Corey and Deane talk about Blend CEO Karla Santi’s recent selection as Small Business Person of the Year for South Dakota.

Then, Paula Ladenburg Land, author of The Content Inventory and Audit Handbook and principal at Strategic Content LLC, joins the podcast to talk about content inventories and content audits, including what separates the two, when and how to worry about auditing, and her first ever content inventory, which arrived as a spreadsheet on one-and-a-half inches of printed paper.

The Web Project Guide (webproject.guide) podcast is sponsored by Blend Interactive, a web strategy, design, and development firm dedicated to guiding teams through complicated web and content problems, from content strategy and design to CMS implementation and support.

Read Chapter 7: Know Your Content.

Show Notes:

• Paula Land (@plland)
• Strategic Content, LLC
• The Content Inventory and Audit Handbook from XML Press
• The Content Strategy Term of the Week: "Content Inventory" from The Language of Content Strategy
• “Blend’s Karla Santi Named South Dakota’s Small Business Person of the Year” from Blend Interactive