The Solopreneur Life
The Solopreneur Life
Archive
The Solopreneur LifeCreated exclusively for solo-business owners, The Solopreneur Life provides ideas, how-to's, and solo-biz mojo.
Mobile Marketing For Solopreneurs
My guest is Shea Glenny, owner of IM For Solos, a full-service marketing agency specializing in Internet marketing for solopreneurs. In this program you will learn:   • What mobile marketing is.   • Why mobile marketing is important.   • What forms mobile marketing takes.   • Which mobile-marketing channels are the best for solopreneurs.   • The pitfalls of mobile marketing.   • The aspects of mobile marketing that solopreneurs can do themselves.
Feb 16, 2012
39 min
Tribe Building: Lessons To Learn From The Founding Moms
My guest is Jill Salzman, who is currently in the midst of growing her third entrepreneurial venture. It's called The Founding Moms, and it's the world’s first and only kid-friendly collective of monthly meetups for mom entrepreneurs. A graduate of Brown University and law school, Jill started a music-management firm and then launched a baby-jewelry company before creating her current venture.   In this program you will learn:   • How and why Jill became a solopreneur   • What The Founding Moms is all about   • Why Jill created The Founding Moms   • The biggest challenge Jill has faced in creating this type of venture   • How the launching of The Founding Moms differed from the launching of her previous two businesses   • How you can launch your own Founding Moms Exchange
Jan 26, 2012
42 min
How to Stay Productive Beyond January
As solopreneurs, we're very effective in January, but our best intentions, new habits, and productivity often begin to sputter as the calendar turns. How can we make the rest of the year as good as January?   My guest is Claudine Motto, a systems and productivity consultant who works with women entrepreneurs to streamline their businesses, be more efficient, make more money, and have more time for the people and things they love.   In this program you will learn:   • The biggest mistakes and obstacles that keep you from finishing what you set out to do.   • Strategies for accomplishing your annual goals.   • How to stay focused when there are so many things grabbing at your attention.   • Tools that can help you get things done.   • What you can do if you're struggling with your productivity.
Jan 12, 2012
43 min
Getting Over Overwhelm: The Wonder Woman Syndrome
My guest is Dr. Monique Wells, a 19-year resident of Paris, France. She is devoted to helping women solopreneurs and women who work from home "get over overwhelm" so that they can enjoy less stress, more income, greater job satisfaction, and more time to spend with family and friends outside of work — guilt free!   In this program, you will learn:   -- Why overwhelm is such a hot topic right now   -- The special forms of overwhelm that women working alone and women working at home deal with   -- The kinds of overwhelm that Monique has experienced as a solopreneur, and how she has conquered it   -- The most important step that's required in order to get past overwhelm   -- And more
Dec 22, 2011
39 min
Featured Soloist: Laura Petrolino
“Featured Soloist” is a special program that we produce periodically for The Solopreneur Life on Blog Talk Radio. In "Featured Soloist," we hear how successful solopreneurs operate their small businesses. The lessons we learn can be applied to our solo businesses.   My guest this week is Laura Petrolino of Ignite Venture Partners. Laura focuses on the unique needs of new and developing businesses, domestically and internationally.     From Laura, we will find out:   • Why she became a solopreneur   • What she does in her business to remain competitive    • The best thing she did when starting her business    • A big mistake she made, and what she learned from it    • What she would do differently, if she was starting all over again as a solopreneur   • Her advice for aspiring solopreneurs   and more.
Dec 15, 2011
36 min