Sara Sheehan welcomes guest Mark Gordon, Founder and CEO of Integrated Go-To-Market Solutions, to the show for a conversation about blending psychology into scaling companies and how he positively re-energizes relationships with clients. Through his company, IGTMS, Mark helps startups and mid-market companies align scattered sales into one revenue-generating machine. He talks with Sara about his career journey, the challenges of entrepreneurship, and how lessons learned from playing rugby have stayed with him.