What If... ?
What If... ?
Karim Mustaghni
Experts from various fields being interviewed on "What If...?" scenarios in order to challenge, expand and unlock their and our creativity and imagination.
S2-E5 | What If... organizations would truly behave like living ecosystems? | With Dr. Katharina Brinck
In this episode of What If...?, presented on The Creativs, complexity expert Dr. Katharina Brink shares her insightful journey from mathematics to becoming a leading voice in complexity science. Discover how Katharina draws parallels between the self-organizing behavior of bird flocks and ant colonies to offer fresh perspectives on leadership and adaptability within organizations. Through captivating stories and expert insights, Katharina illustrates how understanding these natural systems can foster innovation and resilience, providing practical strategies for personal and organizational growth.
Dec 12, 2025
1 hr 4 min
S2-E4 | What If... everyone listened to a piano piece in the morning? | With Nuron Mukumi
In this episode of What If...?, presented on The Creativs, internationally acclaimed pianist Nuron Mukumi shares his inspiring journey from Uzbekistan to the world stage. Discover how Nuron overcame challenges with creativity and determination, and how his experiences have shaped his unique approach to music. Through captivating stories and expert insights, Nuron highlights the power of music to connect and uplift, illustrating the profound impact of creativity on personal and professional growth.
Nov 21, 2025
57 min
S2-E3 | What If... creativity was a measure for success in sailing? | With Lena Weißkichel
In this episode of What If...?, presented by The Creativs, high-performance sailor and personality coach Lena Weißkichel shares her journey through the world of competitive sailing. Discover how Lena navigates the challenges of the sport with creativity and resilience, and how these skills translate into personal and professional success. Through engaging stories and expert insights, Lena illustrates the importance of embracing unpredictability and finding joy in the journey.
Sep 23, 2025
39 min
S2-E2 | What If... fun was the key to excellence? | With Rui Branco
On this episode of What If...?, brought to you by The Creativs, Rui Branco, a clinical sports psychologist, delves into the transformative power of fun in achieving excellence. He shares compelling insights on how integrating enjoyment and playfulness into serious work can unlock peak performance. Through engaging stories and expert advice, Rui illustrates how embracing fun not only enhances productivity but also enriches the journey towards personal and professional success.
Jul 22, 2025
36 min
S2-E1 | What If... getting sh*t done was easier than avoiding it? | With Claus Raasted
On this episode of What If...?, brought to you by The Creativs, Claus Raasted, director at the College of Extraordinary Experiences and author of 46 books, shares bold insights on productivity. He explores how reframing challenges, embracing the ordinary, and connecting with diverse minds can lead to extraordinary results. Through personal stories and practical wisdom, Claus shows how shifting your perspective can make getting things done easier and far more meaningful.
Jul 15, 2025
56 min
21 | What If... money becomes invisible? | With Purva Aggarwal
21 | What If... money becomes invisible? | I had the pleasure to talk to Purva Aggarwal, the first female solopreneur in India to enter the children's online banking and wallet space with her startup Good Good Piggy. We discussed the effects and influences the disappearance of physical money has on children and their understanding of money in a digital world. 
Nov 3, 2021
38 min
20 | What If... you had to build a business during a political and economical crisis? | With Fadi Mikati
20 | What If... you had to build a business during a political and economical crisis? | I had a fantastic discussion with Fadik Mikati, the founder of the Tripoli Entrepreneurs Club in Lebanon. We discussed the challenges, the mindset and the resilience of entrepreneurs in Lebanon, especially during a humanitarian and economical crisis that the country is going through at the moment. 
Aug 13, 2021
48 min
19 | What If... Everyone was founding startups? | With Rune Theill
What If... Everyone was founding startups? | A wonderful discussion with Rune Theill, founder & CEO of Rockstart, one of Europe's first accelerators and today a seed investor on what would happen if everyone was founding startups, why the future of accelerators will depend on trustful, long-term partnerships and what we can learn from the culture of a pizzeria in Brazil for accelerators.
Jul 15, 2021
55 min
18 | What If... Everyone was doing Karate? | With Karate Champion Michael Kowatschew
What If... Everyone was doing Karate? | An inspiring discussion with 3-times Austrian Karate champion Michael Kowatschew on what we can learn from Karate and the implications it would have for society if everyone was doing Karate.
Sep 16, 2020
32 min
17 | What If... Laws & rules didn't exist? | With Benjamin Werthmann
What If... Laws & rules didn't exist? | An eye-opening discussion with lawyer Benjamin Werthmann on the role of law and rules for innovation and society.
Aug 3, 2020
43 min
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