A BDR, or Business Development Representative, conducts cold outreach and qualifies marketing qualified leads for the sales team. Today, Ben and Justin discuss how and why you might consider replacing or supplementing this role with video. They rundown the pros and cons of replacing a BDR with video, then offer advice for how to implement it. This episode is brought to you by DOPLGANG.

55. How to Replace a BDR with Video (Video)

When it comes to business, video is no longer a novelty, but a necessity.

Storyboard Media co-founders Ben Oliver and Justin Plant lead The Video Reformation with a bi-weekly discussion about the world of video strategy and production. Whether you're looking for insights into video production, want to hear interviews with leaders in video content marketing, or just like listening to two guys engage in mildly off-color banter, this pod is for you.