In this solo episode with Co-Founder, Lydia Bagarozza, shares what it really looks like to flip the script and think about press as a proactive strategy...instead of a reactive one.

She gives listeners actionable steps for how to uplevel your branding and get your business prepared for BIG time media exposure.

In this episode, we cover:

- What it means for your brand to be "ready" for media exposure & press

- The 4 pillars that should be solid before approaching press contacts

- The main pain points that we see brands face

- What it looks like to have solid branding that contributes to your business goals

- The results that you'll experience after your branding is solid!!!

Find Your Irresistible (the only branding course you'll ever need for authenticity, personality, positioning & messaging): https://www.visibilityonpurpose.com/find-your-irresistible

Visibility Era Workshop: https://www.visibilityonpurpose.com/visibility-era-workshop

Here's the Media Personality Quiz: https://www.visibilityonpurpose.com/media-personality-quiz

Connect with us on and off the pod!

website: www.visibilityonpurpose.com

Instagram: https://www.instagram.com/visibilityonpurpose/

Facebook Community: https://www.facebook.com/groups/toptiermedia