
The UI Sports SalesCast, presented by the University of Iowa Sport and Recreation Management program, is a series of in-depth conversations with program alums and sports industry executives on ticket sales and revenue generation to prepare our students for their careers.
Hosted by Charlie Taylor, an adjunct lecturer, and 20+ year sports industry veteran, the SalesCast covers all topics of professional and collegiate athletics ticket sales and the different forms of revenue generation to give our students a real-life look at the industry they are preparing to enter.
In episode 9 of the UI Sports SalesCast, Charlie Taylor talks with the Executive Vice President of Partner Success, Aaron Parris, at FEVO.
FEVO is the Social Checkout revolutionizing the ticket sales industry. In the past, especially in selling groups, the group leader was required to do the bulk of the work to schedule the group, collect all the money, purchase the tickets, get the tickets in advance, and handle any changes after the purchase.
Aaron Parris has been with FEVO for four and a half years, driving revenue and managing the hundreds of partners FEVO serves. Before FEVO, Aaron was responsible for revenue generation for the University of Arkansas Athletics after stops at SMU, Marquette, Kansas, and Arizona State.
Aaron gives our students insight into FEVO and talks about some of the biggest challenges facing ticket sellers today, how his teams sell, and the differences between that process to selling tickets. Aaron also gives insight into sales techniques with the platform and where the FEVO platform helps the most in the sales funnel.
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May 18, 2023
25 min

The UI Sports SalesCast, presented by the University of Iowa Sport and Recreation Management program, is a series of in-depth conversations with program alums and sports industry executives on ticket sales and revenue generation to prepare our students for their careers.
Hosted by Charlie Taylor, an adjunct lecturer, and 20+ year sports industry veteran, the SalesCast covers all topics of professional and collegiate athletics ticket sales and the different forms of revenue generation to give our students a real-life look at the industry they are preparing to enter.
Welcome to Ep.8 of the UI Sports Sales Cast with Charlie Taylor of the UI Sport and Recreation Management Program.
Charlie welcomes UI Sport and Recreation Management alum Tanner Natzke in this episode. Before graduation, Tanner had internships with the X Games, the Washington Nationals, New York Mets, and the Milwaukee Bucks. He joined the Dolphins in sales in June 2021 and has moved from an account manager in membership services to an account executive in club service.
00:00 Intro
01:40 Welcome Tanner
02:20 The transition from UI to the Dolphins
03:56 Applying uncomfortable conversations from internships to interviews
06:07 Skills Tanner learned from Iowa he is using today
08:34 The importance of the UI experience
12:19 Insight into how you sell different types of tickets
17:54 The skillsets of listening in sales
19:44 Tanner’s advice to UI students
23:11 Thank you, Tanner!
23:04 The last word.
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May 18, 2023
26 min

The UI Sports SalesCast, presented by the University of Iowa Sport and Recreation Management program, is a series of in-depth conversations with program alums and sports industry executives on ticket sales and revenue generation to prepare our students for their careers.
Hosted by Charlie Taylor, an adjunct lecturer, and 20+ year sports industry veteran, the SalesCast covers all topics of professional and collegiate athletics ticket sales and the different forms of revenue generation to give our students a real-life look at the industry they are preparing to enter.
Welcome to Ep. 7 of the UI Sports Sales Cast. In this episode, Charlie welcomes Philip Fisher, Manager of Business Development of the Phoenix Suns and Mercury. Philip gives our audience a look behind the scenes, talks about how he approaches the sales process, being as flexible as possible to meet the organization's needs, and passes on his advice to our students preparing to enter the sports industry.
00:25 Welcome
01:20 Philip joins the SalesCast
01:55 A day in the life of Philip with the Suns and Mercury
03:12 How Philip approaches ticket sales today
07:29 A look into selling and closing different types of tickets
11:30 The benefit of being able to sell multiple types of tickets
14:49 Philips advice for students entering the industry
23:55 Evaluating opportunities
27:55 The final word
Follow University of Iowa Sport and Recreation Management: Instagram Twitter Facebook Website
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Send in a voice message: https://podcasters.spotify.com/pod/show/uisportssalescast/message
May 18, 2023
31 min

