Chapters 00:00 Opening a Powerlifting Gym and the Importance of Community 02:35 Challenges Faced in Powerlifting Federations 06:40 Analyzing Technique through Video Recordings 15:58 The Need for Consistency in Video Angles 28:31 Consistency and Competition Standards 34:03 Technical Inconsistencies and Depth 39:25 Wide Grip Bench and Muscle Mass 42:52 Individuality of Technique 50:56 Balancing Technique and Strength 54:38 Overcoming Fear of Technical Breakdown 59:10 Skills and Performance 01:00:44 The Strength Syndicate Gym Links to find the boys: Shane Storey Instagram: www.instagram.com/sstorey94 Email: [email protected] Youtube: https://www.youtube.com/@sstorey94/ Coaching Application: www.storeystrength.com Lawrence King Instagram: www.instagram.com/_lawrenceking Twitter: https://twitter.com/_lawrenceking

Chapters 00:00 Introduction and upcoming powerlifting competitions 01:40 Unconventional venues and challenges in powerlifting competitions 07:58 Training strategies for managing and overcoming pain 16:53 Modifying frequency and volume for optimal training 23:14 Focusing on controllable factors for success in powerlifting 25:52 Resilience and determination in powerlifting 30:08 The Importance of Enjoying the Training Process 31:03 The Role of Coaches in Maintaining Longevity in Powerlifting 32:33 Shifting Focus and Finding Fulfillment in Different Ways 33:36 Striving for Progress Rather Than Constantly Chasing PBs 35:44 Embracing the Training Journey and Enjoying the Process 44:41 Maintaining a Balanced Perspective in Powerlifting 53:25 The Benefits of Working with a Coach in Powerlifting 58:02 The Importance of Having a Coach 01:01:22 Introducing Rían McKeever's Community Coaching Option 01:04:47 The Value of Communication in Online Coaching 01:07:53 The Benefits of Training in a Powerlifting Environment 01:15:34 The Role of Technology in Coaching Links to find Rían: Instagram: https://www.instagram.com/rianmckeever/ Coaching: https://www.instagram.com/neartstrengthsystems/ Links to find the boys: Shane Storey Instagram: www.instagram.com/sstorey94 Email: [email protected] Youtube: https://www.youtube.com/@sstorey94/ Coaching Application: www.storeystrength.com Lawrence King Instagram: www.instagram.com/_lawrenceking Twitter: https://twitter.com/_lawrenceking

Chapters 00:00 Introduction and Weight Cutting Strategies 03:07 Periodizing Nutrition and Planning 08:32 Comparing 2-Hour and 24-Hour Weigh-Ins 15:11 The Risks and Benefits of Different Weight Cutting Methods 21:46 Rehydration and Nutrition After Weigh-Ins 27:49 Taking a Holistic Approach to Weight Cutting 42:32 Optimizing Rehydration and Nutrition 47:40 Caffeine and Performance 49:35 Addressing Weight Cutting and Disordered Eating 01:09:07 Promoting a Balanced Approach to Nutrition 01:11:59 The TSG System and Specific Accessories 01:36:11 Setting Goals and Designing a Successful Training Program 01:54:11 Conclusion and Jayne's Upcoming Competition Links to find Jayne: Instagram: https://www.instagram.com/jaynekate_ Coaching: https://thestrengthguys.com/nutrition/ Links to find the boys: Shane Storey Instagram: www.instagram.com/sstorey94 Email: [email protected] Youtube: https://www.youtube.com/@sstorey94/ Coaching Application: www.storeystrength.com Lawrence King Instagram: www.instagram.com/_lawrenceking Twitter: https://twitter.com/_lawrenceking

Chapters 01:59 The Importance of Club Support 04:59 Tactics and Strategies in Powerlifting Competitions 08:38 Navigating the Nutrition Sphere 14:40 Food Choices and Marketing 18:27 Obesity Rates in Ireland and the UK 23:47 Overcoming Self-Destructive Patterns 26:21 Managing Self-Worth in Powerlifting 31:01 Factors Affecting Training Blocks 32:44 Balancing Training with Life 36:36 Developing Autonomy in Athletes 40:08 The Pitfalls of Dependency on Coaches 42:42 The Mental Aspect of Lifting Links to find the boys: Shane Storey Instagram: www.instagram.com/sstorey94 Email: [email protected] Youtube: https://www.youtube.com/@sstorey94/ Coaching Application: www.storeystrength.com Lawrence King Instagram: www.instagram.com/_lawrenceking Twitter: https://twitter.com/_lawrenceking

