Josh talks to Dave Grow, CEO of Lucid, the makers of Lucid Chart, Lucid Spark, and Lucid Scale.

Dave stepped into the role of CEO after building a number of different departments at Lucid and helping the company create the category visual collaboration suite. He and Josh talk about:

<ul><li>The state of the visual collaboration market before Lucid.</li><li>Launching new products after establishing category leadership.</li><li>Proving ease of use to customers.</li><li>Stepping into the role of CEO after helping the company reach its current success.</li><li>Taking over a growing company during an uncertain economy.</li><li>Why it's so important to have alignment with your executive team.</li></ul>

Submit questions and subscribe to our newsletter here: <a href="categoryfirst.substack.com" target="_blank">categoryfirst.substack.com</a>

Q&A: Putting an End to Copywriting BS

Host Josh Lowman, and guests, share mini-masterclasses in category creation, strategy and brand design. Join us for Listener Q&amp;A episodes and interviews with category creators at companies like Gong, Squarespace, Zapier and more.