As small business owners who are marketing our services, we can learn a lot from creatives in other industries. Today, I wanted to share three observations from watching Beyoncés recent Renaissance world tour blasted out across social media and how she squeezed every bit of juice out of marketing and selling this tour.
To go deeper into character work check out these episodes:
Ep. 127 - Thinking about your personal brand like designing a character
Ep. 140 - Becoming more confident to bring out more of your 'character'
Resources to help you in your business growth:
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