Hey everybody, welcome to episode 2 of the Usable Marketing Podcast. And yesterday was telling you my story and about how I had been riding high when I worked at NBC. I had gone to a leadership management program in Crotonville part of GE. I had with the chairman a couple of times. Things were really good. I even collected a few Emmy awards. You can see how having all of these kind of outward manifestations and social proofs got me to a point where I thought I was at the top of the mountain. I used to say "I'm living the dream!"

But the thing is that when I got laid off from NBC in 2009 and went to having no job and not clear what my next move was, it was a very scary time.

Guides, gurus and mentors are what got me through.