Today I’m talking with Ike Bennion, product marketer and entrepreneur. Ike has phenomenal understanding of how to help you check your business idea’s viability. As a self proclaimed data nerd, he’ll walk you through how to collect data on a budget so you can make the informed decisions that are crucial when starting a business. This is a great episode to help you prepare to enter our Launch a Business Challenge coming soon. If you’ve had a business idea, use his steps to help validate your idea. Then, when the challenge launches, work on officially starting your business to enter to win money for your business and a year of Weave!