Chapters 00:00 The Roots of Odyssey 35:44 Regression and Individualization in Movement Patterns and Training 45:00 The Balance Between Simplicity and Complexity in Training 52:44 The Significance of Uncertainty and Confidence in Coaching 01:08:57 Clear Communication and Certainty in Coaching Decisions 01:19:06 Predictions and Excitement for Upcoming Competitions Where to find Adam: Instagram: https://www.instagram.com/adam_odyssey Website: https://www.odysseystrength.ie/ Links to find the boys: Shane Storey Instagram: www.instagram.com/sstorey94 Email: [email protected] Youtube: https://www.youtube.com/@sstorey94/ Coaching Application: www.storeystrength.com Lawrence King Instagram: www.instagram.com/_lawrenceking Twitter: https://twitter.com/_lawrenceking

Chapters 00:00 The Challenges of Social Media 08:44 Comparing Powerlifting Equipment 16:14 The Need for Consistency in Equipment 30:57 Improved Coaching Standards 41:15 Sense of Belonging in the Powerlifting Community 53:59 Being Process-Oriented in Powerlifting 01:01:39 Avoiding Unrealistic Expectations and the Need for a Supportive Environment Links to find the boys: Shane Storey Instagram: www.instagram.com/sstorey94 Email: [email protected] Youtube: https://www.youtube.com/@sstorey94/ Coaching Application: www.storeystrength.com Lawrence King Instagram: www.instagram.com/_lawrenceking Twitter: https://twitter.com/_lawrenceking

Chapters 00:00 Introduction and Technical Difficulties 04:42 Managing Expectations 07:16 Overcoming Plateaus 09:30 The Mental Aspect of Training 12:37 The Role of Accessories 30:26 The Importance of Patience and Consistency 36:19 The Significance of Competitions 43:08 Conclusion and Call to Action

Chapters 00:00 Moving to Spain 02:19 Preparing for the Move 03:20 Timing and Competition 04:11 Training Challenges 05:06 Training in Marbella 06:00 Benefits of Using a Mono 07:20 Vlogging Every Day 09:56 Improving Public Speaking Skills 11:19 Importance of Effective Communication 13:49 The Value of Personal Branding 15:53 Editing Vlogs 17:47 Training Progress with a Coach 19:15 Intelligent Approach to Training 20:39 Technique and Leverages 23:06 Refining Technique 24:04 Managing Injuries and Pain 28:24 Reducing Quad Volume 31:38 Technique Adjustments for Joint Health 33:33 Modulating Squat Days 36:11 Making Smarter Decisions 38:37 Balancing Competition and Training 42:23 The Appeal of Irish Powerlifting 45:01 Controversial Rules and Regulations 48:07 Removing Barriers to Participation 51:41 The Debate on Drug Use in Powerlifting 56:27 Controlling Personal Lives in the Sport 01:03:05 Self-Wrapping and Injury Prevention 01:06:00 Closing Remarks Links to find the boys: Shane Storey Instagram: www.instagram.com/sstorey94 Email: [email protected] Youtube: https://www.youtube.com/@sstorey94/ Coaching Application: www.storeystrength.com Lawrence King Instagram: www.instagram.com/_lawrenceking Twitter: https://twitter.com/_lawrenceking

Paul is co founder of the PT Project with James Sutton which is a continuing education platform to help personal trainers & coaches get better at their job. And thats exactly what we spoke to Paul today about! The conversation went all the way from content creating to strengthening the relationships with your clients for better results to how to communicate better. I have learned a tonne from Paul over the years & he is both educated & entertaining so you will be sure to enjoy this one! Chapters 00:00 Shift from Text-based to Video-based Content 03:00 The Importance of Scripting and Editing Video Content 05:46 Finding Your Niche and Creating Engaging Content 09:06 Building a Personal Connection with Your Audience 13:00 Different Formats for Different Audiences 15:58 The Long Lead Time for Building an Audience 23:00 Balancing Attention-Grabbing Content with Value-Driven Content 27:46 The Dangers of Looking Up to the Wrong People in the Fitness Industry 32:03 Treating Content Creation as a Professional Job 34:48 Overcoming Insecurities and Focusing on Helping Clients 41:52 The Abstraction of Personal Training 42:10 The Field Being in its Infancy 43:02 The Challenge of Communicating Exercise Science 43:47 The Knowledge vs. Application of Coaching 44:25 The Importance of Understanding Niche 45:21 The Impact of Coaching at a Wider Level 46:18 The Importance of Human Connection 47:17 The Expectations and Motivation of Clients 48:15 The Importance of Client-Centric Coaching 49:10 The Shift from Trying to be Right to Trying to be Helpful 50:26 The Role of Empathy in Coaching 51:13 The Need for Individualization in Coaching 52:45 The Importance of Staying Informed and Updating Beliefs 53:13 The Importance of Recognizing Positive Progressions 54:21 The Danger of Creating Barriers and Unrealistic Expectations 55:35 The Importance of Understanding the Client's Perspective 56:08 The Negative Effects of Judgment and Criticism 58:07 The Importance of Putting Yourself in the Client's Shoes 59:04 The Importance of Judging Clients with Empathy 01:00:02 The Importance of Adjusting Goals and Expectations 01:01:04 The Reality of Long-Term Clients 01:02:17 The Importance of Recognizing Small Wins 01:03:26 The Challenges of Understanding Different Life Circumstances 01:04:13 The Importance of Life Skills in Coaching 01:05:20 The Frustration and Judgment of Clients 01:06:17 The Need for Proper Reflection and Understanding 01:07:16 The Challenges of Online Coaching and Unrealistic Standards 01:08:15 The Importance of Understanding Different Life Circumstances 01:09:52 The Challenges of Coaching in Different Life Stages 01:11:17 The Impact of Identity on Athletic Performance 01:12:07 The Dangers of Niche Obsession 01:13:27 The Importance of Flexibility in Coaching 01:14:15 The Unidimensionality of Identity 01:17:03 The Echo Chamber Effect in Coaching 01:18:13 The Long-Term Ramifications of Transformations 01:21:03 The Role of Appearance in Sexual Selection 01:23:55 The Challenges of Behavior Change 01:29:31 The Nuances of Coaching Gen Pop 01:37:19 The Privilege and Difficulty of Personal Training 01:45:19 The Art and Science of Coaching Where to find Paul: Instagram: https://www.instagram.com/paul_standell/ Coaching, education: https://linktr.ee/paul_standell Links to find the boys: Shane Storey Instagram: www.instagram.com/sstorey94 Email: [email protected] Youtube: https://www.youtube.com/@sstorey94/ Coaching Application: www.storeystrength.com Lawrence King Instagram: www.instagram.com/_lawrenceking Twitter: https://twitter.com/_lawrenceking

