Why I Social
Why I Social
Christopher Barrows
Episode 31 - Matt Bailey
34 minutes Posted Feb 16, 2026 at 9:43 pm.
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Show notes

On this week's episode of Why I Social, Chris sits down with Matt Bailey (Digital Marketing Instructor, Trainer - SiteLogic Marketing) to discuss digital content creation and training. 

Key Highlights

  • How understanding software engineering benefited his career and the importance of "balance" 
  • Slowing down to think through the best way to execute our content
  • Setting clear goals and considering analytics
  • Training leadership to drive better results

Hot Topic for This Week's Episode: Training As A Tool To Fill Marketing Needs or Gaps 

And of course, learn why Matt socials on this week's episode of Why I Social!

Mark's Links: 

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About our sponsor:

The National Institute for Social Media (NISM) empowers marketing professionals to elevate their social media expertise through industry-recognized certification. NISM provides comprehensive training designed to build confidence, credibility, and credentials, and to foster a global community of practice and collaboration among social media professionals. 

Learn more about how you can advance your career at https://nismonline.org/

The Why I Social theme song was created by Benjo Beats and may not be used outside of this podcast.