Jen and Abi talk all things influencer marketing in this episode. The fastest growing female lead industry can be a force for great in your business but understanding how and why it works will help you in finding a place for it in your strategy. This episode explains where to find your ideal influencer and how to approach them. 

Do you use hashtags?Did you know that a post with one hashtag on the relevant channel can get up to 13% more engagement?In this episode, Jen and Abs discuss and explain the hows and whys and the don'ts in using hashtags. email us a [email protected] for questions, suggested topics and shout outs!

Do you have a pet peeve on social media? Abi and Jenny dive into theirs on instagram in this episode. Covering misuse of instagram functions, to the world of deep fakes and AR, this is an episode where they let it all out!

A lighthearted fun chat about where Facebook is at these days. With other social media platforms constantly developing technology, is Facebook keeping up?We have a chat about Facebook functionality, demographics and even a little bit of a diversion to Jen's experience on tinder!

This is the WHY and the HOW of Instagram video features. Abi asks her Instagram related questions on the difference between LIVES and STORIES and Jenny sets Abi a challenge! Head over to instagram.com/thesocialsitters after the episode to see!

The power of word of mouth offline is often the missing link in how to market online. The best kind of digital marketing, doesn't feel like marketing. In this episode we talk about why the influencer industry is so huge, the power of social proof, the opportunity in complaints and customer service, and the concept of social influence in brand concepts whether you want to show your face or not!