The Wiki Mama Takeover
The Wiki Mama Takeover
Susie Lodge
The problem of child obesity and the solution to unhealthy snacking in kids, with founder of A Little Big Kid, Priti Joseph
58 minutes Posted Feb 7, 2024 at 6:50 pm.
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Fabulous podcast with Priti Joseph, founder of A Little Big Kid, subscription snack box service.

We learn some incredible and some shocking facts and advice surrounding kids nutrition that really will make you stop in your tracks.


Priti shares a journey some of us know very well, how she has built a business while on mat leave, and how she also manages to build this business while working full time in a corporate role.

In this episode we discuss:

- How hard it is to find healthy snacks for kids that are the right size for a growing child

- How Priti has created a service to make healthy snacks more accessible

- The crazy fact that 1 in 3 children will be overweight by the time they finish primary school, and Priti's recommendations

- We learn the small starting blocks Priti started with to launch her business

- How she balances corporate world, building a business, and looking after a newborn

- How important it is to be educated in what is in the food that we are feeding our kids

- How convenience, takeaways, fast food, being less active and our busy lives is impacting the health of our kids

- We find out it can take kids up to 15 times of trying something to finally find they like it, and why we should persevere

- We discuss that 1 in 4 kids lives in food poverty and Priti's boxes support St Marks Meals, they provide meal kits for schools.

https://alittlebigkid.com/

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