You've been through a divorce, you want to specialize in working with people going through one, and you have no idea how to say that in your marketing without it feeling unprofessional or like oversharing. Today I'm joined by Rebecca Smith, a Limitless Practice grad & Team Abundance member with a premium fee private pay practice in New Orleans, to answer exactly that. We get into her rule of thumb (would your most dysregulated client be further dysregulated by what you wrote?), why one line on your website is plenty, & how to keep it zoomed out & almost factual so clients trust you're flying the plane, not sitting in the turbulence with them. You'll also hear both of us read the brief lines we use on our own sites, plus a free ideal client exercise worksheet to help you figure out which part of your story matters most to your person. Sponsored by TherapyNotes®: Looking to switch EHRs? Try TherapyNotes® for 2 months free by using promo code ABUNDANT at www.therapynotes.com Need help building and filling your practice? Check out the Abundance Party. For only $345 (or 6 months at $69/mo), you'll get access to on-demand courses, trainings, scripts, templates, plus monthly group calls and 1:1 opportunities: https://www.abundancepracticebuilding.com/party  Grab the free worksheet mentioned in today's episode at www.abundancepracticebuilding.com/worksheet_opt 

You know that itch to build a course or a membership because private practice feels slower & harder than it used to? Today I'm with my friend Kelley Stephens from Private Practice Pro to get into why that's usually the wrong move. Kelley gets real about the numbers, she pulled $45,000 out of her practice to launch her first course & didn't take a salary from the business for two years, plus the $8,000 she spent this year on ads & funnel coaches that turned out to be flushed money, not profit. We talk about why courses specifically are struggling right now thanks to AI (people will take free & mediocre over great & paid), why both of us have shifted back toward live training & one-on-one work because it actually feels better, & why getting a physical office, even one or two days a week, is bringing in referrals that had started drying up. We close out talking about why splitting your energy between your practice & a side business just keeps you stuck in between both, & what's actually got us excited about where private practice is headed. Sponsored by TherapyNotes®: Looking to switch EHRs? Try TherapyNotes® for 2 months free by using promo code ABUNDANT at www.therapynotes.com. Need help building and filling your practice? Check out the Abundance Party. For only $345 (or 6 months at $69/mo), you'll get access to on-demand courses, trainings, scripts, templates, plus monthly group calls and 1:1 opportunities: https://www.abundancepracticebuilding.com/party 

You know that feeling when you want two full weeks completely offline but the logistics feel impossible, who covers crisis calls, how do you tell clients without destabilizing them? Today I'm back with Rebecca Smith, my Limitless Practice grad with the premium fee private pay practice in New Orleans, to get into exactly that. We talk about why the fear of leaving usually isn't based on the reality of your actual caseload, how to time treatment so you're not cracking someone open right before you disappear, & why putting an out of office responder with crisis line info is enough, you don't owe clients access to you on vacation. Rebecca shares how she's left for maternity leave & designated a local friend as backup & never once needed it, & we get honest about the real reason this feels so hard: it's not about protecting your clients, it's about protecting yourself & your vacation. We close out talking about why your clients can sit with discomfort just fine & why two weeks fully unplugged is not just doable, it's ethical. Sponsored by TherapyNotes®: Looking to switch EHRs? Try TherapyNotes® for 2 months free by using promo code ABUNDANT at www.therapynotes.com  Still struggling to explain what you do and who you help? My $27 Know Your Niche course helps you get crystal clear on your ideal client so your marketing finally clicks, your referrals improve, and growing your practice feels a whole lot easier: https://www.abundancepracticebuilding.com/niche  Grab the free worksheet mentioned in today's episode at www.abundancepracticebuilding.com/worksheet_opt 

