Charles_Eames Pupul Jayakar - en.wikipedia.org/wiki/Pupul_Jayakar The India Report - en.wikipedia.org/wiki/The_India_Report Lota (vessel) - en.wikipedia.org/wiki/Lota_(vessel) Calico Mills - en.wikipedia.org/wiki/Calico_Mills Le Corbusier - en.wikipedia.org/wiki/Le_Corbusier Bob Gill - en.wikipedia.org/wiki/Bob_Gill_(artist) Mahendra Patel - designedthisway.com (3rd episode) George Nakashima - en.wikipedia.org/wiki/George_Nakashima Soul of a Tree - nakashimawoodworkers.com/accessory/the-soul-of-a-tree/ Henri Matisse - en.wikipedia.org/wiki/Henri_Matisse Bruce Archer - en.wikipedia.org/wiki/L._Bruce_Archer Shiva Nallaperumal - shiva-n.com Kalamkari - en.wikipedia.org/wiki/Kalamkari Narasimha - en.wikipedia.org/wiki/Narasimha Laurie Baker - en.wikipedia.org/wiki/Laurie_Baker Padmanabhapuram Palace - en.wikipedia.org/wiki/Padmanabhapuram_Palace Indian Oil Corporation - en.wikipedia.org/wiki/Indian_Oil_Corporation Vimana - en.wikipedia.org/wiki/Vimana Oxygenator - en.wikipedia.org/wiki/Oxygenator Sree Chitra Tirunal Institute - sctimst.ac.in Dhimant Panchal - www.mitid.edu.in/Dhimant-Panchal.html V. S. Naipaul - en.wikipedia.org/wiki/V._S._Naipaul Arundhati Roy - en.wikipedia.org/wiki/Arundhati_Roy Parimal Parmar - parimalparmar.in Langar - en.wikipedia.org/wiki/Langar_(Sikhism) Thinking Design (there’s another edition with NID)- www.amazon.com/Thinking-Design-S-Balaram-ebook/dp/B01L1UX5FE Irma Boom - en.wikipedia.org/wiki/Irma_Boom Barefoot doctor - en.wikipedia.org/wiki/Barefoot_doctor

Kalapi is an Indian typeface designer and font engineer. He graduated from The Faculty of Fine Arts, MSU Baroda. And he later pursued his post-graduation in Typeface Design from University of Reading. In 2016, he joined forces with friend and fellow University of Reading graduate Gunnar Vilhjálmsson to set-up Universal Thirst, a design practice specialising in developing typefaces for writing systems of the Indian sub-continent. Universal Thirst has designed multiple latin and Indic bespoke typefaces for various companies, brands and events. Soon, they’re releasing their own retail typefaces. On this episode, we talk about Kalapi’s life, design education and type design work. We talk about his foundry Universal Thirst and the business of Type Design. RELEVANT LINKS Universal Thirst - universalthirst.com Kalapi (The Poet) - en.wikipedia.org/wiki/Kalapi Saurashtra (region) - en.wikipedia.org/wiki/Saurashtra_(region) Rahul Gajjar - http://rahulgajjar.com Sandhya Gajjar - www.dnaindia.com/ahmedabad/report-bringing-the-chhara-community-into-the-mainstream-still-a-long-way-off-2765058 MSU Baroda - msubaroda.ac.in Baroda/Vadodara - en.wikipedia.org/wiki/Vadodara Bhasha - www.bhasharesearch.org Dr. Ganesh Devy - en.wikipedia.org/wiki/G._N._Devy Pavagadh - en.wikipedia.org/wiki/Pavagadh Rajkot - en.wikipedia.org/wiki/Rajkot NID - nid.edu Bauhaus - en.wikipedia.org/wiki/Bauhaus Mahendra Patel - designedthisway.com (3rd Episode Guest) Weiden + Kennedy - www.wk.com Hanif Kureshi - guerrilla.work/About GV SreeKumar (IDC) - http://www.idc.iitb.ac.in/gvsree/bio.html Fiona Ross - en.wikipedia.org/wiki/Fiona_Ross_(type_designer) University of Reading - www.reading.ac.uk Neelakash Kshetrimanyum - www.brandnewtype.com Gerry Leonidas - leonidas.net Gunnar Vilhjálmsson - http://www.gunnarvilhjalmsson.net Erin McLaughlin - erinmclaughlin.com Linotype - www.linotype.com (Ofcourse) Gerard Unger - www.gerardunger.com Johnathan Barnbrook - www.jonathanbarnbrook.com/about/ John Hudson - fonts.adobe.com/designers/john-hudson Unicode - http://unicode.org Shri-lipi - www.modular-infotech.com/html/shreelipi.html Michael Twyman (with his ephemera) - www.flickr.com/photos/dietzsch/6318103998/in/album-72157628061754102/ , www.flickr.com/photos/wasianed/1801854874/in/album-72157602459000103/ , www.flickr.com/photos/wasianed/2175100655/in/album-72157602459000103/ James Mosley - en.wikipedia.org/wiki/James_Mosley St Bride Library - en.wikipedia.org/wiki/St_Bride_Library Linotype Gujarati - www.linotype.com/1750/linotype-gujarati-family.html Orthography - en.wikipedia.org/wiki/Orthography Matras (Devanagri) - en.wikipedia.org/wiki/Devanagari#Vowels University of Liden - www.universiteitleiden.nl Dutch Type (Book) - http://www.drukeditions.com Noto - en.wikipedia.org/wiki/Noto STEAM - en.wikipedia.org/wiki/STEAM_fields Dalton Maag - www.daltonmaag.com Metal Type - en.wikipedia.org/wiki/Type_metal Backward compatibility - en.wikipedia.org/wiki/Backward_compatibility Complex Script - en.wikipedia.org/wiki/Complex_text_layout Hangul - en.wikipedia.org/wiki/Hangul Telugu - en.wikipedia.org/wiki/Telugu_script Nokia Pure by Dalton Maag - www.daltonmaag.com/work/nokia Malcolm Wooden & Northern Block Foundry - thenorthernblock.co.uk/malcolm Typotheque Blog - www.typotheque.com/blog Logo painted by sign painter Joshua - www.instagram.com/p/B9ETrwOhGi4/ Sophy Hollington - www.instagram.com/sophyhollington/ Korra Denim - korra.in Dhaka Arts Summit - www.instagram.com/p/B3mGDi0hTvA/ Bangla - en.wikipedia.org/wiki/Bengali_language Fraser Muggeridge Studio - http://pleasedonotbend.co.uk Frieze Sans - www.instagram.com/p/B3fBx8zhtXB/ Here Maps - wego.here.com/ Indigo Airlines - goindigo.in Bauhaus (Font) - en.wikipedia.org/wiki/Bauhaus_(typeface) Anagha Narayanan - www.instagram.com/anaghanarayanan/ Elai - www.instagram.com/p/B7Giry_hUst/ Variable Font - en.wikipedia.org/wiki/Variable_font

Sneha is a young designer, art director and illustrator, based out of Bangalore. She graduated from the National Institute of Design, Ahmedabad with a specialisation in Graphic Design. Sneha has worked with various design studios and tech-companies. She also worked as an in-house designer, and later, Creative Lead at Unacademy, an education technology startup that has grown into a unicorn and household name. Soon, Sneha will be starting Prophecy, a design consultancy while she also pursues her many side-projects. One of them being Tip Top Type Tips a whimsical newsletter on typography. On this episode, talk about the series of events that led to becoming a designer, her experience of working as an in-house designer, her side project Tip-Top-Type-Tips, her ace personal branding skills and much more. SECTIONS - TIME INDEX Childhood and Early influences - 00:02:40 Experience at NID - 00:13:20 Discussion on Design Education - 00:31:40 Work Ex at Unacademy - 00:42:44 Discussion on Personal Branding and Social Media - 00:54:00 Tips for Social Media and Online Presence - 01:00:25 Tip Top Type Tips - 1:10:40 RELEVANT LINKS •Sneha Sankar - snehasanks.com •Prophecy - prophecy.one •Tip Top Type Tips - tiptoptypetips.substack.com •Roshnara - rosh.persona.co 🙏🏼 Thanks for the Chicken •Sneha’s Cricket Interview - www.youtube.com/watch?v=rAVKQCSNtYo&t=16s •Toast Masters - toastmasters.org •Carnatic Music - en.wikipedia.org/wiki/Carnatic_music •NATA test - nata.in •National Institute of Design - nid.edu •Pragun Aggarwal - pragunagarwal.com •Note : Struckby was a studio run by Sanchit and Prateek •Sanchit Sawaria - www.sawariasanchit.com •Prateek Upreti - www.upretiprateek.com •Lolocal - http://snehasanks.com/work/lolocal •Gentrification - en.wikipedia.org/wiki/Gentrification •Sneha on Twitter - twitter.com/snehasanks •Unacademy - unacademy.com •Abhinav - twitter.com/abnux •Notion - notion.so •Webflow - webflow.com/
•CMS - en.wikipedia.org/wiki/Content_management_system •Squarespace - squarespace.com •ReadyMag - readymag.com •Authority - nathanbarry.com/authority/ •10k Designers - 10kdesigners.com