Career Slay
Career Slay
Kelly Poquiz Burke
Sole Purpose ft. Justin Schneider
51 minutes Posted Sep 4, 2025 at 11:00 am.
Introduction to Career Slay Podcast
Justin Schneider: From Athlete to Entrepreneur
Childhood Influences and Early Interests
The Journey into Industrial Design
Internship at Adidas: Lessons Learned
Transitioning from Adidas to New Balance
Exploring Opportunities at Reebok
A Unique Adventure in Madagascar
Launching Wolf & Shepherd: The Business Begins
From Selling Flowers to Shoe Entrepreneurship
The Birth of Wolf and Shepherd
Overcoming Financial Hurdles
The Power of Conviction in Sales
Testing the Market at Nordstrom
Balancing Family and Business
The Vision for Wolf and Shepherd
Embracing Risk and Opportunity
Iterative Learning and Growth
Defining a Career in Three Words
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Show notes
In this episode of the Career Slay podcast, Kelly Poquiz Burke interviews Justin Schneider, the Founder & CEO of Wolf & Shepherd, a hybrid footwear brand redefining comfort in dress shoes. As a former All-American track and field athlete at the University Notre Dame studying industrial design, Justin discovered his passion for footwear early on, eventually designing shoes for Adidas and New Balance. There, he had a breakthrough—why not bring athletic comfort to dress shoes? That idea ...