The Visible Coaches Podcast
The Visible Coaches Podcast
Angela Durrant & Anke Herrmann
Are you struggling to build your coaching business? Getting it off the ground is hard enough, let alone the thought of having to sell yourself or spend all your time on social media sharing stories you would rather keep private, just to get clients. Or, If you have left a corporate career to pursue a more meaningful and purpose driven pathway, but you feel isolated and invisible, especially as the noisy online space feels daunting and exhausting to your more introverted nature which craves quiet, rest and space to be creative…we understand. Many of the marketing tactics pushed out leave an introvert cold and just adds to the guilt that you aren’t doing enough to grow your business. You know you want to help people with your skills and services but you are struggling to get more business coming your way, Trying to describe what you do feels like just about the hardest thing out there and when it comes to selling yourself, you might find people say what you do sounds interesting, but that’s about as far as it goes. You know you should be “out there” more, but just the thought is draining. Angela knew what that felt like because she was juggling a family member with cancer and kids and she resisted trying to be visible in the way extroverts told her she should simply because she knew it wouldn’t work for her. Together with her partner Anke, they have been helping other introverted and isolated coaches to find a more gentle path to visibility. This podcast will inspire, educate and empower you as an introverted coach, consultant, or small business owner to build a sustainable business or turn around a failing one. With practical tips and deeper learnings we will help you clarify your message, nurture your market and create repeat business coming to you so you can make it ALL work without sacrificing your wellbeing. Download all the amazing FREE resources we have created for you at https://thevisiblecoachespodcast.com Need help with creating a plan to get things rolling book in for a clarity call https://go.oncehub.com/claritycallwithAngela If you know your message isn’t landing then go ahead and book a message review session here https://go.oncehub.com/MessageReview.
Thinking vs Doing - Getting Real Clarity
Episode 34 - Thinking vs Doing - Getting Real Clarity In this episode, we delve into the concept of 'Thinking vs Doing' and the importance of taking action even when complete clarity is lacking. We address the common fears that many introverted coaches face, such as the fear of making mistakes or not achieving perfection. Through personal anecdotes and examples, we highlight the value of starting somewhere and learning as you go. Our discussion aims to inspire listeners to overcome their apprehensions and embrace the process of continuous learning and refinement in their coaching journey.To join the conversation, come and join our FREE Facebook group Master Your MessageTo find out more about us and The Visible Coaches Podcast, visit thevisiblecoachespodcast.comwhere you'll also hear about free events and mini courses we offer to help introverted coaches make their mark in an extrovert's world.To get clarity on YOUR next step towards more visibility and business success, book a call with Angela.************
Oct 20, 2023
19 min
How Much Should I Charge?
Episode 33 - How Much Should I Charge? In this episode, we delve into the often complex topic of determining pricing for your coaching services. Drawing from our personal journeys, we share insights on how to ascertain your worth and navigate the challenges of setting the right price point. We underscore the significance of comprehending the value perceived by clients and articulating that value effectively. We urge fellow coaches to maintain flexibility in their pricing strategies, adjusting as they accumulate more experience and client feedback. Ultimately, we explore the evolution of pricing, emphasizing the necessity for continual adjustments to strike the perfect balance between a coach's expertise and a client's needs.To join the conversation, come and join our FREE Facebook group Master Your MessageTo find out more about us and The Visible Coaches Podcast, visit thevisiblecoachespodcast.comwhere you'll also hear about free events and mini courses we offer to help introverted coaches make their mark in an extrovert's world.To get clarity on YOUR next step towards more visibility and business success, book a call with Angela.************Mentioned in this episode:Is your offer really irresistible?Understand the psychology behind why people buy and learn how to craft compelling offers that captivate your audience and drive conversionsIs Your Offer Really Irresistible?
