Show notes
Welcome Back!This week I interview Jason Knight one of the founders of LotLinx and we are talking DATA like nobody’s business. Make sure to tune-in to the whole episode for some actual tips and best practices that you can leverage at your store.Time Highlights:04:00 Google Analytics for Dealerships11:00 The importance of analytics16:00 Pinpointing your marketing19:00 The main issue with multichannel marketing26:00 How third-parties leverage Facebook to drive more website visits29:00 Are we going to see Facebook ad saturation or are we all ready?33:00 Is Facebook and Google enough for dealers when it comes to marketing?44:00 Next five yearsLinks to several things mentioned during the podcast:https://www.lotlinx.com/https://vintv.com/https://www.lotlinx.com/turnx/Connect with Jason:LinkedIn: https://www.linkedin.com/in/jasonmknight/Also, don’t forget to check us out at our website and on the following platforms:Facebook: https://www.facebook.com/Dealertalk/Instagram: https://www.instagram.com/dealertalk/ YouTube: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber Twitter: https://twitter.com/TalkDealerLinkedIn: https://www.linkedin.com/in/herb-r-anderson-mba%F0%9F%8E%99-503546b/ Thank you for tuning in and as usual, we will TALK later!--- Send in a voice message: https://podcasters.spotify.com/pod/show/dealer-talk/messageSupport this podcast: https://podcasters.spotify.com/pod/show/dealer-talk/support
