In Episode 7, James and Sean discuss 1. Amify (our old stomping ground) was sold to Cart.com. We talk about what it was like to work for a growth-stage startup. 2. Amazon is delaying their new low inventory fee. 3. Dr. Squatch shopping around a sale of the Brand.

In Episode 6, James and Sean have a BALL breaking down: 1. What Amazon's raised inbound fees mean for brands 2. Why Walmart's acquisition of Vizio is a home run 3. How Manscaped blitzscaled by identifying a white space in one of the most competitive categories while destigmatizing a taboo topic

In Episode 5, The Brandbusters - James and Sean - chat about how brands, retailers, and vendors can get the most out of attending tradeshows. James is coming to you live from eTail West. What you'll learn: 1. Should your brand or company attend a tradeshow? 2. Putting in leg work before the show (where the magic happens) 3. Tips to network at the show and build lasting relationships 4. Following up and following through. Want exclusive content from James and Sean? Sign up for their newsletter. Time Stamps: 00:00 - Intro 01:40 - Should You Attend a Trade Show? 04:30 - James' Take on Attending Trade Shows 07:35 - Having a Plan For The Show (Before the Show) 13:00 - Tips to Network at the Show 15:00 - Should Big Brands Feel Obligated to Attend? 18:55 - Keeping Your Personal Routine Amid The Chaos 20:35 - Following Up After The Trade Show

Welcome to BrandBusters with your hosts, James Schwyn and Sean Lee. They shoot you straight about the latest in CPG, eCommerce, and life - without the corporate jargon, buzzwords, and bullsh*t. In Episode 4, James and Sean tackle Target's new value strategy, Chinese ecommerce sellers, Lyft's "fat-fingered" earnings, and how they stay organized at work. 1. How did Lyft fat-finger their earnings report to send the stock soaring 60%? 2. Will Target's new value brand - Dealworthy - attract value shoppers, or will it be a bust? 3. Are the 2020s the decade of Chinese eCommerce sellers, and will they put US sellers out of business? 4. James and Sean chat about the tactics and tools they used to stay organized and focused at work.

Welcome to BrandBusters with your hosts, James Schwyn and Sean Lee. They shoot you straight about the latest in CPG, eCommerce, and life - without the corporate jargon, buzzwords, and bullsh*t. In Episode 3, James and Sean cover all things Super Bowl - from the numbers and the costs to the commercials. They cover: 1. The cost of a Super Bowl spot and the valuable eyeballs that come with it 2. Takeaways from the commercials 3. How to evaluate advertising creative 4. A real-time review of their favorite commercials that "boomed" or "busted"

Welcome to BrandBusters with your hosts, James Schwyn and Sean Lee. They shoot it to you straight about the latest in CPG, eCommerce, and life - without the corporate jargon, buzzwords, and bullsh*t. In Episode 2, James and Sean take on the machines and a cultural zeitgeist brand. They cover: 1. The impact on consumers and brands of Amazon Prime Video (and others) showing streaming ads 2. Chatting with products before you buy them with Amazon's new AI 3. They "BrandBust" the Stanley Brand, discuss its meteoric rise, and its latest negative PR (ooooh spicy) 4. They talk about balancing family, life outside of work and tips on being an "A" player at home. If we're being honest, this segment is probably the most important segment. (Who cares what you did at work if no one wants to be at your 70th birthday party)

Welcome to BrandBusters with your hosts, James Schwyn and Sean Lee. They shoot it to you straight about the latest in CPG, eCommerce, and life - without the corporate jargon, buzzwords, and bullsh*t. In Episode 1, James and Sean dive into: Amazon Vendor Central rumors about them stopping the sale of low-selling price items and what it means for brands. They "BrandBust" the Solo Stove Snoop Dogg campaign Chat fitness routines and how they stay sane for work and family demands Talk about who they are and what to expect from the BrandBusters podcast