Beyond the BEO
Beyond the BEO
Shanondoah Nicholson
An event planner podcast. Helping you have the most impact in your corporate events career.
29. Improving Your Stage Presence Through Improv and Theatre Skills
I grew up as a drama kid (shocking, I know....) and there are skills I learned growing up that I still refer to this day when prepping presentations and getting on stage. If you don't have that background, it can seem really overwhelming. In this week's episode, I'm chatting with Alexis Orchard of Orchard presents about how learning improv skills can help you coach internal speakers, be more confident in meetings, and get the most out of networking events. About Alexis Orchard Orchard Presents on Instagram Orchard Presents About the Host Follow Shanondoah on ⁠LinkedIn⁠ Follow Beyond the BEO on ⁠Instagram⁠ Support the show Sign up for ⁠⁠⁠⁠Learning to Love LinkedIn⁠⁠⁠⁠ with 10% off. ⁠⁠⁠⁠Join the #EventProfs Community⁠⁠⁠⁠ Support Shanondoah's Starbucks habit at ⁠⁠⁠⁠Buy Me a Coffee
May 1, 2024
26 min
28. Using Photo Activations to Increase Your Event's Impact
It's so important for corporate planners to show value of their events, long after tear down. In this week's episode, I'm chatting with Randy Long of The Pix Squad on how to use photography to engage attendees after the event and turn them into your marketing squad. About Randy Long The Pix Squad About the Host Follow Shanondoah on LinkedIn Follow Beyond the BEO on Instagram Support the show Sign up for ⁠⁠⁠Learning to Love LinkedIn⁠⁠⁠ with 10% off. ⁠⁠⁠Join the #EventProfs Community⁠⁠⁠ Support Shanondoah's Starbucks habit at ⁠⁠⁠Buy Me a Coffee
Apr 15, 2024
32 min
27. 5 Tips to Crush Your Next Networking Event
Networking events can feel overwhelming but they can also be a great way to meet like-minded people who can help you grow your business or find your next opportunity. In this week's episode, I'm sharing 5 tips to crush your next networking event, as I get ready for 3 of them this week! Support the show Sign up for ⁠⁠Learning to Love LinkedIn⁠⁠ with 10% off. ⁠⁠Join the #EventProfs Community⁠⁠ Support Shanondoah's Starbucks habit at ⁠⁠Buy Me a Coffee
Mar 19, 2024
8 min
26. Breaking Free for the Career You Want with Shannon Talbot
In this episode, I chat with Shannon Talbot, the author of Breaking Free. A former corporate executive-turned-keynote-speaker-and-author, Shannon helps readers realize their true potential and live their desired life across all aspects. We chat about how you can stop holding yourself back and have the events career you really want. About Shannon Talbot Shannon Talbot is a Certified Health, Life & Transformational Coach. A former corporate leader in the financial services and advertising industries, Shannon started her own company, Shannon Talbot Coaching & Consulting, to help working professionals maximize their well-being and success and have more energy and joy across every area of their life. Buy Breaking Free on Amazon.ca Buy Breaking Free on Amazon.com Follow Shannon on Instagram Support the show Sign up for ⁠Learning to Love LinkedIn⁠ with 10% off. ⁠Join the #EventProfs Community⁠ Support Shanondoah's Starbucks habit at ⁠Buy Me a Coffee
Feb 13, 2024
29 min
25. Taking Care of Yourself as an Event Planner
This week I'm chatting with Naomi Tucker of Planners on Purpose about taking care of yourself as an events professional, before, during, and after an event. We all know we have stressful jobs, what can we do to make sure we're looking after ourselves as well as setting our teams up for success. About Naomi Tucker Planners on Purpose Podcast Planners on Purpose Services Planners on Purpose Instagram Support the show Sign up for Learning to Love LinkedIn with 10% off. Join the #EventProfs Community Support Shanondoah's Starbucks habit at Buy Me a Coffee
Jan 30, 2024
33 min
24. Learning to Love LinkedIn with Shaun Bernstein
LinkedIn is a powerful tool, for both in-house planners and business owners. On today's episode, I'm chatting with Shaun Bernstein about using LinkedIn authentically to build your personal brand to help you get a new job, new clients, and extend your network. Sign up for Learning to Love LinkedIn with 10% off. About Shaun Bernstein Shaun Bernstein is the owner and chief storyteller at the Write Stuff Agency. He describes himself as a journalist-turned-lawyer-turned-storyteller. Shaun initially started his career as a journalist. He learned to write for a variety of different media including newspaper, magazines, radio, television, and online publications. Shaun still credits his journalism training with shaping his keen interest in storytelling, and his desire to get a complicated message across simply and effectively. Today, Shaun is over the moon doing what he loves, helping clients across all industries with their unique needs. The business has also expanded, including his co-hosted podcast, Branding and the Beast, and a growing number of courses and public speaking engagements. Learn more about The Write Stuff Agency Connect with Shaun Bernstein on LinkedIn Follow The Write Stuff Agency on LinkedIn Follow The Write Stuff Agency on Instagram Support the show Join the #EventProfs Community Support Shanondoah's Starbucks habit at Buy Me a Coffee
Jan 16, 2024
33 min
23. The 3 Cs of 2024
