Journey To Legacy
Journey To Legacy
Wayne Veldsman
The Journey to Legacy podcast (formerly Work Grind Hustle) is a transparent look into the crazy world of entrepreneurship and what it truly takes to leave a legacy in this world. Join us twice per week as we take a deep dive into the adventures & stories of entrepreneurs and how they're ceasing the endless opportunities that life throws at them! Tune in as Wayne Veldsman, interviews entrepreneurs from around the world and tells stories around the most up to date tips and tricks that are uncovered in the day to day journey to legacy.
How to Break Through Limiting Beliefs & Succeed Without Burnout | Curtis McCullom | JTL 133
What if the belief holding you back was installed before you could even talk?In this transformational episode of Journey To Legacy, Curtis McCullom, high-performance mindset coach and founder of Bespoke Human Potential Coaching™ reveals how to identify and eliminate the subconscious blocks that silently sabotage your success. From losing his son to rewiring decades of self-sabotage, Curtis shares how deep inner work helped him and his clients break through mental ceilings, imposter syndrome, and burnout.He walks us through his signature L.G.E.T. Mindset™, how hypnotherapy and MER can create lasting change in just minutes, and the power of his Bespoke Daily Mental Supplements™ to reprogram limiting beliefs.Whether you’re a CEO, entrepreneur, or anyone stuck just below their next breakthrough, this episode will shift the way you think about success, healing, and legacy.🔗 Resources & Links:Website: bespokehumanpotentialcoaching.comYouTube: @CurtisMcCullomIG: @curtis.mccullomLinkedIn: Curtis McCullomTikTok: @curtismccullomFREE: Anxiety Reframe Workbook & Video
Nov 4, 2025
48 min
How to Scale a Business Without Burning Out | Marketing Systems with Draye Redfern | JTL 132
Tired of hustling with no results? Discover how to scale your business without burning out using proven marketing systems, mindset shifts, and client retention strategies that actually work. In this episode of Journey to Legacy, former pro cyclist and 8-figure entrepreneur Draye Redfern shares how he sold a company to Warren Buffett’s Berkshire Hathaway, built a profitable agency from scratch, and found freedom through systems and simplicity.Whether you're stuck in scope creep, overwhelmed with marketing chaos, or chasing growth that doesn't feel sustainable, this is your blueprint for scaling smarter, not harder.🔍 In This Episode, You’ll Learn:- How to build marketing systems that actually convert and grow with you- Why your marketing might be broken (and how to fix it fast)- How to avoid entrepreneurial burnout by building without bloat- The key KPIs and metrics that predict your future revenue- Draye’s Anchor Framework for attracting, converting, and retaining clients- How to use scope creep to your advantage instead of letting it ruin your margins💡 Key Takeaways & Legacy Lessons- Charge more to serve better — high prices create better results and retention- Success takes longer than you think — but consistency compounds- “Entrepreneurship is a full-contact sport” — mindset matters as much as mechanics- True legacy isn’t money or fame — it’s raising kids who feel seen, loved, and inspired- Build systems today that give you time freedom tomorrow🔗 Connect with Draye Redfern🌐 Website: https://fractionalcmo.com📘 New Book: https://anchorbook.com📲 Social: @drayeredfern on all platforms🚀 More from Journey To LegacyJoin the movement redefining success and legacy:🌍 https://journeytolegacy.org#JourneyToLegacy #DrayeRedfern #HowToScaleABusiness #MarketingSystems #EntrepreneurMindset#BusinessGrowth #AvoidBurnout #SuccessStrategies #WorkLifeBalance #FractionalCMO #AnchorMarketing #WayneVeldsman
Oct 28, 2025
52 min
He Raised $8 Million Without Banks, and How You Can Too | Jay Conner’s Faith‑Driven Path to Financial Freedom |  JTL 131
When the 2008 financial crash wiped out real estate funding overnight, most investors panicked... Jay  didn’t. Known today as The Private Money Authority, Jay Conner turned that crisis into a multimillion‑dollar breakthrough, raising $8 million in private money without ever asking a bank for a dime. In this episode, he reveals the mindset, methods, and faith that transformed fear into freedom, and why true legacy starts with serving others first.🔍 What You’ll Learn:- How to fund real‑estate deals without relying on banks or credit scores- The simple mindset shift that turned a financial crisis into rapid growth- How to attract private lenders by leading with education, not persuasion- Why “E + R = O” (Event + Response = Outcome) can change any part of your life💡 Key Insights- Curiosity isn’t optional, it’s the bridge between problems and opportunity.- You build confidence by acting as if the success you want is already yours.- Surrounding yourself with like‑minded people accelerates every goal.- Legacy isn’t money in the bank; it’s freedom, faith, and impact passed forward.🔗 Relevant LinksConnect with Jay Conner:👉 Website & Free Book – www.jayconner.com/book🎥 YouTube – https://www.youtube.com/ ⁨@raisingprivatemoneyrealestate⁩ Join the Journey To Legacy Community:🌍 journeytolegacy.org
Oct 21, 2025
47 min
This One Mental Shift Made Me 10x More Persuasive | Aram Boyd Shows How to Connect | JTL 130
What if being more persuasive wasn’t about saying more, but connecting deeper?In this episode, Aram Boyd - executive coach, leadership trainer, and author of Working in Harmony - shares the one mental shift that changed everything for him. From selling attic insulation door-to-door in tough neighborhoods to coaching executives at companies like Google, Nvidia, and Cisco, Aram’s journey is a masterclass in the power of people skills.We dive deep into:- How behavioral science can help you win any room- Why most leaders fail to connect and how to fix it- His “Genres of People” framework (you’ll never see communication the same way again)- Why likability beats logic (at first) in every pitch- What legacy really looks like — and how to live it nowThis episode is packed with stories, strategies, and mindset shifts to help you communicate with more presence, impact, and purpose.🎺 Connect with Aram Boyd: https://www.linkedin.com/in/aramboyd📘 Working in Harmony on Amazon: https://www.amazon.com/Working-Harmony-People-Skills-Performance/dp/B0F4LVKP1W/ref=tmm_hrd_swatch_0🌐 https://abstrategicleadership.com/🌍 Ready to build your own legacy?Visit JourneyToLegacy.org to access free tools, join the community, and start designing a life of impact, influence, and freedom — on your terms.
