We've helped you create consistent content, start a blog, create a live stream, and get insights on some of the biggest apps on the market. We love our partnership. And it's time to close this body of work as we each embark on new projects and collaborations. Join us as we wrap things up together. Timestamps0:00 Music and Intro1:58 The Women Conquer Business Show history4:09 We demystify, simplify and implement content marketing13:36 New Mexico Day Trips on YouTube17:02 What’s coming to content marketing and the world in 2023?28:55 Stick to the tried and true, like YouTube31:31 Make art and follow your bliss34:41 I am who I am because I have been thereWords of WisdomWe live in a time where anybody can make something, so why not make things? — JenWe want to thank you for spending this year with us, and we hope you got value from our content. — ShelleyConnect with JenConnect with Jen McFarlandWomen Conquer Business marketing consultancyConnect with ShelleyConnect with Shelley CarneyShelley's Livestream consultancy AGK Media StudioShelley's podcast: Messages and Methods: Livecast Life 2.0 Podcast

Top 8 Shows for Women Conquer Business in 20220:00 Music and Intro0:57 The Women Conquer Business Mission2:19 Top 8 Best and Most Popular Shows of 20228:54 Quips and Quotes20:28 Our funniest moments from 202228:39 Looking ahead to 2023Connect with UsPodcast ProductionPodcast hosting: Captivate* (affiliate link)Livestream: StreamYard* (Shelley's referral link)Music: Uppbeat.ioConnect with JenBrought to you by Women Conquer BusinessConnect with Jen McFarlandWomen Conquer Business marketing consultancyConnect with ShelleyEngineered by AGK Media StudioConnect with Shelley CarneyShelley's Livestream consultancy AGK Media StudioShelley's podcast: Messages and Methods: Livecast Life 2.0 Podcast

Using AppSumo to Save Marketing CostsAppSumo can provide inexpensive options for bootstrapping businesses that want to try marketing tactics that would otherwise be out of reach. It's also a great place to sell a course or templates to build your email list.Have you listened to our bonus episode?&nbsp;2022 Word of the Year with Jen McFarland and Liz ZirkRelated post:&nbsp;How to Stop Blowing Your Budget Every Month&nbsp;(software costs add up — only buy what you need to support your goals)Related episode:&nbsp;Shiny Object Syndrome: How to Stay Focused on Top Business Priorities&nbsp;(AppSumo can become a distraction if you let it)Key InsightsI like AppSumo because I have saved a CAJILLION dollars. — JenMarketing Self-Assessment | Women Conquer BusinessIt makes you think about your business differently. Is there another avenue for revenue I haven't explored? — ShelleyContent Consistency Framework and ScheduleBreaking Marketing NewsHave the robots taken over?Nope.That doesn't mean you&nbsp;shouldn't&nbsp;hop on the ChatGPT craze. This conversational AI writing tool can help you escape the blank page. However, it won't make you an A+ student or an amazing expert — it still needs a human hand to provide helpful content for your customers.I'll let ChatGPT explain itself:ChatGPT is designed to generate responses to text prompts in a conversational style, making it well-suited for tasks such as chatbots, conversational agents, and dialogue systems. It can be used to generate responses to questions, carry out conversations, or provide helpful information in real-time.Source:ChatGPT&nbsp;(free for now)Software Review: Canva DocsCanva adds AI writing and collaborative functionality.Our Take: If you're already using Canva for your business, hop on Canva Docs. It will help you rapidly create eBooks and other documents while collaborating with your team.&nbsp;If you have a question, software, or something you want us to cover, email us at&nbsp;[email protected] NuggetIt’s disgraceful for adults to have only the knowledge in their notebooks. How long will you be compelled by the claims of another? Take charge and stake your own claim — something posterity will carry in its notebook.— SENECA, MORAL LETTERS, 33.7It’s easier to quote and rely on the wise words of others.It’s intimidating to venture out and express your own thoughts. Your experiences have value. You have accumulated wisdom. Share your stories.What wisdom will you create today?Connect with UsPodcast ProductionPodcast hosting:&nbsp;<a href="https://www.captivate.fm/signup?ref=womenconquerbiz" rel="noopener noreferrer"...

