Can you believe Net Promoter Score is 18 years old?

Love it or hate it, you can’t deny that NPS has been the most successful movement in the history of customer research.

NPS has become a de facto standard, but like its inventor Fred Reichheld, we have reservations about the way in which it’s used. In this episode Greg and Stephen talk about some of the ways NPS is used and misused by businesses and customers.