Travel Tech Insider
Travel Tech Insider
Gilad Berenstein and Cara Whitehill
Hotels in Flux: Owners' Perspective
1 hour 12 minutes Posted Aug 25, 2026 at 9:00 am.
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The hospitality industry has no shortage of voices — brands, operators, technology vendors, consultants — all with strong opinions about where hotels are headed. But one voice has historically been underrepresented in this conversation: the owner. Hotel owners — from institutional investors to independent ownership groups — are the ones writing the checks. They absorb the capital risk, negotiate the management agreements, and ultimately decide which bets to make on technology, renovation, bra...