Bringing back a listener favorite from 2018-2020: Word of the Year with Jen McFarland and Liz Zirk! Enjoy this Christmas Week Bonus Episode with my dear friend, Liz. ~ JenSources: Word of the YearMetaverse, Oxford English Dictionary (second place)Gaslighting, Meriam WebsterJen's appearances on Liz's podcast, Word of the Week:Unfeigned Sanguine

Persuasive CopyWriting persuasive copy is one of the most important skills you can have in business. It allows you to influence people and get them to take action.&nbsp;However, it can be difficult to master, especially when you get all the feels and run to take a hot shower afterward to wash off the ICK!&nbsp;This week's Livestream podcast episode is ALL ABOUT the best ways to write persuasive copy WITHOUT feeling icky. We'll help you write more persuasive copy to create incredibly powerful email marketing and social media posts. Words of WisdomI think passion is why some people think I'm so persuasive. That's one of the ways that you can really convey what matters to you. Hopefully, what matters to you is also something you're engaged with in your business. — JenWhen you talk about sales copy being persuasive, it isn't just your sales page. It isn't just your website. It's everything you do. — ShelleyBreaking NewsBanning TikTok? Our take: This is why it's important to have a space you own, rather than rely on social media. Can't-Miss ResourcesShelley's Consistent Content FrameworkJen's Marketing Self-AssessmentTweak of the Week: Hello AudioHello Audio. Your audience is on the go. We make sure your content is too. Quickly turn your content into private podcasts available on regular players like Spotify, Apple Podcasts, and Google Podcasts.Inspirational Nugget―“Character may almost be called the most effective means of persuasion.”––Aristotle― “If you wish to win a man over to your ideas, first make him your friend.”––Abraham Lincoln― “One of the best ways to persuade others is with your ears––by listening to them.”––Dean Rusk― “People are usually more convinced by reasons they discovered themselves than by those found out by others.”––Blaise PascalConnect with UsPodcast ProductionPodcast hosting:&nbsp;Captivate*&nbsp;(affiliate link)Livestream:&nbsp;StreamYard*&nbsp;(Shelley's referral link)Music:&nbsp;Uppbeat.ioConnect with JenBrought to you by Women Conquer BusinessConnect with Jen McFarlandWomen Conquer Business marketing consultancyEpiphany CoursesConnect with ShelleyEngineered by AGK Media StudioConnect with Shelley CarneyShelley's Livestream consultancy&nbsp;AGK Media StudioShelley's podcast:&nbsp;<a href="https://anchor.fm/messagesandmethods" rel="noopener...

Product Bundle CampaignsWhat is a product bundle campaign, and how can you collaborate with other creators in your industry to put one together? What are the benefits and costs involved?&nbsp;Recently, Shelley participated in Infostack’s Content Creator Super Stack Black Friday campaign. She will share how she connected with Infostack, and all the steps she took to increase sales and grow her email list so that you can do it too.Can't-Miss ResourcesGet a free marketing self-assessment&nbsp;Get the consistent content framework and scheduleBreaking Marketing NewsState of Marketing: Salesforce Research. Looking ahead, marketers see improving skills in content marketing, campaign strategy, and data analytics as crucial to success in the next 2 years. Google has an updated algorithm that focuses on whether the content is ‘helpful’ and ‘satisfying’ for web visitorsIs the focus people first? (Google’s definition of ‘people first’) — for our take on this, go to these episodes:Topic ClustersSkyscraper pagesTweak of the WeekSupaPass for an automated content website, email growth, and monetizationInspirational Nugget"It was character that got us out of bed, commitment that moved us into action, and discipline that enabled us to follow through." — Zig Ziglar“If somebody offers you an amazing opportunity but you are not sure you can do it, say yes – then learn how to do it later.” — Richard Branson“There are secret opportunities hidden inside every (perceived) failure.” — AnonymousConnect with UsPodcast ProductionPodcast hosting:&nbsp;Captivate*&nbsp;(affiliate link)Livestream:&nbsp;StreamYard*&nbsp;(Shelley's referral link)Music:&nbsp;Uppbeat.ioConnect with JenBrought to you by Women Conquer BusinessConnect with Jen McFarlandWomen Conquer Business marketing consultancyEpiphany CoursesConnect with ShelleyEngineered by AGK Media StudioConnect with Shelley...