Oct 6, 2025
1 hr 11 min
Why Purpose-Driven Leadership Outlasts Any Crisis | Rob Lee of Swift Passport Services | JTL EP 129
Imagine your businesses entire industry shutting down overnight... What would you do?Rob Lee, co-founder of Swift Passport & Visa Services, faced exactly that when international travel collapsed overnight in 2020. With nearly two decades helping over 175,000 travelers navigate the complexities of passports and visas, Rob had to reinvent his company or risk losing it all.In this powerful episode, Rob shares how resilience, adaptability, and purpose-driven leadership carried him through the toughest season of his entrepreneurial journey. From wildland firefighting, to teaching yoga, to building one of the nation’s leading passport services, Rob’s story is packed with lessons on mindset, perseverance, and creating a business that outlasts the storms.🔍 What You’ll Learn in This Episode:- How to pivot your business model when your back's up against a wall- The hidden stressors of international travel, and how Swift solves them- The mindset shift that separates personal worth from business outcomes- Why pursuing purpose beyond profit creates long-term resilience💡 Key Insights:- Adapting to crises means leveraging both technology and team efficiency- Your mental health directly impacts your business success- Legacy isn’t just about scale, it’s about the ripple effect of integrity and kindness🔗 Relevant Links:https://www.swiftpassportservices.com/https://www.facebook.com/SwiftPassporthttps://www.linkedin.com/in/eelbor/https://www.instagram.com/swiftpassportservices/Join the Journey To Legacy Community: journeytolegacy.orgIf you’ve ever wondered how to keep calm under pressure, pivot when the world shifts, or build a business rooted in purpose and resilience, this conversation with Rob Lee will inspire you to keep moving forward (no matter what challenges come your way.)#Entrepreneurship #TravelIndustry #Resilience #PurposeDrivenLeadership #JourneyToLegacy #BusinessPivot #MindsetMatters #LegacyBuilding
Sep 23, 2025
48 min
From Broke at 40 to 50,000 Monthly Clients | Jared Rosenthal, Founder of Health Street | JTL 128
After losing his CEO role, blowing through his savings, and finding himself broke at 40, Jared Rosenthal refused to play it safe. Instead, he bought a beat-up RV, painted it himself, and launched the now-famous “Who’s Your Daddy” DNA testing truck - sparking national headlines, a VH1 reality show, and ultimately Health Street, a technology platform serving 50,000+ companies.Jared Rosenthal’s story will shock you.In this episode of Journey To Legacy, we dive into Jared’s wild comeback - from layoffs and failure to building a business without funding, mastering bold marketing, and discovering what true legacy really means.Whether you’re an entrepreneur on the edge, a leader facing setbacks, or simply someone searching for inspiration to start again, this conversation will light a fire under you.🔍 What You’ll Learn:- How to reinvent yourself after hitting rock bottom- Why bold, even controversial, ideas can spark massive growth- The power of building without outside investors- What legacy really looks like when you put people first💡 Key Insights:- Failure isn’t the end, it’s the setup for your breakthrough.- Playing it safe kills legacy.- Bold moves + strong values = lasting impact.🔗 Connect with Jared Rosenthal:LinkedIn: linkedin.com/in/healthstreetFacebook: facebook.com/HealthStreetUSA🎧 Subscribe & listen on all major platforms: journeytolegacypodcast.com
Sep 8, 2025
48 min
Risk Is a Power Tool: Mastering the 4 Pillars of Successful Trading | Troy Noonan of Backpack Trader | JTL 127
Risk is the most misunderstood tool in trading. In this deep-dive interview, Troy Noonan (creator of Backpack Trader) reveals why most traders fail, how to build belief in your system, and how to create a profitable business that takes just minutes a day to run.🔥 Learn more and get Troy’s free training: https://backpacktrader.com/legacyIn this episode:0:00 – Intro3:00 – Why risk feels scary, and how to reframe it7:00 – The 4 legs of the trading stool13:00 – The mindset shift that changed everything20:00 – Day trading vs. swing trading28:00 – $50/day → $10K/month formula33:00 – The compounding ramp to freedom48:00 – Legacy, time freedom, and choosing your life➡️ Subscribe for more real conversations with leaders redefining what legacy really means.