Welcome back to season four! I know we're all surprised that it's 2024 already - but I think we're all ready to take on this year. When I reflected on what I was most excited about for this upcoming year in the events industry, I found the 3 Cs - creativity, commitment, and community. In this solo episode, I chat about how creativity, commitment, and community will help event planners drive amazing experiences through this new year. Learn more about ⁠⁠Beyond the BEO⁠⁠: ⁠⁠Follow on Instagram @beyondthebeo⁠⁠ ⁠⁠Follow Shanondoah on LinkedIn⁠⁠ Rate, review, subscribe to Beyond the BEO wherever you listen to podcasts.  Learn more about our sponsors: ⁠⁠The Write Stuff Agency⁠⁠ blogging and copywriting services, making your business sound as good as it looks.   ⁠⁠Join the #EventProfs Community
Jan 5, 2024
9 min
22. Implementing Trends in 2024 and Beyond
Staying on top of trends can be so difficult. How do you ensure that you're on trend while staying true to your event and attendees? In this episode, I'm chatting with Annie and Marissa of 15|40 Productions, two women who have worked on some of the trendiest events and activations of the year (um, Barbie, hello!). They share their insights in making an impact, while staying on trend and even their tips for staying ahead of the game. About the Guests: 15|40 Productions ANNIE MCALLISTER - EXECUTIVE PRODUCER Annie brings 15+ years of event production experience to her role in the 15|40 family. Her tenure includes large scale to intimate projects at some of today's most sought after live events and premieres. Annie's background in broadcast, streaming and music festivals has helped her build long standing relationships in a multitude of spaces including conferences, award shows, fundraisers, experiential activations, brand launches, hospitality design and large scale live events; all with an emphasis on overarching project management, design and client relations. MARISSA KIERSCH - VP, BRAND + EXPERIENTIAL Marissa joined the 15|40 team after spending six years at Legendary Entertainment overseeing and working on global large-scale experiential tours for film campaigns, movie premieres and more. As a prior client, she became part of the family quickly, even though she abstains from simple forms of physical affection, such as hugs — the team loves to make her sweat. Her prior background in corporate PR has helped her build strong relationships with a large range of clientele including non-profit foundations, film studios and tech companies. Marissa's client relationships along with her wealth of knowledge are only some of the many attributes that make her a strong producer at 15|40. Learn more about ⁠Beyond the BEO⁠: ⁠Follow on Instagram @beyondthebeo⁠ ⁠Follow Shanondoah on LinkedIn⁠ Rate, review, subscribe to Beyond the BEO wherever you listen to podcasts.  Learn more about our sponsors: ⁠The Write Stuff Agency⁠ blogging and copywriting services, making your business sound as good as it looks.   ⁠Join the #EventProfs Community
Nov 14, 2023
40 min
21. Improving Your Social Media Strategy
Social media can feel overwhelming. It can be hard to keep up with the changing platforms, appeasing the algorithms and creating content. On this week’s episode, I’m chatting with Tom McMahon of MCM. He shares his best practices for executing an effective social media strategy as it relates to your events. Learn more about Tom McMahon: Tom has worked both agency and client side across many international brands including FT Live, Xeim, NBC Universal Studios and Sky. These roles have allowed for global exposure working across local territories as well as EMEA and the US. Tom is well versed on the latest and most effective platforms and channels, and is passionate about showing his event sector clients how they can utilize them to stay ahead of the competition. Connect on LinkedIn MCM on LinkedIn MCM Learn more about ⁠Beyond the BEO⁠: ⁠Follow on Instagram @beyondthebeo⁠ ⁠Follow Shanondoah on LinkedIn⁠ Rate, review, subscribe to Beyond the BEO wherever you listen to podcasts.  Learn more about our sponsors: ⁠The Write Stuff Agency⁠ blogging and copywriting services, making your business sound as good as it looks.   ⁠Join the #EventProfs Community
Oct 17, 2023
32 min
20. The Future of Experience Creators with Luke Whalin
The future of events is in the experience, and the why behind it. In this week's episode, Luke Whalin from HopSkip and I discuss the future of events as meaningful experiences that drives the goals of an organization. Luke Whalin is a Co-Founder of HopSkip, a hotel sourcing platform for event creators, along with his brother Sean, and is based in Philadelphia, PA. His background is in tech sales in the Startup and Fortune 100 worlds. Luke works closely with onboarding hoteliers and DMOs onto the platform and implementing their feedback. About Luke Whalin and HopSkip Luke Whalin on LinkedIn HopSkip on LinkedIn HopSkip on Facebook HopSkip Learn more about Beyond the BEO: Follow on Instagram @beyondthebeo Follow Shanondoah on LinkedIn Please rate, review, subscribe to Beyond the BEO wherever you listen to podcasts.  Learn more about our sponsors: The Write Stuff Agency blogging and copywriting services, making your business sound as good as it looks.   Join the #EventProfs Community
Oct 3, 2023
27 min
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