Do you regularly do client research for your biz?It sounds so yawn! But OMG...It is a game changer for your business!It is your hidden business superpower. 💪🏻And if you are currently not doing it...Why not!In today's episode I'll be sharing with you why client research is a must have for you business and how you can go about it in your business for maximum impact!amycaiger.com

You're getting new clients, but they are leaving you feeling a little disappointed. The excitement of getting a new client is quickly followed by resentment that you have taken them on.You feel confused, directionless and stuck. You don't know what step to take next.You've had nice clients, they've not been all bad - so you hope one day, one will come along again.Let's get rid of the hope! Let's make this a certainty so you can say goodbye to your Z-List clients for good.amycaiger.com/gameplanamycaiger.com/alist-attraction-method

New Year, New Series, New Format! Welcome to the Brand New Series. This series I'm going to be creating bitesize episodes, no longer than about 5 mins long. No faffing, no waffle, just great tips and action!NOTE - These episode are recorded as videos and published on IGTV. Which is why 'video' or video references may creep in, every now and again!To check out the video go to www.instagram.com/amycaigerbizTo join my Facebook group go to www.facebook.com/groups/unleashyourniche

In this episode I want to talk about something that has been mentioned to me a lot these past couple of weeks, it came up during my challenge and it has come up in the questions on some masterclasses and live shows I've been on recently and in my community. And that is the fear!!! That you are scared to niche and this is a something that is really holding business owners back from being confident with their niche. But having a niche absolutely doesn't need to be scary, it shouldn't be scary. There shouldn't really be any fear around it at all - and I will tell you why.For more info about Dynamos Join the FB communityMore about Amy

In this episode I am joined by the fabulous Rob and Kennedy The Email Marketing Heroes. We are talking all about how to stand out with email marketing and we also talk about their niche too as they have a really interesting niche in lots of different ways! If you don't know Rob & Kennedy they are a hypnotist and a mind reader and they use the art of psychology to help you create email campaigns that your readers can't wait to read! They have also been featured in quite a few of the guest episodes, so now you get to hear from them in person! They are lovely lads (said in a Geordie accent) and we had a great laugh.

Finding your niche can sometimes cause a bit of unnecessary stress, it can also even be seen as a little bit controversial. You've probably heard or seen various blog posts or social media posts saying To niche or not to niche? But I think the main reason there can be so much debate about this, is that people don't really know how to go about it. Its seems like it needs to be this massive and scary business decision where you pretty much drop everything that you are currently doing to get really really precise about something in your business. And it is absolutely not this at all. In this episode I want to share with you the 4 steps to find your perfect niche.Want to join my Build Your Niche 5 Day Challenge? Click hereFollow Amy on InstagramHead to Amy's website

In this episode we are going to go more into the nuts and bolts of- What happens on a photoshoot- How to choose the right photographer- How to prepare for a shoot- What formats & uses you should be thinking about- Why professional photos are worth investing in.If you're planning on getting your photos done, or perhaps if you're wondering if you should. This is not to be missed! A bit about Catherine,Catherine is a brand personality and event photographer for awesome folk who market their small business online. She helps plan a shoot with you that brings your brand to life, with your energy, fun and enthusiasm and show off your personality, however quirky or lively.Click here for Catherine's guide to How To Create Consistent Content With Your Photos Follow Catherine on InstagramJoin the Facebook Group Unleash Your NicheMore about Amy

Do currently have photos that you feel are not really very you?Or you feel your photos are just the same as everyone else, there is nothing really very different about your photos.Or perhaps you're thinking of getting some new photos done, but have no idea where to start and how you can make them unique to you, so you stand out, and they are totally on brand for you and your business and that your personality shines through.In this episode I'm talking to the wonderful Laura Pearman, branding photographer superstar.Laura helps creates career defining photography for ambitious business owners, influencers and professional speakers all over the world.And we are going to be talking about how to stand out, using your brand photography.To find out more about LauraFollow her on InstagramWatch her on YouTube on her channel Mwah TVLaura's resourcesHeadshots ROI Checklist6 Months To The Perfect HeadshotsJoin the Unleash Your Niche Facebook CommunityFor more about me visit amycaiger.com

Are you creating content in your biz?Do you regularly and consistently create a hero piece of content, whether that's a blog, video or podcast?Do you give much thought into why you create your content or do you just create it because you know it is a good idea?In this episode I share with you why you should be being intentional with your content and how this is key in positioning yourself as the go-to person.Unleash Your Niche Facebook Communityamycaiger.com

Find working out what your niche is, a little bit of the difficult side? It might be that you are falling into one or more of these niching traps. In this episode I share with you the 4 most common niching mistakes I see, and how to avoid making them yourself. For more about 5 Days To unleash Your Niche Join my Facebook Community Unleash Your Niche