Chapters 00:00 Mechanisms for Lengthened Range Training 03:08 The Repetition Continuum 06:15 Progressing in Load vs Progressing in Reps 08:12 Considerations for Advanced Clients 10:18 Individual Differences in Training Tolerance 12:07 Hip Thrust vs Squat for Deadlift Improvement 13:54 The Hypothesis Behind the Hip Thrust Study 16:12 Results of the Hip Thrust Study 23:26 The Minutiae of Hypertrophy Arguments 28:18 Focusing on First Principles in Training 32:09 Maximizing Growth with Less Volume 33:23 The Dose-Response Relationship in Training 34:27 Longitudinal vs Short-term Training 36:08 Reaching Genetic Ceiling 37:09 Psychological Benefits of Variation 39:16 Consistency vs Constant Changes 40:04 Trusting the Process and Allowing Progression 41:30 Marinating in a Program for Better Results 42:02 Predictability in Training 43:20 Optimizing Outside Factors for Better Training 44:44 Bodybuilding as Self-Mastery 45:59 Balancing Predictability and Progression 47:15 The Importance of Psychological Factors 48:03 The Risk of Changing Things When They're Going Well 50:37 Consistency and Performance in Strength Training 52:21 Striking While the Iron is Hot 53:19 Auto-Regulation and Progression 57:32 Applying RP and RIR to Training 01:02:08 Misapplying Advanced Training Concepts 01:04:24 Managing Predictability of Performance 01:08:56 Managing Stimulus and Performance in Hypertrophy 01:10:17 Different Training Approaches 01:11:14 The Impact of Fatigue on Performance and Hypertrophy 01:12:05 Managing Fatigue Within a Training Session 01:12:34 The Practical Implications of Managing Fatigue 01:13:12 Understanding the Role of Motor Units and Recruitment 01:14:03 The Relationship Between Failure and Hypertrophy 01:15:37 The Importance of Understanding Physiology and Mechanisms 01:16:10 The Benefits of Understanding Training Principles 01:17:25 The Value of Knowledge in Troubleshooting Training 01:18:56 The Potential for Non-Androgenic Hypertrophic Agents 01:20:07 The Importance of Volume in Training 01:21:36 The Need for Clear Communication and Definitions 01:23:38 The Importance of Repeating and Reinforcing Knowledge 01:24:36 The Benefits of Starting with Basic Research 01:26:49 Interpreting Research and Applying Principles 01:28:19 Individualizing Training with Waveform Programming 01:29:03 The Importance of Being Open to Change 01:30:44 The Role of Bias and Interpretation in Research 01:32:35 The Challenges of Definitions and Models in Hypertrophy Research 01:35:12 The Importance of Good Communication and Understanding Where to find Daniel: Instagram: https://www.instagram.com/danielplotkin/ Researchgate: https://www.researchgate.net/profile/Daniel-Plotkin-2 Youtube: https://www.youtube.com/@Daniel-Plotkin Links to find the boys: Shane Storey Instagram: www.instagram.com/sstorey94 Email: [email protected] Youtube: https://www.youtube.com/@sstorey94/ Coaching Application: www.storeystrength.com Lawrence King Instagram: www.instagram.com/_lawrenceking Twitter: https://twitter.com/_lawrenceking