The Solopreneur Hotline
The Solopreneur Hotline
Alina Scarcella
A weekly podcast where one-woman-shows come to ask for advice, vent when needed, and celebrate the little (and big) victories. Let's ride this rollercoaster together. The purpose of this podcast is to provide real answers and honest feedback about all things solopreneurialism. Going it alone is tough, and oftentimes first-hand experience and advice specific to your situation will trump the wasted hours, comparisonitis, and analysis paralysis that comes with trying to Google your way to a thriving business. Ready to get some answers? Call 407-796-9778 to submit your question, idea, or anything else you'd like feedback on and receive a personal video message within just a few days!
Systematizing Your Virtual Office
In this solo episode, I'm chatting about my favorite topics - systems and automations. If you're ready to stop paper-shuffling and sacrificing your precious hours to admin chores, this one is a must-listen!I cover:Why honing in on your systems is importantMy top five basic business processes to automate firstA quick rundown of my favorite powerhouse tool if you're serious about gaining back time AND upgrading your client experience in a major wayConsider this your introduction to operational excellence! Free Resource: The Efficiency Scorecard Explore My Related Services
Feb 27, 2023
37 min
Hiring Your First Team Member with Andrea Bjorkman
Hiring can be hard! This week I sat down with Andrea Bjorkman, an ex-HR professional in charge of overseeing 1000K+ employees turned solopreneur to chat all about preparing to outsource, finding your person, and staying aligned. Resources:FREE Work Smarter Not Harder WorkbookFREE Virtual Support Matchmaking Service via Sara WilesOutsourcing Made Easy WorkbookFollow Alina:Instagram: https://www.instagram.com/alina.scarcella/Website: https://alinascarcella.com/Follow Andrea:Facebook: https://www.facebook.com/AndreaBjorkmanCoachingWebsite: https://findyourfizz.com/
Feb 13, 2023
50 min
Productivity "Hacks" with Brittany Dixon
Put the sticky notes away, take a deep breath, and get ready to make some space in your calendar to take control of your life! Not just your work-life, your whole life.This week’s caller is busier than she can fathom, and is in dire need of a schedule detox. She still has to market, reach new people, and keep her back office running all on top of the actual coaching calls that make her the big bucks and make her heart happy.  I brought in productivity queen Brittany Dixon to chat with me all about:Our shared experiences in the events industry and how our chaos-controlling skills translated to running an online businessCombating ‘shiny object syndrome’ with ideas, tools, systems, and fun tasks vs must-dosNoticing the signs that you’re about to hit the bottom of the rollercoaster, feeling like you “have no idea what you’re doing,” and occasionally wanting to burn it all down (but we don’t!)Things to remind yourself of when you inevitably reach that level of burnout and overwhelm, and what non-negotiable necessities you should have in your back pocket to help you push past itAvoiding the email inbox black holeOrganizing your digital workspace so no time is wasted looking for things, digging around for passwords, and getting distracted with digital clutter in generalFree Resources:Toggl Time TrackerDownload Alina’s Efficiency ScorecardCheck out Brittany’s Digital Workspace Training Join the Productivity Pod CommunitySubscribe to the Productivity Pod(cast) and Days By DesignFollow Alina Scarcella:Website - alinascarcella.comInstagram - instagram.com/alina.scarcellaFollow Brittany Dixon:Website - bcohq.coInstagram - instagram.com/brittanyandco.consultingFacebook - facebook.com/brittanyandco.consultingLinkedIn - linkedin.com/in/brittanyjdixon
Feb 7, 2023
55 min
The Science of Marketing with Ronii Bartles
Our caller question this week is one that may sound a bit familiar - she's feeling some major marketing burnout! Which platform is the best... how to know whether or not to jump on a trend... what to even talk about and what's the best way to get my message out there?! Well, I brought in Ronii Bartles to cover all of this, plus: - Our personal philosophies about marketing- Where to focus first in order to maximize your content creation efforts- How to create a super simple funnel for the people who resonate with your content to get them to their end destination (aka the place where they pay you!)- How to track a few basic analytics so that you can begin to see what's working and what's not- Where to start if you're interested in investing in ads on a shoestring budget Download Ronii's Marketing Calculator: https://www.roniibartles.com/marketing-calculator Visit Her Website: https://www.roniibartles.com/Follow On Insta: https://www.instagram.com/iamronii/ Visit Alina's Website: https://alinascarcella.com/Download 52 Social Media Post Ideas: https://alinascarcella.com/52-social-media-post-ideasCheck out the Conquer Your Content Marketing mini-course: https://alinascarcella.com/content-course
Jan 31, 2023
50 min
Welcome to the Show!
Welcome welcome! This little episode is our official introduction - to me if we haven't met, to the pod, and to my passions and purpose.  I can't wait to see where this show takes us, and thank you for coming along for the ride with me! To learn more about me, visit alinascarcella.com and don't forget to connect with me over on Instagram (@alina.scarcella). Cheers!
Jan 23, 2023
15 min