The UI Sports SalesCast, presented by the University of Iowa Sport and Recreation Management program, is a series of in-depth conversations with program alums and sports industry executives on ticket sales and revenue generation to prepare our students for their careers.
Hosted by Charlie Taylor, an adjunct lecturer, and 20+ year sports industry veteran, the SalesCast covers all topics of professional and collegiate athletics ticket sales and the different forms of revenue generation to give our students a real-life look at the industry they are preparing to enter.
Welcome to Ep. 6 of the UI Sports Sales Cast with Charlie Taylor of the UI Sport and Recreation Management Program.
In this episode, Charlie welcomes UI Sport and Recreation Management alum Josten Boyer, Group Sales Account Executive for the Memphis Grizzlies. Josten shares her insight on entering the sports ticket sales industry as a UI graduate. She talks about the skills she has, as well as what she has learned. She also dives into the importance of relationships in sales and how she gets the sale. Finally, Josten passes on her advice to our students as they get ready to enter the job market and talks about the life balance needed in the ticket sales industry.
00:00 Intro
01:30 Welcome in Josten
01:59 The first job and what you know now you wish you knew then
03:57 What skills do you need for your first job
05:31 Getting that first sale and the Fans First program
07:18 Insight into Josten's different positions
09:34 The importance of relationships in group sales
12:07 The nuts and bolts on how Josten sells
13:42 Advice for our students looking for their first job
15:53 A skill she has learned since graduation for success
16:53 Life balance
19:03 The last word
Follow University of Iowa Sport and Recreation Management: Instagram Twitter Facebook Website
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Send in a voice message: https://podcasters.spotify.com/pod/show/uisportssalescast/message
May 18, 2023
21 min

The UI Sports SalesCast, presented by the University of Iowa Sport and Recreation Management program, is a series of in-depth conversations with program alums and sports industry executives on ticket sales and revenue generation to prepare our students for their careers.
Hosted by Charlie Taylor, an adjunct lecturer, and 20+ year sports industry veteran, the SalesCast covers all topics of professional and collegiate athletics ticket sales and the different forms of revenue generation to give our students a real-life look at the industry they are preparing to enter.
Welcome to Ep. 5 of the UI Sports Sales Cast with Charlie Taylor of the UI Sport and Recreation Management Program. In this episode, Charlie welcomes Nick Richardson, vice president of ticket retention and new business development with the Texas Rangers.
This in-depth conversation ranges from what it looks like behind the scenes of the Rangers sales staff to ticket renewals and dives into his passion for sales over his 19-year career with the club.
This fantastic conversation for all #SalesHawks to view to understand not only what it takes for success in our industry but also in life.
Thanks to Nick for his time and insights!
00:00 Intro
01:35 Welcome Nick
02:20 A look behind the scenes of the Rangers ticket operation.
07:40 Relationships in ticket sales
09:43 Nick’s career path with the Rangers
16:14 How to approach your career.
18:42 The nuts and bolts: Renewals
25:00 The passion for building relationships in ticket sales
27:53 One thing you need to know to enter the sports ticket sales business
29:41 What it takes to be on the Texas Rangers sales team
37:44 Thank you, Nick, and the last word.
Follow University of Iowa Sport and Recreation Management: Instagram Twitter Facebook Website
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Send in a voice message: https://podcasters.spotify.com/pod/show/uisportssalescast/message
May 18, 2023
41 min

The UI Sports SalesCast, presented by the University of Iowa Sport and Recreation Management program, is a series of in-depth conversations with program alums and sports industry executives on ticket sales and revenue generation to prepare our students for their careers.
Hosted by Charlie Taylor, an adjunct lecturer, and 20+ year sports industry veteran, the SalesCast covers all topics of professional and collegiate athletics ticket sales and the different forms of revenue generation to give our students a real-life look at the industry they are preparing to enter.
In Ep. 4 of the UI Sports SalesCast Charlie Taylor talks with Carl Manteau, Vice President of Ticket Sales for the Minnesota Timberwolves. Carl gives vast insight into ticket sales in professional sports, from his keys to success and what he is looking for in the next successful ticket salesperson for the Timberwolves.
Chapters:
00:00 Intro
01:34 Welcome Carl
02:12 A look at an NBA ticket sales team
04:22 Entry-level positions at the Timberwolves
05:35 What has changed and stayed the same in ticket sales
14:42 Social selling and technology in ticket sales
16:49 What you gain from social selling
18:23 What salespeople need to be successful
20:42 The five things you need have to get a job with the Timberwolves
25:37 And one more thing
Follow University of Iowa Sport and Recreation Management: Instagram Twitter Facebook Website
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Send in a voice message: https://podcasters.spotify.com/pod/show/uisportssalescast/message
May 18, 2023
28 min