You know that feeling when you've got a niche but you're still missing where these people actually are & how to go find them? Today I'm working with Anna, who wants to work with moms of upper elementary kids just diagnosed with ADHD, moms who don't want to medicate & don't know what to do as it creates havoc in their marriage & home. We get into who to network with beyond the obvious, testing psychologists, psych prescribers, chiropractors who specialize in kids, neurofeedback places, even homeschool communities & private schools since so many of these families end up there. Anna & I also talk through her fear of cold emailing a practice five hours away (spoiler, she's overthinking it) & how to write copy that goes for the jugular on a mom's feelings of failing without accidentally doing trauma work on the website. We wrap up talking about the difference between marketing direct to a community versus through referral sources, and why she needs both. Paubox makes compliance easy & not annoying! Get $250 off HIPAA compliant email at get.paubox.com/private-practice/abundance-practice-building  Sponsored by TherapyNotes®: Looking to switch EHRs? Try TherapyNotes® for 2 months free by using promo code ABUNDANT at www.therapynotes.com. Need help building and filling your practice? Check out the Abundance Party. For only $345 (or 6 months at $69/mo), you'll get access to on-demand courses, trainings, scripts, templates, plus monthly group calls and 1:1 opportunities: https://www.abundancepracticebuilding.com/party   Still struggling to explain what you do and who you help? My $27 Know Your Niche course helps you get crystal clear on your ideal client so your marketing finally clicks, your referrals improve, and growing your practice feels a whole lot easier: https://www.abundancepracticebuilding.com/niche 

You became a therapist to sit with people & do deep clinical work, not to post reels & chase a following, so is there a version of private practice that doesn't require you to be glued to social media? Today I'm back with Rebecca Smith, my Limitless Practice grad with the premium fee private pay practice in New Orleans, for a hot take episode on exactly that. We get into why most consultants telling you that you need social media are the ones selling courses on how to do it, why going viral actually creates more problems than it solves (hate comments, licensing issues, nervous system regulation), & why a Facebook page you never post on can still help AI & Google find you. Rebecca shares why she has YouTube videos that live quietly on her website instead of chasing followers, & I talk about why I only use social for Abundance, not for my own therapy practice. We close out with the real permission slip, consistency means your name & niche staying the same everywhere, not a daily post. Sponsored by TherapyNotes®: Looking to switch EHRs? Try TherapyNotes® for 2 months free by using promo code ABUNDANT at www.therapynotes.com  Need help building and filling your practice? Check out the Abundance Party. For only $345 (or 6 months at $69/mo), you'll get access to on-demand courses, trainings, scripts, templates, plus monthly group calls and 1:1 opportunities: https://www.abundancepracticebuilding.com/party  Want someone in the trenches with you on the specifics (your rates, your niche, that decision you keep circling back to) book an individual consultation with me. No group setting, no generic advice, just your practice, your questions, and a real plan to move forward. https://www.abundancepracticebuilding.com/allison  Grab the free worksheet mentioned in today's episode at www.abundancepracticebuilding.com/worksheet_opt 

You know how hard it is to explain why the relationship between you & your client matters, especially when parents are Googling DBT & EMDR & rapport just doesn't sound flashy enough? Today I'm working with Katie, who specializes in high achieving teens & adults who think their self-criticism & anxiety are what's keeping them motivated. We get into how to own being great at connecting with anxious teens fast (even calling yourself the teen whisperer) instead of hiding behind research & clinical language. Katie & I also dig into how to talk to parents who are freaked out after their kid's meltdown, and why a four session commitment beats a vague "let's just see how it goes."  Sponsored by TherapyNotes®: Looking to switch EHRs? Try TherapyNotes® for 2 months free by using promo code ABUNDANT at www.therapynotes.com. Need help building and filling your practice?  Check out the Abundance Party. For only $345 (or 6 months at $69/mo), you'll get access to on-demand courses, trainings, scripts, templates, plus monthly group calls and 1:1 opportunities: https://www.abundancepracticebuilding.com/party  Still struggling to explain what you do and who you help? My $27 Know Your Niche course helps you get crystal clear on your ideal client so your marketing finally clicks, your referrals improve, and growing your practice feels a whole lot easier: https://www.abundancepracticebuilding.com/niche 

You know that feeling when you've been doing this work for over a decade & still don't have a real vision for what your practice looks like in five years, you're just reacting & surviving? Today I'm back with Rebecca Smith, my Limitless Practice grad with the premium fee private pay practice in New Orleans, to get into exactly that. We talk about why scheduling specific blocks of time (not vague to-do list items like "marketing") is what actually gets long-term thinking done, & why the real first step isn't planning your practice at all, it's figuring out what you want your life to look like in five years first. Rebecca & I get into the idea of picking a lane the way you pick a spouse, you can think other niches are cute, but you married this one, & why giving yourself permission to not change anything is sometimes the most freeing part of the exercise. We close out talking about how clarity, once you have it, makes the next moves so much easier to actually take. Sponsored by TherapyNotes®: Looking to switch EHRs? Try TherapyNotes® for 2 months free by using promo code ABUNDANT at www.therapynotes.com. Want someone in the trenches with you on the specifics (your rates, your niche, that decision you keep circling back to) book an individual consultation with me. No group setting, no generic advice, just your practice, your questions, and a real plan to move forward. https://www.abundancepracticebuilding.com/allison  Grab the free worksheet mentioned in today's episode at www.abundancepracticebuilding.com/worksheet_opt 

