Welcome to "Branded," your comprehensive guide to creative branding, hosted by Larry Roberts and Sara Lohse. Each week, Larry and Sara will provide practical strategies and insights to help you enhance your personal brand, extend your reach, and generate engaged leads. They share their combined wealth of knowledge and experience in brand building, marketing, and entrepreneurship to deliver actionable advice you can implement right away. "Branded" isn't just a podcast - it's a roadmap to building a successful brand. The show provides a deep dive into the core components of personal branding, from creating a unique brand identity and developing a compelling value proposition to mastering social media strategies and understanding SEO. Larry and Sara also discuss the importance of authenticity, consistency, and storytelling in creating a brand that resonates with your target audience. The show will also feature interviews with top industry leaders, influencers, and branding gurus who share their journeys, experiences, and secrets to creating a powerful personal brand. These inspiring conversations offer valuable lessons and insights that can help you navigate your own personal branding journey. Building a personal brand isn't a one-size-fits-all process. That’s why each episode is approached with a fresh perspective, exploring different strategies and tactics to help you find the approach that works best for your unique goals and circumstances. They’ll also answer listener questions in each episode, providing personalized advice tailored to your specific needs and challenges. Whether you're an entrepreneur, a professional looking to elevate your career, or simply someone who wants to increase your online presence, "Branded" is the podcast for you. Join Larry and Sara each week as they help you craft a personal brand that's not just recognizable but unforgettable. Larry Roberts is the founder of Red Hat Media, a company dedicated to helping business leaders embrace their brand stories, and frame their next chapters, and position themselves strongly within their industry. He is one of the most well known creators in podcasting and has been featured on stage and virtually at events like Podfest, Podcast Movement, Outlier Podcast Festival, and Entrepreneurs Organization. Sara Lohse launched Favorite Daughter Media to help mission-driven brands and creators amplify their social reach and impact. She combines content creation with business strategy, introducing a fresh perspective and emerging media trends to new or established brands. Her tips and insights have been heard at Podfest, FinCon, PodPros Summit, and Outlier Podcast Festival. In a world where everyone is trying to stand out, "Branded" gives you the tools, strategies, and inspiration you need to build a personal brand that truly makes a difference. Tune in to start your personal branding journey today! Remember: it's not about who you know; it's about who knows you. Let "Branded" help you make your mark.