Kelly Callaghan LE, Owner | X-TAN + SprayTanClass is joined in this episode by her copywriter, Jam Wimberly, of JFW Lit. Together they discuss Jam’s best tips and tricks for great copywriting that she has collected over a decade in the industry.

By the end of this episode, you will learn about:

• What is copywriting, and what makes a great copywriter?
• How copywriters help to elevate business and improve marketing outcomes.
• Writing with focus, emotion, honesty, and clarity.
• Creating a sense of urgency, maintaining a unique presence, and fostering an attractive culture online.
• How to know when you’re ready to hire a copywriter!

You can contact Jam via email at [email protected]. 

To follow Kelly’s story, connect with her on the Beauty Business Babes Facebook group at www.facebook.com/groups/beautybusinessbabes, website at www.spraytanclass.com, https://xtansunless.com/, via email at [email protected], and on Instagram at www.instagram.com/iam_kellyann. Kelly also posts on her YouTube channel, Kelly Callaghan. 

And of course, don’t forget to join us next time for another episode of Beauty Business Babes!