Feeling isolated in private practice but can't get yourself to prioritize connection unless there's a reason on the calendar? Kelly McCullough gets it & she's turned that exact problem into a brunch & learn series that's grown to six or seven events, all for about $30 in Costco pastries. Kelly walks through how she built her invite list from one-on-one networking coffees, why she keeps the speaker portion under 30 minutes (people aren't really there for the speaker, it just gives them a reason to show up), and how she scored a free venue by partnering with someone in her network who had a killer conference room. She also gets into her host strategy of greeting every single person with a hug & immediately introducing them to someone else in the room, plus how she picks speakers who are passionate but adjacent to her own niche. If you've ever wanted to build real community around your practice without spending a fortune, this one's for you. Sponsored by TherapyNotes®: Looking to switch EHRs?  Try TherapyNotes® for 2 months free by using promo code ABUNDANT at www.therapynotes.com.  Need help building and filling your practice? Check out the Abundance Party. For only $345 (or 6 months at $69/mo), you'll get access to on-demand courses, trainings, scripts, templates, plus monthly group calls and 1:1 opportunities: https://www.abundancepracticebuilding.com/party  Still struggling to explain what you do and who you help? My $27 Know Your Niche course helps you get crystal clear on your ideal client so your marketing finally clicks, your referrals improve, and growing your practice feels a whole lot easier: https://www.abundancepracticebuilding.com/niche 

You know that feeling when you set a number you need to hit each month, get close to it, and then take on just one more client & suddenly the number's moved again? Today I'm joined by Rebecca Smith, a Limitless Practice grad with a premium fee private pay practice in New Orleans, who texted me about this exact thing last week while she was over full herself. We get into why that income number has to come from real math (bills, retirement, your kid's college fund, slumps) instead of a round number that just feels right, plus what to do with any money you make above it. Rebecca shares how she uses her actual client roll-off rate to know how much marketing pressure she really needs, & why blocking off which hours you're even open for new consults can protect your caseload without you having to say no out loud. We also get into why this whole thing isn't a one-time fix but a muscle you keep exercising for as long as you're in practice. Sponsored by TherapyNotes®: Looking to switch EHRs? Try TherapyNotes® for 2 months free by using promo code ABUNDANT at therapynotes.com. Feeling the platform squeeze but scared to just walk away from the income? Platform to Private Pay is a 12-week cohort that helps you build your own referral pipeline first, so you can transition off Alma, Headway, etc. slowly & steadily instead of leaping with nothing underneath you. Waitlist's open now: https://www.abundancepracticebuilding.com/platform Need help filling your practice? Check out the Abundance Party (only $345 -or- $69/mo with a 6-month minimum commitment!). Included are courses, monthly trainings with industry experts, monthly group calls with me and opportunities to snag a free 30-minute 1:1, scripts, templates, and so much more: https://www.abundancepracticebuilding.com/party    Grab the free worksheet mentioned in today's episode at www.abundancepracticebuilding.com/worksheet_opt.

In today's episode, I chat with Abundance Party member Lori, who works with sober curious professional millennial women, about finding her footing after leaving government work for private pay. We map out where her networking energy should actually go (functional medicine docs, non-alcoholic bars, other therapists), why a group could pay her more per hour while making the work more affordable, & why she should go all in on Chicago instead of spreading herself thin. We also get into why becoming the therapist AI recommends might matter more than SEO these days.    Sponsored by TherapyNotes®: Looking to switch EHRs? Try TherapyNotes® for 2 months free by using promo code ABUNDANT at therapynotes.com. Need help building and filling your practice? Check out the Abundance Party. For only $345 (or 6 months at $69/mo), you'll get access to on-demand courses, trainings, scripts, templates, plus monthly group calls and 1:1 opportunities: https://www.abundancepracticebuilding.com/party   Still struggling to explain what you do and who you help? My $27 Know Your Niche course helps you get crystal clear on your ideal client so your marketing finally clicks, your referrals improve, and growing your practice feels a whole lot easier: https://www.abundancepracticebuilding.com/niche