This is the real psychology behind why your content prints some months & dies in others.Nothing in your strategy changed. Something in you did.Your subconscious is signalling to your audience whether you approve it or not.

The strategic blitz if I wanted to scale past $100K to $300K+ this YEAR 🔥Not the year plan. The blitz.Twenty-five minutes of exactly what I'd do & in what order.

That's why you don't have it.If you're scared to want the thing you REALLY want .. this one.If you're scared to try because "what if it doesn't work out" .. this one.The risk was never in the wanting.

Today a client on my mastermind call looked at me on the brink of tears & asked "Jess, how do you do it all?"I don't.The women in my rooms are making more money than they have ever made, held, or sustained. A lot of them are moms. A lot of them are recalibrating their whole lives at the same time. And almost every hot seat today started with "okay, I'm not going to cry." That's not a problem. That's what a complete identity up-level looks like from the inside.In this episode I get into why being an entrepreneur is supposed to be dysregulating (you would never be growing if it wasn't), why "this doesn't feel like enough money" is the most common problem in my highest level mastermind & the difference between the surface waves you can't control & the undercurrent you always can .. your self-concept, what you believe, where you're going. Everything else is mid-level ego riptide.Nobody with an astronomically different life got there by following the path of least resistance & letting their morning mood make the decisions. You can't do it all. There are trade-offs. And it is not supposed to feel easy every day.Nice Girl Funeral is in October & the lineup is almost fully rolled out. Get your tickets TODAY.

Kessli Hall on why success still feels like something you have to surviveSome of you built a very successful business by getting incredibly good at overriding yourself. Kessli Hall & I went live on Instagram to talk about what happens when the business works .. but it no longer works for YOU.She walks through Human Design & astrology the way she actually uses them in business (not as a personality quiz, as a self-trust tool), reads a little of my chart on air, & names the thing most business spaces refuse to say out loud: we're not in a trust recession, we're in a SELF-TRUST recession. If you fundamentally believe somebody outside of you knows you better than you do, you are very easy to sell another strategy to.Kessli is a keynote speaker at Nice Girl Funeral this year. If you want the version of this that changes how you build, that's where it's happening.

Most of the women I work with have some version of a narcissistic relationship in their history. A parent, a partner, an upbringing. And I have watched that exact pattern show up in their businesses over & over .. in who they hire, who they attract, how they lead, & what their body does the second someone is unhappy with them.Adrianna Bucci & I went live to pull that apart. Her whole business started with chronic pain nobody could explain, an app that told her it was repressed emotion from her childhood, & being pissed off enough to try it anyway. We get into why "emotions equal death" for a nervous system raised like that, why burnout is almost never about doing too much (it's self-abandonment), why a healthy relationship feels boring, & the love bomb to default pipeline that plays out in client dynamics when you're softening your content to manage everyone's reaction.Adrianna is speaking at Nice Girl Funeral this year. If you've ever wondered why you keep being a match for the same thing, this is that conversation.

Stop selling your zone of genius.If people thoroughly understood it, you wouldn't have a job.You're selling the aerodynamics of a plane to someone who just wants a safe flight.

Here's what makes me a successful as f*ck entrepreneur.This is going to 👀 some people who really don't have what this takes.Someone has to be real & it's not going to be the person selling you a softer version.

I've paid to be in rooms with a lot of women making enormous amounts of money. Some of them teach a completely different approach to business than I do.Then you watch how they actually move.I don't think most of them are lying. I think cognitive dissonance is powerful & somebody downstream is using that advice to slow herself the f*ck down.

There's a point where your income is a reflection of who you are, not what you're doing.That's what people are actually paying for.This is the same ceiling I see on the MAJORITY of people & it just wears a different outfit each time.