Oct 17, 2023
18 min
Coaching Is Not An Offer
Episode 32 - Coaching Is Not An Offer In this episode, we discussed the misconception that coaching is an offer in itself. We highlighted the importance of understanding that coaching alone is not enough to attract clients without demonstrating the value and results they can achieve through coaching. We emphasized the need to focus on solving problems, helping clients achieve their goals, and providing tangible benefits rather than just offering coaching sessions. We explored the idea of framing coaching as a tool or modality and how it should be positioned as a means to help clients get what they want or overcome what they don't want. We also shared the significance of effective communication, including using relatable language, storytelling, and considering the perspective of the target audience when describing the value of coaching. Ultimately, we emphasized that the key to making coaching offers irresistible lies in showing potential clients how their lives will be positively transformed and offering solutions that prompt them to take action.To join the conversation, come and join our FREE Facebook group Master Your MessageTo find out more about us and The Visible Coaches Podcast, visit thevisiblecoachespodcast.comwhere you'll also hear about free events and mini courses we offer to help introverted coaches make their mark in an extrovert's world.To get clarity on YOUR next step towards more visibility and business success, book a call with Angela.************Mentioned in this episode:Is your offer really irresistible?Understand the psychology behind why people buy and learn how to craft compelling offers that captivate your audience and drive conversionsIs Your Offer Really Irresistible?
Oct 13, 2023
23 min
Is Your Offer Really Irresistible?
Episode 31 - Is Your Offer Really Irresistible? In this episode, we discuss the importance of understanding what truly makes an offer irresistible. We challenge the notion of selling what people want but delivering what they need, emphasizing the need to bridge the gap between what customers perceive as valuable and what is actually beneficial for them. We share personal anecdotes and insights on how to align your passion and expertise with the needs and desires of your target audience, ultimately creating offers that are truly irresistible.To join the conversation, come and join our FREE Facebook group Master Your MessageTo find out more about us and The Visible Coaches Podcast, visit thevisiblecoachespodcast.comwhere you'll also hear about free events and mini courses we offer to help introverted coaches make their mark in an extrovert's world.To get clarity on YOUR next step towards more visibility and business success, book a call with Angela.************Mentioned in this episode:Is your offer really irresistible?Understand the psychology behind why people buy and learn how to craft compelling offers that captivate your audience and drive conversionsIs Your Offer Really Irresistible?
Oct 10, 2023
21 min
How to Become a Billionaire
Episode 30 - How to Become a Billionaire In this episode of the Visible Coaches Podcast, Angela and Anke discuss an insightful quote by Elon Musk's first wife about what it takes to be a billionaire. They delve into the importance of mastery and combining unexpected skills to create something valuable. They also emphasize the need to focus on providing unique and helpful solutions rather than just pursuing personal wealth. The conversation highlights the challenges and uncertainties of entrepreneurship but encourages you to embrace the journey and adapt along the way. Tune in to gain valuable insights and inspiration for your own entrepreneurial endeavors.To join the conversation, come and join our FREE Facebook group Master Your MessageTo find out more about us and The Visible Coaches Podcast, visit thevisiblecoachespodcast.comwhere you'll also hear about free events and mini courses we offer to help introverted coaches make their mark in an extrovert's world.To get clarity on YOUR next step towards more visibility and business success, book a call with Angela.************Mentioned in this episode:Is your offer really irresistible?Understand the psychology behind why people buy and learn how to craft compelling offers that captivate your audience and drive conversionsIs Your Offer Really Irresistible?
Oct 6, 2023
22 min
Ditch the Hypey Hooks
Episode 29 - Ditch the Hypey Hooks In this episode, we delve deep into the heart of content creation, distinguishing between genuine engagement and the pitfalls of hyperbolic hooks. Our conversation centers on the critical role of personal storytelling, the uniqueness of your voice, and the subtleties of effective messaging. We discuss the ubiquitous transformation tales that often feel inauthentic and stress the importance of being genuine in a world of exaggerated claims. Plus, with the rising use of AI tools like ChatGPT for copywriting, we explore the balance between harnessing technology for idea generation and ensuring your unique voice isn't lost in the process. If you're a solopreneur seeking to build a credible, honest, and sustainable business, this episode is a must-listen. Dive in to discover why it's not about ditching the hook entirely but rather sidestepping the fleeting trends and hype. Tune in for an insightful chat on authenticity in the digital age!To join the conversation, come and join our FREE Facebook group Master Your MessageTo find out more about us and The Visible Coaches Podcast, visit thevisiblecoachespodcast.comwhere you'll also hear about free events and mini courses we offer to help introverted coaches make their mark in an extrovert's world.To get clarity on YOUR next step towards more visibility and business success, book a call with Angela.************
Oct 3, 2023
12 min
You can't sell to everyone, so stop it!
