CES Tech Talk
CES Tech Talk
Consumer Technology Association
CES is the most powerful tech event on the planet. Enter the cutting-edge world of technology with the CES Tech Talk podcast. We’re talking about the leading tech trends for AI, gaming, vehicle tech, sustainability and more. Expert guests. Expert insights. Subscribe today for the latest.
Shop 'til You Virtually Drop: The Future of Retail
When Taylor Swift asks for her own virtual Christmas Tree Farm, you make her one. Learn how this CEO is revolutionizing online shopping with immersive 3D experiences just like that one. Imagine browsing through a virtual store where you can change the color scheme of furniture, explore a whimsical rendition of a flagship store, and even interact with real people represented as avatars. And the best part? This isn't just VR or AR - it's all accessible on your mobile device. Find out how Obsess is bringing gaming into shopping and creating personalized experiences that might just change the future of online retail. In this episode:  Explore immersive technology for an unforgettable online shopping experience. Step into virtual stores to deepen brand engagement and connection. Experience 3D environments for visually stunning online shopping. Discover AI integration for personalized and tailored content. Uncover the future of e-commerce through innovative tools and strategies.
Apr 8
12 min
Brand Safety During Olympics and U.S. Election
Discover how a global media measurement and optimization platform is using AI to ensure brand safety in the midst of high-energy periods like the Olympics and the US election. The CMO of Integral Ad Science talks about how AI is breaking down streaming services on a frame-by-frame basis to provide comprehensive brand safety, and why responsible media is becoming a massive topic of discussion.
Apr 1
14 min
High-Tech Farming Grows with AI, EVs, & Self-Driving Tractors
Farming can be a constant struggle in trying to find effective solutions to enhance efficiency and sustainability. Traditional farming methods can’t cut it in today's fast-paced world. Kubota agrees and thinks it's time to explore sustainable agriculture technology solutions that can improve effectiveness of farming practices and enhance productive growth. Listen in to learn more! Key takeaways include: Kubota's commitment to leveraging tech like automation, AI, and data analysis to boost efficiency and sustainability in agriculture The capabilities of Kubota's electric vehicle concept vehicle to autonomously handle various farming tasks through independent motor control The importance of an incremental approach to inventing a sci-fi farming future, focusing on solving immediate customer needs
Mar 25
11 min
Pinterest Chief Defines the Visual Curation Mission
Join us as we uncover how Pinterest is revolutionizing user experience with personalized discovery. Explore how their use of human experts in developing AI models fosters inclusivity, celebrating diversity in body types, skin tones, and beyond. We also learn more about Pinterest's mission, emphasizing mental health and promoting positivity online.
Mar 18
10 min
SAG-AFTRA Strike’s Impact on AI and Hollywood’s Future
AI's influence in creative work led to a recent strike by the actors union SAG AFTRA, emphasizing the critical need for protections and fair compensation. Hear the behind-the-scenes negotiations and the breakthroughs that will change the future of entertainment.
Mar 11
12 min
General Mills + Technology = Revolutionized Food
It's not just about iconic Cheerios and Lucky Charms anymore. Dive into this eye-opening conversation from CES 2024 to discover how General Mills is transforming consumer experiences and shaping the future of food with AI, regenerative agriculture, and strategic partnerships.
Mar 4
11 min
Inside Roku's Playbook: From Emmy Victory to Shoppable Ads
Roku is creating content that doesn’t feel like advertising by adding more engageable streaming content, curated sports hubs, shopability, and the launch of Roku City. Roku's VP of Global Advertising Sales and Partnerships Kristina Shepard explains more in this week's CES Tech Talk. A few key takeaways: (please put bullet points in front of each of the below paragraphs) Roku aims to turn its massive reach (76 million+ households) into performance, driving business outcomes for marketers They're creating binge-worthy "shoulder content" like their new food destination "All Things Food" to surround hit shows Shoppable ads are removing friction, letting viewers purchase products directly from creative, leading to 10x more conversions from the remote versus other shoppable formats
Feb 26
12 min
Precision Marketing: Data, AI and The Human Connection
Dive into insights from SVP of Kroger Precision Marketing, Cara Pratt, on how advertising, technology, and organizational design are shaping the future of targeted marketing. What's the real secret behind Kroger's mission to provide a curated experience for customers? Find out how they're not just selling groceries – they're creating a deeply connected, human-centered experience for their customers.
Feb 19
11 min
Beyond the Field and Court: NBA All-Star and NFL All-Pro Take on Hollywood
We caught up with Blake Griffin and Ryan Kalil, the masterminds behind Mortal Media, while at CES 2024. Their unique backgrounds as professional athletes give them a competitive edge when building their entertainment projects. A couple highlights: They partnered with Billy Crudup on the Apple TV series Hello Tomorrow and revived a cult classic with White Men Can't Jump on Hulu. Now they've got some animation collaborations in the works, integrating AI and machine learning to animate new worlds.
Feb 12
12 min
Future-Proofing Diversity, Equity, and Inclusion with AI
Discover the impact of AI on diversity and inclusion efforts in the business world, as Omnicom's Chief Equity and Impact Officer, Emily Graham, shares her insights. Listen in to hear how Omnicom is training AI for good in this thought-provoking CES 2024 interview.
Feb 5
10 min
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