This success story is about the family-owned business Modi Toys, which was founded from a need that the co-founders had to find cultural-specific toys for their children.Because this wasn’t available in the North American marketplace, they decided to launch #ModiToys, which has gone on to build a tremendous niche business out of a personal need that they had.💡 This week, we had the pleasure of chatting with co-founder, Avani Modi Sarkar, to talk about:✅ The specific steps they took to identify the need that exists in the North American marketplace for culturally-diverse toys and child-friendly, educational-specific products.✅ Identifying the brand’s mission and values that have allowed Modi Toys to attract and connect with their growing client base.✅ How they have used organic storytelling strategies to build a strong cultural community around their social media content.✅ When they realized it was time to diversify and scale the business.Trust us, you don’t want to miss this episode, especially if you’re thinking about starting a niche online business or are struggling to grow one!—📌 Subscribe on Apple Podcasts, Google Podcasts, and Spotify, search ‘The Transform Your Confidence Show’📌 Subscribe to our YouTube channel at ‘The Open Chest Confidence Academy’—#TheOpenChestConfidenceAcademy #RajGirn #clarity #TheTransformYourConfidenceShow #Podcast #branding #marketing #productmarketfit #productmarketing #brand #brandvalues #brandmission #brandstory #avanimodisarkar #brandingcoach #marketingstrategy #brandstrategy #marketingtips #businesspodcast