The UI Sports SalesCast, presented by the University of Iowa Sport and Recreation Management program, is a series of in-depth conversations with program alums and sports industry executives on ticket sales and revenue generation to prepare our students for their careers.
Hosted by Charlie Taylor, an adjunct lecturer, and 20+ year sports industry veteran, the SalesCast covers all topics of professional and collegiate athletics ticket sales and the different forms of revenue generation to give our students a real-life look at the industry they are preparing to enter.
In Episode 3 of the UI Sports SalesCast, Charlie Taylor of the UI SRM program interviews Kyle McGuire, Senior Director of Ticket Sales and Service at Ohio State University with Learfield Amplify. The former GM of Hawkeye Ticket Solutions, Kyle now leads the Buckeyes ticketing effort. Kyle and Charlie talk about organizations having a year-round selling mentality, management styles, how to handle objections and rejections, and what Kyle looks for when hiring.
00:00 Intro
01:52 You never stop selling at The Ohio State University
05:39 Kyle's management style and managing the sales process
09:20 Expectation management
10:36 Handling objections and rejection
15:47 Kyle's advice for getting the job
17:54 What Kyle is looking for when hiring
21:27 The last word
Follow University of Iowa Sport and Recreation Management: Instagram , Twitter , Facebook Website
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Send in a voice message: https://podcasters.spotify.com/pod/show/uisportssalescast/message
May 18, 2023
23 min

The UI Sports SalesCast, presented by the University of Iowa Sport and Recreation Management program, is a series of in-depth conversations with program alums and sports industry executives on ticket sales and revenue generation to prepare our students for their careers.
Hosted by Charlie Taylor, an adjunct lecturer, and 20+ year sports industry veteran, the SalesCast covers all topics of professional and collegiate athletics ticket sales and the different forms of revenue generation to give our students a real-life look at the industry they are preparing to enter.
In Episode 2 of the UI Sports SalesCast, Charlie Taylor of the UI SRM program interviews Chris Herschberger, Director of Ticket Sales and Service for the University of Iowa and Learfield Amplify. A proud alum of the UI Sport and Rec. Management program, Chris shares his experience in the program and his day-to-day and advises our students as they prepare for their first job in the sports industry.
01:34 Welcome Chris
02:45 His experience with the UI SRM Program
05:50 A Day in the Life
08:00 A sell-out mentality
12:08 What does it take to get the sale
14:20 Selling from relationships
16:42 Tips to get the first job
Follow University of Iowa Sport and Recreation Management: Instagram Twitter Facebook Website
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Send in a voice message: https://podcasters.spotify.com/pod/show/uisportssalescast/message
May 18, 2023
21 min

The UI Sports SalesCast, presented by the University of Iowa Sport and Recreation Management program, is a series of in-depth conversations with program alums and sports industry executives on ticket sales and revenue generation to prepare our students for their careers.
Hosted by Charlie Taylor, an adjunct lecturer, and 20+ year sports industry veteran, the SalesCast covers all topics of professional and collegiate athletics ticket sales and the different forms of revenue generation to give our students a real-life look at the industry they are preparing to enter.
In this first episode, Charlie speaks with Packy Moran, Lecturer in the UI Sport and Recreation Management Program at the University of Iowa.
00:18 Intro
01:13 Meet Packy
06:02 The purpose of the SalesCast
11:51 Constant learning
19:20 One last thing
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Instagram
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Website
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Send in a voice message: https://podcasters.spotify.com/pod/show/uisportssalescast/message
May 18, 2023
21 min