Sep 1, 2025
50 min
Why Most Sales Teams Fail (And What to Do Instead) | Geoff Ketterer on Scaling Smart and Selling with Trust | JTL 126
Most sales teams don’t fail because of lazy reps or weak leads—they fail because of misalignment.In this episode of The Journey To Legacy Podcast, we sit down with Geoff Ketterer, founder of Channel Consulting and the fractional CRO behind some of the fastest-scaling coaching and consulting businesses in the world.Geoff breaks down:The real reasons sales teams underperform, even when the talent is strongHow one business went from $7K/month to $1M/month in 9 months by aligning sales and marketingWhy pressure-selling is dying—and how trust-based sales are outperforming outdated tacticsWhether your business is stuck in the 5-figure range or scaling past 7-figures, this conversation will reshape the way you think about growth, leadership, and legacy.📊 Want to run Geoff’s 12-Point AI Diagnostic on your business?DM him on Instagram @geoffk_sales and ask for “The 12-Question A.I. Checklist to Scale Your Business.”📱 Follow Geoff:TikTok: @geoffkettererYouTube: Geoff Ketterer
Aug 25, 2025
44 min
Heal Yourself, Lead Better: Ron Stotts on Unlocking True Conscious Leadership | JTL 125
What if the key to becoming a better leader… is becoming a better you?In this soul-stirring episode, we sit down with Dr. Ron Stotts, a former U.S. Marine turned transformational executive coach, who shares how he rebuilt his life after PTSD—and how that inner healing became the foundation for helping leaders grow from the inside out.Ron pulls back the curtain on what conscious leadership really means, why so many high-performers unknowingly self-sabotage, and how to release the outdated beliefs that once protected you but now hold you back.This is a masterclass in emotional intelligence, inner work, and leading with heart.🔍 What You'll Learn:Why healing old wounds is the key to unlocking new leadership levelsHow to let go of childhood conditioning that no longer serves youThe hidden cost of “being strong” and the power of vulnerabilitySimple daily shifts to become more emotionally present and curiousWhat legacy really looks like in a more conscious, caring world💡 Key Insights:The same traits that got you here might be sabotaging your next chapter“Earn the right to lead by doing the work on yourself first.”Vulnerability isn’t weakness—it’s the door to true influenceGrowth isn't about adding more—it's about releasing what no longer fitsConscious leadership starts with conscious living🔗 Connect with Dr. Ron Stotts:Website: ronstotts.comLinkedIn: Dr. Ron StottsYouTube: @dr.ronstottsFacebook: Ron Stotts🎧 Join the Journey To Legacy Community: journeytolegacy.org
Jul 28, 2025
44 min
Why Being Liked Is Killing Your Sales Career | The UK’s Most Hated Sales Trainer Shares All | JTL 124
You’re not afraid of rejection—you’re afraid of judgment.That’s the hard truth Benjamin Dennehy, the UK’s Most Hated Sales Trainer, is here to deliver.In this raw, no-fluff episode of Journey To Legacy, Benjamin flips everything you thought you knew about sales on its head. From nearly becoming a lawyer to building a global sales training brand from his living room, Benjamin shares how ditching the need for approval is the first step toward becoming a fearless, high-performing closer.He exposes why most salespeople lose before they even start the pitch—and what it takes to reprogram your brain to win. If you’ve ever felt awkward making cold calls, desperate to land a deal, or trapped in imposter syndrome… this episode is your wake-up call.🔍 What You’ll Learn:- Why the need to be liked is sabotaging your sales success- How to flip your mindset and act like a seller, not a buyer- The psychology behind cold calling and prequalifying prospects- How Benjamin turned a global crisis into £1M in revenue from his couch💡 Key Insights:- Sales is not about your charm—it’s about your behavior- Stop chasing every lead; protect your energy by qualifying who you sell to- Sales should be fun, not heavy—quit treating it like brain surgery🔗 Connect with Benjamin Dennehy:Website: www.salesmatrixcourses.comYouTube: UK’s Most Hated Sales TrainerLinkedIn: Benjamin DennehyInstagram: @benjamindennehyFacebook: Benjamin Dennehy Sales Training📲 Send him the keyword “Wayne” on Instagram to unlock exclusive sales tips and freebies.
Jul 14, 2025
48 min
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