Show notes
In this episode we are joined by Nick Barreiro from Clay Imports. Nick came on last year to share the story of Clay Imports. Over the last 12 months, they have been transitioning from a brick and mortar store, to developing their Shopify store to satisfy customers without relying on human support! This has been achieved through customer specific information based on customer login and tailoring the customer's individual buying journeys. Learn the essential steps for setting up your Shopify store for global expansion, including optimising your site for international customers, navigating cross-border logistics, and implementing effective marketing strategies. Whether you're just starting or looking to expand, this episode provides actionable tips and real-world insights to help you grow your online empire globally!Clay Imports: https://clayimports.com/Sign up to the Growth Hub here: https://wwspodcast.com/pages/the-growth-hubKey takeaways:0:00 How to Manage Inventory on Shopify 0:44 Introduction to Clay Imports7:59 Deciding to move to Mexico & take the business online14:31 Reasons for moving to Mexico23:52 How to Build a Repeat Customer Business28:27 The benefits of speaking to Trade Customers34:27 How We're Using AI in Our Customer Service40:40 Online stores, AI, and the future of marketing46:11 How to get to know Influencers with ShopifyCheck out our awesome partners!To learn more or claim your free customer analysis and strategy session, visit seguno.com/winningwithshopify Claim your 30 day free trial with Afluencer here: https://apps.shopify.com/afluencerJoin the bootcamp and elevate your inventory game: https://info.brightpearl.com/winning-with-shopify-holiday-planning-bootcampSupport the show