Agency Lessons | Interviews with Founders, Owners, and Operators about Growth and Operations
Agency Lessons | Interviews with Founders, Owners, and Operators about Growth and Operations
Jakob Greenfeld
What if you could uncover the secrets behind the fastest growing agency businesses today? Join me as I’m interviewing agency founders, owners, and operators. You’ll learn how they kick-started their businesses and drove them to success. The guests range from owners of fresh, up-and-coming agencies to seasoned operators managing well-established firms. Tune in for insights and inspiration from the front lines of the agency world.
Andre Hayak: Evolving Agency Offers, Incentive Alignment, Hiring Top Talent, Building a SaaS with a Personal Brand, Operationalizing with Typeforms
* Andre Haykal on Twitter 00:02:15 - Agency Offers Evolution Explained00:07:45 - The Role of Incentive Alignment in Success00:13:30 - Proven Strategies for Effective Hiring00:18:50 - Journey of Building a Successful SaaS00:24:20 - Power of Personal Brand in Business00:29:55 - Boosting Operations Using Typeforms00:35:10 - Overcoming Challenges in SaaS Development00:40:40 - Striking Balance: Brand and Product00:45:30 - Ensuring Effective Team Communication00:51:00 - Predicting Future SaaS Platform Trends
Feb 8, 2024
26 min
Andrew Pierno: Cold email agency margins, market fluctuations, offer evolution, using cash flow to buy businesses
Andrew's company Andrew's Twitter Jakob Greenfeld's website 00:00:00 - Andrew Pierno talks about his career in venture-backed companies and how he started his cold email agency, Cold Email Studio.00:02:45 - Andrew Pierno discusses the challenges and lessons learned from running a cold email agency and the importance of finding the right market, message, and timing.00:05:34 - Andrew Pierno shares insights on how his agency evolved by focusing on content marketing and thought leadership to attract ideal customers.00:08:27 - Andrew Pierno talks about the challenges faced by agencies in terms of profit margins and how they shifted their focus to increase profitability.00:11:07 - Andrew Pierno talks about the process of acquiring and turning around businesses, emphasizing the importance of buying businesses with growth potential and a working channel.00:17:38 - Andrew Pierno discusses the factors that make a business attractive for acquisition, including product, customers, and channels, and the reasons why some people choose to sell their businesses.00:20:11 - Andrew Pierno shares his approach to finding and evaluating businesses for acquisition, including direct outreach, online marketplaces, and inbound leads.00:25:25 - Andrew Pierno highlights the importance of timing and exhaustion as reasons why people sell their businesses, and the challenges of competing with other buyers on online marketplaces.00:28:49 - Andrew Pierno talks about the value of his online presence and audience in raising outside capital and differentiating his agency in the acquisition space.
Jan 24, 2024
31 min
Michael Houck: Cold Emailing into Uber, Co-Living Startup, Newsletters Business
follow Michael Houck on Twitter Michael's newsletter Megaphone Network
Jan 19, 2024
32 min
Thibault Loius-Lucas: platform risk, hunting opportunities, what works on Twitter right now, mini tool SEO strategy
- Tibo's Twitter - Tweet Hunter The nomad lifestyle (00:00:00) Discussion about the pros and cons of working as a nomad and the preference for having a dedicated workspace. Starting the podcast conversation (00:00:24) Small talk about their current locations (Paris and Denmark) and setting the casual tone for the conversation. Past startup experiences (00:02:17) Conversation about previous startup ventures, the mistakes made, and the dreams of building a successful company. The evolution of Tweet Hunter (00:11:08) The speakers discuss the initial idea behind Tweet Hunter, its main features, and how it has evolved into a scheduling tool. Challenges in building a scheduling tool (00:13:20) The speakers talk about the initial fear of building a scheduling tool and the challenges associated with it, including the risk of messing up and the need for strict accuracy. Changes in Twitter's algorithm (00:17:27) The speakers discuss recent changes in Twitter's algorithm, including smaller initial sample sizes, the focus on engagement, and the optimization for mainstream content. They also express concerns about the loss of the core community and the preference for video content on platforms like TikTok. The Twitter Community (00:22:18) Discussion about the decline of the Twitter community and the search for a replacement platform. LinkedIn as a Business Tool (00:23:01) The value of LinkedIn for building a business audience and concerns about Twitter's changes and potential account loss. Tweet Hunter's Success (00:25:29) Factors contributing to the success of Tweet Hunter, including being early in the market, AI advancements, and consistent presence on Twitter.
Nov 1, 2023
33 min
Phil Lehoux: getting rejected from YC, bootstrapping a million-dollar SaaS, managing mental health as a founder
Phil is the co-founder and CEO of Missive. (By far my favorite team inbox software)
Sep 11, 2023
33 min
Nick Abraham: lead gen metrics, performance vs retainers for agencies, client due diligence, shadow funnels
Nick Abraham's Twitter Nick Abraham's agency My Twitter My agency Sales.co
Aug 22, 2023
33 min
Andy Walker: Getting an agency off the ground, adjusting to market sophistication through specialization
Aug 7, 2023
35 min
Talking Digital Operations, Agency Automations, AI with Grant Hushek
Grant's Twitter profile Grant's Agency Hampton community Sales.co agency
Jul 12, 2023
35 min
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