Show notes
On the Underdog Physician Podcast, we interview healthcare SEO strategist David Kaminski, founder of Collaborate Pros, about helping dentists, med spas, podiatrists, and physicians generate patients through Google Maps and organic search. David shares his origin story from building a multimillion-dollar window cleaning business without paid ads by focusing on free Google traffic, and explains SEO as placing the right search terms (especially high-intent “near me” queries) in website and Google Business Profile content. He highlights common mistakes like inconsistency in Google Business activity and blogging, discusses using AI-assisted blog writing with human editing plus images, links, and videos, and outlines his company’s automations, interlinking strategies, and fit criteria. He also covers KPI tracking, team incentives, and his goal of helping business owners grow.00:00 Podcast Welcome01:21 David Origin Story01:49 Free Google Traffic03:38 Tech Roots and College04:38 Why Window Cleaning05:37 Delegation and Incentives08:32 Launching Collaborate Pros09:57 SEO Basics Explained11:04 Google Profile Consistency12:59 AI Blog Posts and Ranking15:36 Automation Marketing Stack16:42 Homepage SEO Interlinking17:38 Industry Collaboration Links18:16 Pricing And ROI Proof19:24 Best Fit Clients20:00 How Long It Takes21:07 Remote Practices And Maps22:02 Transactional Search Intent23:52 Beating Big Competitors25:13 KPI Tracking And Branding27:00 Work Life And Habits28:39 Weekly KPI Rhythm Traction29:26 Legacy And Wrap Up