When you show up as yourself in business, you feel good in your work, so you're able to DO good for your clients and for the world. But with so many “must-have” tactics and strategies online, it isn’t always easy to shed the “shoulds” and express yourself wholeheartedly. Your host, Sara Gillis, and her guests drop-kick the tired ol’ strategies that everyone else is using and empower you to change the script to what makes you different, so you can show up online in a way that feels like, “That’s so me.” Here, you’ll find practical advice to uncover the brand voice that’s already within you so you can infuse your creative business with your stories and the heart behind your work. If you’re ready to feel confident in showing up as yourself online, passionate about what you offer, and fearless in communicating your value, the Copywriter on Call podcast is for you. You’ll also find stories and examples of the blocks that get in our way from showing up as ourselves online. You’ll learn strategies to work through these challenges in favor of owning your quirky, vulnerable, and authentic self, front and center in your writing, in your visual imagery, and in your marketing as a whole. Your host, Sara Gillis, is a copywriter and the owner of What Sara Said. She helps female creative business owners, especially photographers and solopreneurs, stand out through words. After teaching writing and communication strategies for nearly a decade, Sara left education and launched What Sara Said to help business owners like YOU craft copy that’s word-magic for your ideal client. You can learn more and apply to work with Sara at WhatSaraSaid.com, or connect with her on Instagram @hellosaragillis.