Not Alone
Not Alone
Valeria Lipovetsky
Choosing Between Career and Motherhood: Is That Even Possible? with Cass DiMicco
52 minutes Posted Nov 25, 2025 at 8:00 am.
Debrief on Valeria’s Nashville Girls Trip
Cass DiMicco intro
Start of interview
Their inspiring female entrepreneur event with Emma Grede
Childhood signs that led to Cass’s creative future
Early days as a buyer
Starting her blog
Quitting her job, influencing full time
The difficulty of putting herself out there
The “no plan” plan
Starting Aureum
The need to delegate
Huge success the first year
Pressure to scale the business
“Connected to my why”
Being ready for motherhood
The “Girlboss” Era
Career & Motherhood, no right answer
Being creatively vulnerable
The importance of being alone with your thoughts
Using her environment to level herself up
Ready to loosen the reigns
What’s next for Aureum
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Show notes
In this episode of Not Alone, Valeria sits down with content creator, entrepreneur, and Aureum co-founder Cass DiMicco for a deeply relatable conversation on ambition, creativity, and the evolving meaning of success. Cass opens up about the early signs that hinted at her creative future, her leap from fashion buyer to full-time influencer, and the vulnerability that came with putting herself online. She shares how Aureum was born from intuition, grit, and a little bit of impulsiveness, and opens up about what it took to run the business during its first year ‘til now, and how she stays connected to her “why” while navigating pressure, growth, and creativity - all while trying to start a family.
Cass and Valeria also dive into the truth behind the “Girl Boss” era, the myth that women need to choose between career and motherhood, and the importance of carving out solitude to stay grounded and creatively aligned. From delegation and leadership to letting go of control and imagining what’s next for Aureum, this episode is an honest look at womanhood, work, and the freedom that comes from paving your own path.
Follow Cass on Social Media
Instagram: https://www.instagram.com/cassdimicco/?hl=en
TikTok: https://www.tiktok.com/@cassdimicco?lang=en
YouTube: https://www.youtube.com/@CassDiMicco
Shop Aureum Collective: https://aureumcollective.com
Shop my look from this episode: https://shopmy.us/collections/2984674?tab=collections
Follow me: https://www.instagram.com/valerialipovetsky/ 
What we talked about: 
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