China Paradigms
China Paradigms
Daxue Consulting
56: Technology in China Consumer Research
54 minutes Posted Jul 3, 2019 at 5:49 am.
The size of the business
How does technology enable research
Why a big company would use MobileMeasure‘s technology rather than their own internal technology
How does the company’s solution leverage the market
The detailed explanation of company’s app
Has the company done anything with WeChat
The CMS system the company uses
Specific cases of clients
What is passive tracking and how does the company do with it
The gender proportion difference in India and China
Comparison of panels in India and China
Developing solutions in China is more efficient than in India
Trend of Chinese company entering Indian market
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Show notes
Navin Williams, CEO of MobileMeasure speaks with Matthieu David about the technology and International research business in China. In this episode, Navin talks about the topic of “Technology enables research” and some specific cases of his clients. Also, the comparison of developing International research business in India and China.
Highlights of this episode:
More about MobileMeasure Consultancy: http://www.mobile-measure.com
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Daxue Consulting is a market research and management consulting firm focusing on the Chinese market. We are leveraging a multiple-methodology approach in order to support clients’ needs, auctioning traditional methodologies as well as technology-driven tools.
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