EPISODE 45: In this episode of the Creative Spark podcast, I take a look at customer personas and why I think you need more than one. If fact, if you're planning to launch a digital course, I think you probably need nine.
Most online marketing gurus tell you to invent one ideal customer avatar for all of your content and products. Still, quite frankly, it's impossible to capture all the problems you solve in one marketing persona, and the ideal customer avatar you create ends up being vague and wishy-washy to accommodate everything in your course or program.
Apr 29, 2022
16 min
Welcome back to season 3
EPISODE 44: In this episode of the Creative Spark podcast, I interview designer Emma Kate about her transition from web designer to web design coach and how she founded the Design Boss Summit with partner Anna Dower.
Grab your free ticket to the Designer Boss Summit here
http://dominique-quick.link/summit
Apr 14, 2022
27 min
EPISODE 43: In this episode of the Creative Spark podcast, we look at the difference between core, pillar, and micro-content and how they should work together in your content strategy.
Download your free content strategy template here and listen to the episode for instructions on how to fill it in.
https://www.dominiquefalla.com/your-content-planner
Aug 21, 2021
21 min
EPISODE 42: In this episode of the Creative Spark podcast, we take a closer look at why Creatives need to package what they know into a signature method. This is the first step in my new course, the Creative Funnel Formula and it paves the way for all the steps which follow.
Aug 10, 2021
13 min
EPISODE 41: In this episode of the Creative Spark podcast, we take a closer look at the steps inside my new course, the Creative Funnel Formula and see how easy it is to build and launch your first funnel.
Enrol in the Creative Funnel Formula course for just $197, this week only!
https://www.dominiquefalla.com/creative-funnel-formula
Aug 2, 2021
22 min
EPISODE 40: In this step-by-step episode of the Creative Spark podcast, we look at ways creative business owners can build and launch a non-sleazy sales funnel.
Download your free Funnel Launch Checklist here and listen to the podcast for instructions. https://www.dominiquefalla.com/funnel-launch-checklist
Jul 24, 2021
21 min
EPISODE 39: In this step-by-step episode of the Creative Spark podcast, we take a look at how you can stop trying to conform to an existing niche and create your own niche instead.
Download your free Perfect Niche worksheet here and then listen to the podcast for instructions. https://www.dominiquefalla.com/find-your-perfect-niche
Jul 17, 2021
9 min
EPISODE 38: In this episode of the Creative Spark podcast, we explore why a goal-driven content strategy is essential for every content creator.
Without one, it’s too easy to miss a week or go off-topic. Your content marketing becomes random content. By planning out a month in advance and working towards a conversion goal using a content strategy template, you can get all your content types working together strategically.
In this episode, Dominique will take you step-by-step through the process of filling out a content strategy planner.
Download your free content strategy template here: https://www.dominiquefalla.com/blog/episode38
Jul 9, 2021
13 min
EPISODE 37: In this episode of the Creative Spark podcast, we explore nine different ways graphic designers can become Creative Entrepreneurs and add multiple new revenue streams.
Jul 2, 2021
16 min
Topic buckets are groups of things you like to post about, create work about, blog or podcast about. They can be completely unrelated at first. You can create your own unique niche by combining them in creative ways. In today's podcast we have a handy exercise to help you combine your topic buckets with personality lenses to develop a robust content strategy which can be repurposed for social media, blog posts, and a variety of content types. https://www.creativesparkpodcast.com/blog/episode36
Oct 22, 2020
12 min
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