Ongoing Market Research Grows your BusinessHow do companies make better products? Get its marketing message on point? CURIOSITY.&nbsp;Your success comes down to your desire to learn from your customers. Curiosity has the power to change everything — for the better. It drives invention, innovation, and discovery. It is the driving force behind progress.&nbsp;Why? When your business has a curious attitude, they have the capability to stop chasing trends and start addressing its customers' deepest desires.&nbsp;In this episode, we'll discuss how you can incorporate curiosity into your business to develop better products and guide your marketing message.Breaking NewsEU Warns Twitter about Moderation RequirementsCan't-Miss ResourcesGet a free marketing self-assessment&nbsp;Get the consistent content framework and scheduleTweak of the Week: StreamYard On-AirStreamyard On-Air: Creating Professional Webinars Inspirational Nugget“Let us prepare our minds as if we’d come to the very end of life. Let us postpone nothing. Let us balance life’s books each day. . . . The one who puts the finishing touches on their life each day is never short of time.” —SENECAIf I lived today as if it were my last, what would I do?Connect with UsPodcast ProductionPodcast hosting:&nbsp;Captivate*&nbsp;(affiliate link)Livestream:&nbsp;StreamYard*&nbsp;(Shelley's referral link)Music:&nbsp;Uppbeat.ioConnect with JenBrought to you by Women Conquer BusinessConnect with Jen McFarlandWomen Conquer Business marketing consultancyEpiphany CoursesConnect with ShelleyEngineered by AGK Media StudioConnect with Shelley CarneyShelley's Livestream consultancy&nbsp;AGK Media StudioShelley's podcast:&nbsp;Messages and Methods: Livecast Life 2.0 Podcast&nbsp;

Infusing Genuine Gratitude into Your Life &amp; MarketingGratitude: a yearlong celebrationGratitude improves your attitudeHow to get started with gratitude in your marketingWhy gratefulness makes us all betterRelated Episode: The Power of Gratitude.Related blog post: Why Gratitude is Incredibly Important.Can't-Miss Resource: Content Creator's Super Stack.Words of WisdomYou feel a lot more gratitude for what you do have and where you're going, and also urgency about where you want to be when you're faced with tragedy or death. You see how precious what we have is and how quickly it can be gone. — JenI’ve had a wake-up call this year with my mom and my husband and our client and different people that it was just such a year of wake-up! Life is short. Deal with stuff now. — ShelleyBreaking NewsMeta Disciplined or fired employees for taking over user accounts (CNBC)Tweak of the Week: VolleyVolley is a video messaging app that makes it easy to have a meaningful conversation on your own time. For coaching, communities, teams, and more.Inspirational Nugget“It is not joy that makes us grateful; it is gratitude that makes us joyful.” – David Steindl-Rast"I believe a joyful life is made up of joyful moments, gracefully strung together by trust, gratitude, inspiration, and faith." — Brené BrownConnect with UsPodcast ProductionPodcast hosting:&nbsp;Captivate*&nbsp;(affiliate link)Livestream:&nbsp;StreamYard*&nbsp;(Shelley's referral link)Music:&nbsp;Uppbeat.ioConnect with JenBrought to you by Women Conquer BusinessConnect with Jen McFarlandWomen Conquer Business marketing consultancyEpiphany CoursesConnect with ShelleyEngineered by AGK Media StudioConnect with Shelley CarneyShelley's Livestream consultancy&nbsp;AGK Media StudioShelley's podcast:&nbsp;Messages and Methods: Livecast Life 2.0 Podcast

