CMO Insights
CMO Insights
Jeff Pedowitz
Season 5. Episode 6: Point vs. Platform
20 minutes Posted Sep 23, 2020 at 12:06 pm.
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Show notes

This week’s guest on CMO Insights is Randy Frisch, CMO and President of Uberflip.

Randy talks about:

  • How Marketing is now responsible for accelerating pipeline
  • The importance of understanding which content channels are most effective
  • The difference between point solutions and platforms in the MarTech landscape


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