Episode 28 - You can't sell to everyone, so stop it! In this episode, we discuss the pitfalls of trying to sell one's services or products to everyone. While a coach might think they can serve anyone, it's not practical or effective to do so. Specialization builds credibility and allows for a more tailored approach. We compare food specialties and niching down, showing the importance of being known for something specific to stand out in the market. We also touch on the fears many have about narrowing down their target audience and remind you that depth offers more opportunity for creativity and expertise. We highlight the importance of a visibility strategy and point out that once you identify your niche, your challenge is to connect with that specific audience effectively. Bottom line, trying to help everyone dilutes one's message, and it's crucial to identify those who truly value and need what you offer.To join the conversation, come and join our FREE Facebook group Master Your MessageTo find out more about us and The Visible Coaches Podcast, visit thevisiblecoachespodcast.comwhere you'll also hear about free events and mini courses we offer to help introverted coaches make their mark in an extrovert's world.To get clarity on YOUR next step towards more visibility and business success, book a call with Angela.************
Sep 29, 2023
17 min
What's your core truth?
Episode 27 - What's your core truth? Dive deep with Angela and Anke as they explore the significance of identifying your "core truth" in business, setting you apart in a crowded market. From Angela’s personal journey shaping SpeakOvation to lessons from the UK entertainment scene, Angela emphasizes genuine service over mere self-promotion. Discover how aligning passion, ethics, and honest business practices can reshape your entrepreneurial journey. To join the conversation, come and join our FREE Facebook group Master Your MessageTo find out more about us and The Visible Coaches Podcast, visit thevisiblecoachespodcast.comwhere you'll also hear about free events and mini courses we offer to help introverted coaches make their mark in an extrovert's world.To get clarity on YOUR next step towards more visibility and business success, book a call with Angela.************
Sep 26, 2023
18 min
Practice makes perfect, does it?
Episode 26 - Practice makes perfect, does it? In this insightful episode, Angela recalls a voice tutor's profound advice that practice doesn't necessarily make perfect—it makes permanent. The key lies in what one practices. Anke chimes in with the thought that skill development requires active practice and involvement. They delve deep into the pitfalls of trying to fast-track business growth, highlighting the necessity of foundational, one-to-one selling before attempting larger-scale endeavors. The discussion concludes with a reflection on commitment: building a business, skill, or craft demands daily dedication and consistent effort over time.Join Angela and Anke as they explore the nuances of practice, the journey of building a business from scratch, and the inherent value of persistence in mastery. Discover why the journey is just as essential as the destination and the role practice plays in genuinely achieving success.To join the conversation, come and join our FREE Facebook group Master Your MessageTo find out more about us and The Visible Coaches Podcast, visit thevisiblecoachespodcast.comwhere you'll also hear about free events and mini courses we offer to help introverted coaches make their mark in an extrovert's world.To get clarity on YOUR next step towards more visibility and business success, book a call with Angela.************Mentioned in this episode:30 Second Intro Webinar
Sep 22, 2023
17 min
Gaslighting vs. Goodwill - Online Posting Etiquette
Episode 25 - Gaslighting vs. Goodwill - Online Posting Etiquette In this episode, we dive deep into the murky waters of online etiquette, discussing the fine line between gaslighting and goodwill. Here's a peek at what's inside:Angela's Personal Experience: An encounter that almost forced Angela back into the shadows of online invisibility. Can a simple testimonial post evoke controversy?The Art of Online Etiquette: Anke discusses the lost art of online communication and the dangers of judgment, criticism, and unsolicited opinions.Dealing with Negative Comments: Both Angela and Anke share personal stories of negative feedback online - from comments about appearance to questioning professional expertise.Standing Strong: The importance of understanding the distinction between fact and opinion, the power of the block button, and strategies to handle online negativity.Tune in to discover how you can navigate the challenging online space, protect your authenticity, and genuinely promote your services without fear.To join the conversation, come and join our FREE Facebook group Master Your MessageTo find out more about us and The Visible Coaches Podcast, visit thevisiblecoachespodcast.comwhere you'll also hear about free events and mini courses we offer to help introverted coaches make their mark in an extrovert's world.To get clarity on YOUR next step towards more visibility and business success, book a call with Angela.************Mentioned in this episode:30 Second Intro Webinar
Sep 19, 2023
21 min
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