Delegating tasks takes practice, but the benefits to your business are huge. It allows you to grow your business without having to do everything yourself, and it allows you to focus on the more important tasks. Learn the first 5 things you should delegate, including how to identify what will make the biggest impact on your business.Can't-Miss ResourceLAST CHANCE to get this for free: How to Create, Publish, and Distribute Content Consistently Course at course.agkmedia.studio (coupon code AGKSAVER). Expires 11/18/2022.Breaking NewsUnderstanding Your Audience: How to Age Down or Grow Up, TubeBuddy, November 10, 2022.Tweak of the Week: The NEW DescriptDescript overhauled their IU and spiffed up their functionality. It's a pretty sweet release. If you like what you learn during the show, try it free at descript.com. Features discussed:Create transcript, remove filler words, add Studio SoundOverdub voice cloneChange your backgroundMake clips for Reels or any size for social media postsStock Library with images, video clips, and GIFsIf you have a question, software, or something you want us to cover, email us at [email protected] Nugget“When you are distressed by an external thing, it’s not the thing itself that troubles you, but only your judgment of it. And you can wipe this out at a moment’s notice.” —MARCUS AURELIUSWhat false judgment can I wipe away today?Connect with UsPodcast ProductionPodcast hosting:&nbsp;Captivate*&nbsp;(affiliate link)Livestream:&nbsp;StreamYard*&nbsp;(Shelley's referral link)Music:&nbsp;Uppbeat.ioConnect with JenBrought to you by Women Conquer BusinessConnect with Jen McFarlandWomen Conquer Business marketing consultancyEpiphany CoursesConnect with ShelleyEngineered by AGK Media StudioConnect with Shelley CarneyShelley's Livestream consultancy&nbsp;AGK Media StudioShelley's podcast:&nbsp;Messages and Methods: Livecast Life 2.0 Podcast&nbsp;

Evergreen Webinar FunnelIn our recent episode,&nbsp;How to Find the Perfect Opt-In to Boost Sales, we touched on the next-level marketing tactic of using an evergreen webinar to build a relationship with a prospect and guide them toward making a purchase with you.In this episode, we explore the basics of creating your first evergreen webinar funnel, including the apps we use, how to set it up and what to talk about in your webinar.Topics:Webinar basicsWhat is a webinar? What is its purpose?What should you include in your webinar?Funnel basicsWhat is the purpose of a funnel?What are the components of a funnel?What app/software do you need for webinars and funnels?How to set up an evergreen webinar funnel using&nbsp;WebinarKitCan't-Miss ResourcesJen: Subscribe to the WCB email list and get a free marketing self-assessment: https://sendfox.com/wcb&nbsp;Shelley: How to Create, Publish and Distribute Content Consistently Course at course.agkmedia.studio (free access with coupon code AGKSAVER thru 11/18/2022)Breaking Marketing NewsLike our friends at&nbsp;Near Media, we are continuing to follow how younger generations use (or more specifically&nbsp;don't use) Google, and its impact on small business owners using SEO and Google Business Profiles to gain discoverability and traction.Increasingly, Zoomers (Gen Z) look to TikTok and Reddit for their search information. During the episode, we ask the question:&nbsp;is TikTok the Google of the future?Sources:Near Media:&nbsp;Zoomers: No Maps, Dash Cart, Location Data AbuseNear Media:&nbsp;Google MAC, TikTok Location, Retail's Local WhiffSoftware Review: Pabbly Connect (Zapier Alternative)Pabbly Connect&nbsp;is an attractive alternative to Zapier (especially if you're paying for Zapier).Pabbly is a whole&nbsp;suite of products&nbsp;(formed, payments, email marketing, etc.), but I&nbsp;don’t recommend&nbsp;anything other than Pabbly Connect at this time because there are more robust, specialized tools available for subscriptions, forms and email marketing.Pabbly Connect is a great alternative to apps such as Zapier, Make (Integromat), and IFTTT, because it handles not only basic integrations but also advanced features such as webhooks, filters, routers, delays, etc.Pabbly Connect is available as a monthly subscription (Free+) or for one Lifetime price.If you have a question, software or something you want us to cover, email us at&nbsp;[email protected] NuggetThere is freedom waiting for you, On the breezes of the sky, And...